Experience

Self-employed

• United States
• Advertising Services
• 700 & Above Employee

• Ecommerce Specialist

  • Jan 2008 - Present

  Providing Professionally the following services to my costumers. . Conduct keyword research using various tools [like Keyword Planner and Moz] . Perform competitive analysis and identify gaps in our content or areas of improvement in our web design . Track important SEO metrics including organic traffic, conversion rates and time spent on page • Update older content and add effective calls to action [CTAs] to improve user engagement • Report on performance metrics comparing them to our SEO goals and benchmarking data • Optimize pages for mobile • Implement link building strategies and manage backlinks to build online authority • Monitor paid search campaigns • Follow SEO trends and stay up-to-date with new tools and practices • Launching and optimizing PPC campaigns • Monitoring budgets and overseeing search platform accounts • Tracking KPIs and producing useful reports for management [e.g. dashboards] • Participate in forming effective paid search strategies • Oversee accounts on search platforms [e.g. Google AdWords, Facebook, LinkedIn] • Be involved in keyword selection and audience targeting • Monitor budget and adjust bids to gain better ROI • Track KPIs to assess performance and pinpoint issues • Write attractive and concise copy for adverts • Suggest and develop new campaigns across multiple channels • Maintain partnerships with PPC ad platforms and vendors • Keep abreast of PPC and SEM trends . Develop digital marketing plans . Develop online marketing strategies . Design social media strategies . Maintain website optimized . Analyze website traffic, flow, and conversions . Perform SEO/SEM optimization, (on page, off page, technical) Show less



D .Kagias and Partners L.t.d.

• Athens

• Finance Advisor-Business Analyst and Reporting Developer

  • Feb 2006 - Dec 2007

  Special- Modern-Business Reporting Developers & Finance Analysts. D .Kagias and Partners L.t.d Ag.Ioannou 51 Ag.Paraskevi P.C 15342 E-mail:demetrioskagias@gmail.com tel.2106001969, 6989685523 Reliably managing the finances and cash flow system of different clients. Looking after the cost-cutting, book keeping, cost controls, and financial / statutory / regulatory reporting (local, IFRS, GAAP).reporting (local, IFRS, GAAP). Ensuring compliance with the tax, insurance and labor law. Special- Modern-Business Reporting Developers & Finance Analysts. D .Kagias and Partners L.t.d Ag.Ioannou 51 Ag.Paraskevi P.C 15342 E-mail:demetrioskagias@gmail.com tel.2106001969, 6989685523 Reliably managing the finances and cash flow system of different clients. Looking after the cost-cutting, book keeping, cost controls, and financial / statutory / regulatory reporting (local, IFRS, GAAP).reporting (local, IFRS, GAAP). Ensuring compliance with the tax, insurance and labor law.



BIOZHN S.A+MANTZOYRANAKIS S.A

• Athens

• Finance Manager

  • Apr 2004 - Feb 2006

  Fully responsibility of the accounting, IS, finance, HR –payroll and administrative maters, for both companies. My Notable Achievements are the following. Reorganized both accounting department for better productivity and reducing costs. I achieved negotiating with the banks the necessary funds at favorable terms for both companies. I ensured compliance with the tax, insurance and labor law. I improved the existing computerized system and I put in force new ideas of work and I developed computer programs that increased productivity and reduced costs. I set KPIs in all departments. I created a budget system and an automated Reporting system which helped Management in achieving the objectives for both companies. Continued and finished the program of certification by ISO 9000 and HACCP.I Created in excel a program for the purchases of the whosaler,calculating the economic order quantity, and a report calculating the profitabity of the clients. Managed cost control during the year for all P&L lines, and balance sheet; working capital monitoring to improve DSO, DIO and DPO. Show less



MARINOPOULOS GROUP

• Athens

• Group Finance Manager

  • Dec 1995 - Feb 2001

  (Division of pharmaceutical and cosmetics, (FAMAR S.A ) company. (And chain of 55 stores of MARK’S & SPENCER products).FAMAR S.A was producing in Greece ,products for almost international pharmaceutical Firms. Fully responsibility of the accounting, IS, and finance department for 9 companies of the group, supervising 20 accountants. My Notable Achievements are the following. Reorganized finance department, defined new job descriptions and duties for the staff, reducing staff by 3%. • Implemented new ERP system, using in large scale automated accounting to ensure information is effectively managed between H.Q, 55 stores and 2 factories, and reduced staff by 8%. • Implemented a sales replenishment system for stores from warehouse and I reduced distribution costs by 5% and I increased sales by 8%. • Maximized margins by customer and group products segmentation and by sophisticated rationalization of SKU. • Improved manufacturing and cost calculation procedures of the products produced, by developing the MODULE production management, reducing time of data entry by 10%, labor cost by 15%, and material cost by 6%. • Increased flow of cash by € 2M with inventory management systems and creative credit systems that accomplished reduction of the loans, increasing net profit. • Organized a new automated computerized system for suppliers payments, reducing amounts by 40%, time for data entry by 90% and accuracy by 100% • Created new M.I.S per division, per store, and every cost center, reducing time from 10 to 3 days. • Established and organized new companies in Holland, Italy and Romania. • Negotiated with banks new way of funding, gained better interest rates. • Defined Performance Metrics across the Group. Developed KPI’s compared with the actual results and initiating corrective actions. • Implemented business intelligence system to enable more effective strategic, tactical, and operational insights and decision-making. Show less



AVRAMAR

• Spain
• Food and Beverage Manufacturing
• 300 - 400 Employee

• Finance Manager

  • Feb 1995 - Feb 1995

  Fully responsibility of the accounting, IS, finance, HR –payroll and administrative maters.The company was exported its products in European Markets by 90%. My Notable Achievements are the following. I created a budget and a reporting system. I created in excel a system for clients orders and I improved the process of confirming that the quantities they ordered will delivered. I reorganized the packaging process because I discovered that, some quantities were delivered without to be invoiced. I choose and put in force a new software for personnel. I negotiated leasing and factoring contracts, for covering working capital needs of the company. Show less



ROUSSEL HELLAS pharmaceuticals. Subsidiary of ROUSSEL UCLAF FRANCE.

• Athens

• Finance and administration manager and member of the board of Directors

  • Mar 1985 - Dec 1994

  Fully responsibility of the accounting, IS, finance, HR –payroll and administrative maters. Responsible for managing and developing the accounting and IT team. Oversaw of day to day accounting and financial functions included A/P, Cash, Billing, Fixed Assets, Payroll, Budgeting and Financial Reporting. Established, monitored, and enforced internal controls to safeguard company assets Responsible for the monthly close. Identified process improvements and automation of manual routines. Maintained and oversaw relationships with banks, payroll and IT provider. Notable Achievements. I worked closely with IT programmer to produce special report, P&L account and B&S of the Greek subsidiary to be consolidated by the GROUP, reducing time from 13 to 4 days. I improved month- end and year- end procedures, reducing time and improving accuracy. I put in force computerized MRP program and I reduced raw and packaging materials by 17%. Show less



Janssen pharmaceutical. Subsidiary of Janssen Belgium

• Athens

• Senior Cost Accountant

  • Oct 1981 - Feb 1985

  Fully responsibility of the costing accounting department. Investigated of variances and resolved underlying issues Updated of standard costs in the bill of materials Reviewed of standard and actual costs to identify inaccuracies Validated the costs of goods sold as part of the month-end close Located and disposed of obsolete inventory Reported on breakeven points by product, business unit, and cost center. Reported on margins by product and division Notable Achievements. Developed computerized standard cost system method using analytical accounting (group 9) for calculation of the cost of the products produced of the company, reduced material cost by 6%. Succeed to have delivering of raw and packaging material just in time, by running MRP. Show less



MARINOPOULOS GROUP

• Athens

• Assistant Accountant

  • May 1980 - Oct 1981

  FAMAR S.A Pharmaceutical and Cosmetics Manufacturer. Executed short term jobs using accounting skills to reconcile accounts, and create reports. Participated in cost department for calculating production cost, gathering and analyzing direct labor hours from production department and controlling overhead .Controlled stock transactions of production process FAMAR S.A Pharmaceutical and Cosmetics Manufacturer. Executed short term jobs using accounting skills to reconcile accounts, and create reports. Participated in cost department for calculating production cost, gathering and analyzing direct labor hours from production department and controlling overhead .Controlled stock transactions of production process