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Denise Hanas

Corporate Director of Marketing Strategy at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">HVMG - Hospitality Ventures Management Group</span>
Intro Book
Marketing executive with 20+ years of experience in hospitality and marketing strategy.
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Location
Danvers, Massachusetts, United States...
Skills
  • Marketing
  • Hospitality
  • Online Marketing
  • Marketing Strategy
  • Hospitality Management
  • Show all
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Bio

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Denise Hanas is a seasoned marketing executive with 20+ years of experience in hospitality and marketing strategy. She has led enterprise-wide digital and traditional marketing strategies for major hotel brands, including Marriott, Hilton, and Hyatt. Denise holds a Bachelor of Science degree from Boston University and is a skilled hospitality management professional with expertise in online marketing, social media marketing, and email marketing.

Experience

  • HVMG - Hospitality Ventures Management Group
    • Atlanta, Georgia, United States
    • Corporate Director of Marketing Strategy
      • Feb 2023 - Present
      • Atlanta, Georgia, United States

      Senior leader for enterprise-wide digital and traditional marketing strategy across the HVMG portfolio, inclusive of several major hotel brands (Marriott, Hilton, Hyatt, IHG), as well as independent hotels. Responsible for the marketing strategy and tactics for the portfolio, including paid media...

  • Argent Strategic Marketing Inc.
    • Greater Boston
    • Owner
      • Mar 2008 - Present
      • Greater Boston

      Owner and operator of a full-service marketing communications company specializing in providing flexible marketing communications and design solutions to clients.

  • Marriott International
    • Account Manager | Special Marketing Operations | Americas Brand, Marketing & Digital
      • Mar 2020 - Oct 2020

      Marketing account management primary point of contact for a large portfolio of hotels. Oversaw all brand, marketing and digital needs.

    • Account Manager | Flex Staffing
      • Feb 2018 - Mar 2020

      Provided marketing strategy, oversaw marketing planning and budgeting, and executed marketing tactics within the Special Marketing Operations bench team.

  • Marriott International
    • Marketing & eCommerce Manager | New Hotel Openings | Marriott Select Brands
      • Jul 2012 - Dec 2017

      Provided strategic direction, budgeting and planning, and project management to all managed Marriott Select Brands new hotel openings.

    • Account Manager | Flex Staffing
      • Dec 2010 - Jul 2012

      Delivered marketing and digital support to various field marketing teams, including new builds and bench support.

  • Marriott International
    • Marketing & eCommerce Manager
      • Nov 1999 - Feb 2008

      Developed, managed and executed effective marketing communications programs and budgets with the goal of increasing revenue per available room and market share for both existing and opening Marriott Premium Brand hotels in the U.S. and Canada.

  • Kelley Habib John
    • Senior Associate | Marketing Services
      • Oct 1998 - Nov 1999
  • ISM
    • Senior Account Executive
      • Dec 1994 - Oct 1998

Education

  • 1989 - 1992
    Boston University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Hospitality”

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