Saniya Denisenko

Growth Marketing Manager at Investbanq
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Contact Information
us****@****om
(386) 825-5501
Location
Kazakhstan, KZ

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Experience

    • Singapore
    • Investment Management
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Jun 2023 - Present

      AI-powered digital investment platform. Empower digital natives with the best possible tools to take full ownership of their financial lives in accordance with their world views. AI-powered digital investment platform. Empower digital natives with the best possible tools to take full ownership of their financial lives in accordance with their world views.

    • Kazakhstan
    • Information Technology & Services
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Mar 2023 - Jun 2023

      Python RPA: A no-code RPA platform for SMBs, midmarket, and enterprise-level companies, offering a user-friendly studio to create unlimited robots without extra fees. - Oversaw the creation and management of Google Ads campaigns, including keyword research, bid management, ad copy creation, and performance analysis. - Managed comprehensive Facebook ads campaigns, demonstrating proficiency in various online marketing platforms. - Administered a multi-language WordPress website, which included tasks such as blogging and offering multilingual content. - Led SEO initiatives by optimizing page content for organic search, resulting in improved search rankings and increased organic traffic. - Devised and executed email campaigns via Sendgrid, Mailchimp, and Apollo to enhance conversions, tailoring campaigns to different user segments for increased engagement. - Conducted regular A/B testing and conversion rate optimization to enhance user experience and improve email performance. - Successfully launched and managed our product offerings on B2B SaaS marketplaces, specifically AppSumo, Capterra, and G2. - Developed and executed effective marketing strategies tailored to each marketplace to boost product visibility and drive customer acquisition. - Managed LinkedIn outreach using Dripify, increasing the company's professional networking and lead generation. - In charge of the CRM system, Hubspot, managing customer relationships and optimizing marketing efforts. Show less

    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Growth Marketing Manager
      • Oct 2022 - Mar 2023

      Shopboxo App is Appboxo’s new product that helps entrepreneurs, brands and SMEs to create online stores within minutes and start selling their goods and services online directly to consumers. (B2C/B2B) - Built from scratch all CRM campaigns and journeys: push notifications, emails, in-app notifications. - In cooperation with product and engineering teams inserted new events and user properties into the CRM system from scratch. - Created and maintained regular experiments and tasks in cooperation with related departments and teams (products, engineers, designers, SEO) - Identified key indicators of user performance. - Created reports and dashboards for CRM analytics. - Constructed product funnels to analyze user performance. Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Email Marketing Manager
      • Jun 2022 - Sep 2022

      Start Up And Fly - an American company that helps startups enter the U.S. market and find new customers at-scale. (B2B)- Reached out to more than 10000 cold leads by email via Apollo.io- Conducted a/b testing on email texts and as a result, the conversion rate of positive replies increased by 50%- Created and monitored a wide variety of email marketing campaigns on 8 different products - with custdev or sales purposes- Wrote email sequences of follow-up emails- Optimized email campaigns- Gathered insights from the target audience Show less

    • Lead Generation Manager
      • Feb 2022 - May 2022

      - Used Custom Omni-Channel Outbound (COCO) approach to generate positive conversations with outbound leads (LinkedIn and emails)- Found more than 3000 potential leads per month- Was in charge of maintaining and keeping records within a HubSpot - CRM system- Closely worked with Sales Department Representatives in order to effectively manage leads to go through the sales cycle- Scheduled 20-25 meetings with leads per month within one product

    • United States
    • Software Development
    • 1 - 100 Employee
    • Growth Manager Intern
      • Oct 2021 - Mar 2022

      Vectorly - US-based startup that helps to manage your team growth. (B2B) - Analyzed keywords for SEO and ads by using Ahrefs and BuzzSumo. - SMM - wrote more than 200 informative and engaging posts for social networks and created 15 tests for different occupations (software developers, designers, etc.) - Research - analyzed the problems of software developers’ growth - Sales - wrote email series and searched for outbound leads via Sales Navigator Vectorly - US-based startup that helps to manage your team growth. (B2B) - Analyzed keywords for SEO and ads by using Ahrefs and BuzzSumo. - SMM - wrote more than 200 informative and engaging posts for social networks and created 15 tests for different occupations (software developers, designers, etc.) - Research - analyzed the problems of software developers’ growth - Sales - wrote email series and searched for outbound leads via Sales Navigator

    • France
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Communications Department Intern
      • May 2021 - Dec 2021

      Sanofi - international pharmaceutical company - Worked with internal and external communications - Wrote press releases for PR campaigns - Edited internal websites of Sanofi Kazakhstan, Azerbaijan, Georgia, Uzbekistan - Wrote more than 50 posts of content for various internal communication channels: mailing lists, digests, publications in social networks - Closely worked with an external agency to discuss PR strategies Sanofi - international pharmaceutical company - Worked with internal and external communications - Wrote press releases for PR campaigns - Edited internal websites of Sanofi Kazakhstan, Azerbaijan, Georgia, Uzbekistan - Wrote more than 50 posts of content for various internal communication channels: mailing lists, digests, publications in social networks - Closely worked with an external agency to discuss PR strategies

    • Georgia
    • Information Services
    • 1 - 100 Employee
    • Marketing and Lead Generation Specialist
      • Oct 2020 - May 2021

      uForce - B2B remote assistant service - Made competitor analysis for companies - Found more than 1000 influencers for ad campaigns - Found more than 2000 potential leads - Translated more than 10 texts English-Russian-English - Copywriting - wrote more than 100 posts for social media uForce - B2B remote assistant service - Made competitor analysis for companies - Found more than 1000 influencers for ad campaigns - Found more than 2000 potential leads - Translated more than 10 texts English-Russian-English - Copywriting - wrote more than 100 posts for social media

Education

  • Nazarbayev University
    Bachelor's degree, Economics
    2018 - 2022

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