Experience

Paymenow Group

• South Africa
• IT Services and IT Consulting
• 1 - 100 Employee

• Head Of Marketing

  • Aug 2022 - Present



Two Three Bird

• South Africa
• Insurance
• 1 - 100 Employee

• Growth Manager at Two Three Bird

  • Apr 2022 - Aug 2022



Hungry Lion

• South Africa
• Food and Beverage Services
• 300 - 400 Employee

• Head of Communications, Brand PR and CSI Projects

  • Mar 2020 - Apr 2022



LekkeSlaap

• South Africa
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Marketing, Communications, PR and Content Creation

  • Dec 2012 - Feb 2020

  Competent Areas Includes (but not limited to) – • Responsible for all Marketing, PR and Advertising campaigns and activities for LekkeSlaap and LekkeVlieg. • Act as Brand Ambassador and official spokesperson for LekkeSlaap and LekkeVlieg • Handling all outgoing public communications and interviews. • Strategize, develop and implement all marketing strategies and campaigns for both sites. • Identifying suitable partners who align with our goals, TM and/or campaign objective. • Budget forecasting, planning and the management thereof to ensure maximum Return on Investments. • Strategizing, planning, and implementation of objectives and goals for brands. • Social media management and marketing for LekkeSlaap, LekkeVlieg and TravelGround. • Responsible for all social media Marketing including but not limited to writing original and captivating Facebook posts for LekkeSlaap. • Manage a team of 15 people in the content department. • Managing quality control of website content. • Overseeing translations of establishment profiles and website copy. • Oversee the design and layout of the newsletters. • Writing media releases and sending them to relevant media, both online and print. • Writing all advert copy for radio, TV and print media both Afrikaans and English. • Writing all TV and radio interview scripts. • Identify relevant media partners for all advertising (online and broadcast). • Identify correct mediums and aligning advertising campaigns with current events to increase awareness and effectiveness of our ads. • Source, negotiate and manage all Barter Deals for the company. • Managing all competitions, giveaways, and promotions (conceptualising and executing). • Liaising with the media and public to ensure brand awareness and trustworthiness through relevant marketing activations. • Handling the majority of all Afrikaans business negotiations for Both TravelGround & LekkeSlaap on behalf of the company. Show less



Bok Radio (98.9FM)

• Cape Town Area, South Africa

• Radio DJ (Temporary)

  • Dec 2012 - Dec 2012

  Competent Areas Includes (but not limited to) – • Presented the prime-time weekend breakfast shows on Saturdays and Sundays from 9.00 –11.00. • The Saturday show was done in an outside broadcasting unit (OBU) placed at selected businesses, malls and/or events and therefore I acted as an ambassador and face of the station on these outside broadcasting shows. Competent Areas Includes (but not limited to) – • Presented the prime-time weekend breakfast shows on Saturdays and Sundays from 9.00 –11.00. • The Saturday show was done in an outside broadcasting unit (OBU) placed at selected businesses, malls and/or events and therefore I acted as an ambassador and face of the station on these outside broadcasting shows.



Armstrong PR & Digital

• South Africa
• Public Relations and Communications Services

• PR Account Manager

  • May 2011 - Dec 2012

  Competent Areas Includes (but not limited to) – • Writing bilingual media releases and copywriting for editorials, advertorials, newsletters, internal communication, and the web. • Development of specialised communication strategies. • Conceptualise and manage promotional campaigns. • Strategise, conceptualise and successful execution of competitions, give-aways, in-store, and sales drives. • Conceptualising and management of through-the-line campaigns including media planning and buying (print, online, radio and television). • Organising and managing any media launch of new products. • Managed all communication with media with regards to the delivery of the products and securing editorial coverage in consumer and trade media. • Co-ordination of other PR and publicity elements including but not limited to Celebrity endorsements, product placement, sponsorships, special events management, CSI campaigns, and trade exchanges. • Managed Media launches and campaigns for the Annual Freshpak Fitness Festival, Annual Laager Rooibos, SARIE Women’s Day in Clanwilliam, in conjunction with the Cederberg Arts Festival. • Various new product launches such as DGB’s Honey Badger Wine, Hooch Fox Ginger Beer, and Hooch LITE Liqui-Fruit Sparkling and Liqui-Fruit iCAN, Safari Fruit Temptations and Truffles, Skin Logic skincare range. • Monthly PR for Media24 titles (SARIE, Idees/Ideas, TUIS/HOME). • Full-service PR campaigns for book launches, which included generating awareness and media coverage to increase sales. • Setting up and managing the client’s social media accounts. Show less



Marcus Brewster Publicity

• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Account Executive

  • Aug 2009 - May 2011

  Competent Areas Includes (but not limited to) – • Conceptualise and develop original and creative PR strategies each tailor-made to fit clients’ objectives, messages, and desired outcomes. • Researching and writing creative copy for all clients, including biographical pieces and press material and aligning with media deadlines to ensure coverage. • Managing and servicing accounts (ensuring effective and suitable awareness is sustained in media through constant media interaction, developing ideas into actions and following up on pitches pending). • Full event launch management including securing venues, designing and collating invites and RSVPs, warranting the successful execution of the event and securing post-event PR and media attention. • Developing media relations, both locally and internationally, through means of networking and mediating. • Compiling and sending weekly status reports as well as monthly PR Reports (visual representation) to clients informing them of the status of the account, pending affairs, pitches done and coverage attained. Show less



Emerald Cup Horse Racing Event

• Cape Town Area, South Africa

• Master of Ceremonies

  • Sep 2010 - Sep 2010

  • Master of Ceremony for the Main Race Day along with TV personality Jason Greer. • Interacting with the crowd and ensuring an energetic and positive atmosphere is sustained during and in between events and races. • Announcing and organising the agenda of events end ensuring its orderly execution of the Event. • Master of Ceremony for the Main Race Day along with TV personality Jason Greer. • Interacting with the crowd and ensuring an energetic and positive atmosphere is sustained during and in between events and races. • Announcing and organising the agenda of events end ensuring its orderly execution of the Event.



University of Cape Town

• South Africa
• Higher Education
• 700 & Above Employee

• Media Studies Tutor

  • Jun 2009 - Nov 2009

  Competent Areas Includes (but not limited to) – • Tutor the first-year students on media and Society Studies through visual representation. Competent Areas Includes (but not limited to) – • Tutor the first-year students on media and Society Studies through visual representation.



Netwerk24

• South Africa
• Book and Periodical Publishing
• 1 - 100 Employee

• Journalist and Fashion Corresponsent at Campus-Beeld

  • Jul 2006 - Sep 2008

  Competent Areas Includes (but not limited to) – • Researching creative and relevant content and interviewing people as sources and subject matters. • Writing weekly lifestyle and fashion articles as well as actuality pieces. • Consulting relevant sources and conducting interviews for story content. Competent Areas Includes (but not limited to) – • Researching creative and relevant content and interviewing people as sources and subject matters. • Writing weekly lifestyle and fashion articles as well as actuality pieces. • Consulting relevant sources and conducting interviews for story content.



Glamour magazine

• United States
• Writing and Editing
• 1 - 100 Employee

• Fashion Intern

  • Jan 2006 - Jul 2008

  Competent Areas Includes (but not limited to) – • Sourcing clothes from malls, retailers and leading SA designers. • Assisting with styling on location for fashion shoots. • Entrusted with the organising and logistics of the garments post shoots including the safeguarding and transporting to retailers, stores and designers. Competent Areas Includes (but not limited to) – • Sourcing clothes from malls, retailers and leading SA designers. • Assisting with styling on location for fashion shoots. • Entrusted with the organising and logistics of the garments post shoots including the safeguarding and transporting to retailers, stores and designers.



DStv

• South Africa
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Television Presenter

  • Mar 2007 - Feb 2008



Tuks FM 107.2

• South Africa
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Radio Disc Jockey

  • Feb 2007 - Feb 2008

  Competent Areas Includes (but not limited to) – • Presented the Saturday and Sunday breakfast shows (Breakfast Club 7 – 10am) before moving to mid-week shows, (Solid State 7 – 10pm) as well as the pre-breakfast show teaser show from 5 – 6am. • MC at various events hosted by the station. Competent Areas Includes (but not limited to) – • Presented the Saturday and Sunday breakfast shows (Breakfast Club 7 – 10am) before moving to mid-week shows, (Solid State 7 – 10pm) as well as the pre-breakfast show teaser show from 5 – 6am. • MC at various events hosted by the station.



Brand Soldiers

• City of Johannesburg, Gauteng, South Africa

• Promotional Representative

  • Jan 2005 - Dec 2005

  Promotional work for luxury and high-end brands Promotional work for luxury and high-end brands



Cosmopolitan

• Book and Periodical Publishing
• 300 - 400 Employee

• Fashion Intern

  • May 2005 - Oct 2005

  * Assisted with fashion shoots * Sourced clothing for shoots * Assisted with credit and copy writing * Assisted with fashion shoots * Sourced clothing for shoots * Assisted with credit and copy writing



DStv

• South Africa
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Research Assistant

  • Apr 2005 - Sep 2005

  Research and Interview Assistant for TV documentary Research and Interview Assistant for TV documentary



ESPRIT PROMOTIONS LIMITED

• Advertising Services

• Promotional Representative

  • Apr 2004 - Aug 2004

  Promotional Work at various outdoor events and high-end media and sports events. Promotional Work at various outdoor events and high-end media and sports events.