Associate Director of Social Media Marketing

• Aug 2023 - Present

-Managing pay-per-click (PPC) campaigns on all job board subscriptions i.e, LinkedIn, Indeed, ZipRecruiter, etc. and reallocating budgets as necessary -Key decision maker for all things Marketing related -Content creation for all verticals to drive more engagement -Increasing Brand Awareness through Omni-Channel Marketing and Targeted Marketing -Collaborate with recruitment support specialists and account managers regarding job order life cycles -Managing platform utilization and effectiveness tracking through analyzing data and building in-depth utilization and cost analysis reports -SEO /SEM optimization through Social Media, search, audience targeting. -Managing multi-channel budgets totaling over $200,000 annually Show less

Account Manager

• Apr 2023 - Jul 2023

Digital Marketing Account Coordinator

• May 2022 - Apr 2023

-Create strategies for SEO-Create agendas for weekly performance update meetings and lead the calls-Landing page, display/remarketing ads strategies-Google Ads, Google Analytics, and Jira experience- Asset creation for clients in automotive industry-Project management/problem-solving responsibilities-Review clients’ web traffic and worked on pitching specific campaigns for improvement-Create and present quarterly reports to be given to clients-Managed all aspects of marketing campaigns from pitch to set up to execution and review-Managed annual client account budgets of ~ $1,000,000 Show less

PR Manager and Content Marketer

• Feb 2022 - May 2022

I oversee everything marketing-related, including creating a marketing strategy plan, a multi-phase 3-month project plan, running paid ads on multiple platforms, content creation including copywriting, tracking/analyzing KPIs, SEO, market research, defining target audiences, researching, building databases of media contacts, outreaching via cold calling, and email marketing, building connections with content writers, getting articles placed featuring the podcast, increase listeners to the podcast, writing press releases, and submitting the podcast for awards. Show less

Marketing Intern

• Aug 2021 - May 2022

-Writing copy for published articles and website-Assisting with weekly employee newsletter, utilizing softwares like Marketo and ProofHQ-Organizing clients, contacts, and accounts in Salesforce-Running bounce reports for Salesforce data

Business Development Intern

• Jun 2021 - Aug 2021

I find new clients that are within the health, wealth, and technology industries and I perform market research on new Pharma drugs.Researched and prospected to grow the sales pipeline targeted accounts and contacts- Maintained and organized a comprehensive database of named companies, contacts and case studies for agency use and accuracy on Salesforce and in Google Sheets- Collaborated within a remote team environment, maintaining composure and high quality of work while under tight deadlines- Reviewed and consolidated pitch responses to aid the agency in a streamlined pitch process Show less

Executive Assistant

• Feb 2021 - Feb 2022

Managing CEO email and calendar Scheduling meetings Salesforce data entry Managing CEO email and calendar Scheduling meetings Salesforce data entry

Strategy Department Job Shadow

• Jan 2021 - Jan 2021

Linked with the strategy department by helping re-create the website to increase customer engagement, attended all internal and external meetings about current projects, learned about the strategy behind marketing campaigns, and worked with pitch decks. Linked with the strategy department by helping re-create the website to increase customer engagement, attended all internal and external meetings about current projects, learned about the strategy behind marketing campaigns, and worked with pitch decks.

Office Assistant

• Jun 2015 - Nov 2019

Administrative tasks such as client communication via all platforms, problem solving, handling material orders, data input, filing, created advertising brochure and fixed company website. Administrative tasks such as client communication via all platforms, problem solving, handling material orders, data input, filing, created advertising brochure and fixed company website.

Intern Office Assistant

• May 2018 - Jun 2018

Data Input, filing, Market Research on Houses for sale/rent in the area, personal marketing Data Input, filing, Market Research on Houses for sale/rent in the area, personal marketing