Experience

Wavemaker South Africa
• South Africa
• Advertising Services
• 1 - 100 Employee
• Strategist

  • Jan 2022 - Present


League Digital

• South Africa
• Advertising Services
• 1 - 100 Employee

• Digital Strategist

  • Dec 2018 - Jan 2022

  - Managed and worked on multiple client accounts and brands including MultiChoice, Avis Fleet, Michelin, BFGoodrich, Pilot Software, Charnaud, MTSC- I was the lead strategist on BFGoodrich, Pilot Software, Charnaud, Michelin B2B, Recamic, MTSC- Took the lead on multiple project developments from inception to execution, supervising a team.- Managed day-to-day activities and tasks on client accounts- Planned and created various digital strategies for BFGoodrich, Avis Fleet, Michelin (B2B), Recamic, Compleo and The Excellous Group- Worked on various platforms and CRMs including Facebook, Google, LinkedIn, Hubspot, Sharpspring, Trello, Jira, Sprinklr, Instagram. This involved creating workflows, automation emails, social engagement management, social scheduling, leads tracking, internal traffic management, analytics tracking, creation of weekly and monthly reports- Created weekly and monthly reports for clients to illustrate: change in traffic, measuring actual figures against projected goals, leads tracking and qualifying, conversion rate tracking, social media tracking, overall account updates and analysis- Had community management responsibilities for Michelin and BFGoodrich. Interacting with current and potential customers to increase engagement and brand awareness- Had Service desk responsibilities for League Digital. This included managing incoming client requests and ensuring the request get schedule and completed- Developed several social media strategies and accounts, to build the online social media presence for companies- Elected as an Employment Equity (EE) Committee Representative.- Identified, established and maintained a strategic partnership between League and the Awareness company (https://awarenesscompany.co.za/) as well as League and InDaHash(https://indahash.com/) - Worked in a team of 5-10 people to deliver various projects and campaigns- Responsible for managing and maintaining client relationships- Inbound marketing and strategies Show less

• Digital Producer Intern

  • Sep 2018 - Nov 2018

  - Assisted on client accounts.- Shadowed senior strategists- Created strategic weekly and monthly reports- Liaised with clients to plan and content calendars- Content and social media planning and scheduling- Hubspot training- Inbound Marketing training



Pink Dog Promotions

• Marketer/Promoter

  • Dec 2016 - Dec 2016

  -Holiday Job -Worked on a specialized targeted Hunters promotional campaign. -Engaged consumers to promoted a new brand of alcohol product and also reinforce Hunter’s existing brand identity. -Holiday Job -Worked on a specialized targeted Hunters promotional campaign. -Engaged consumers to promoted a new brand of alcohol product and also reinforce Hunter’s existing brand identity.