Intermediate Marketing and Communications Specialist

• May 2022 - Present

Marketing Coordinator

• Nov 2021 - Apr 2022

-Supported staff across multiple departments with implementing innovative marketing tactics, quality control of launching of new products, spearheading campaigns, and analyzing competitors in an ever-changing market/industry -Monitored social media and online brand presence while effectively using trends to boost engagement, followers, and sales across three sports and platforms -Ensured professional and collegiate athletes/teams upheld standards and values of STX with content creation -Developed social media strategy and content calendar for @NikeLacrosse Instagram to increase engagement and brand awareness Show less

SEO Intern

• Jul 2021 - Oct 2021

-Performed technical, content, and core page audits to optimize the client's webpage (Worked closely with clients BlackLine, Magnitude, and Velosimo) -Conducted ongoing keyword research for content briefs and gained insights to align client goals in Google Analytics, Google Search Console, SEMRush -Crafted A/B Tests to optimize on-page SEO and keyword performance -Performed technical, content, and core page audits to optimize the client's webpage (Worked closely with clients BlackLine, Magnitude, and Velosimo) -Conducted ongoing keyword research for content briefs and gained insights to align client goals in Google Analytics, Google Search Console, SEMRush -Crafted A/B Tests to optimize on-page SEO and keyword performance

Server, Host Trainer

• Oct 2020 - May 2021

-Delivered exceptional standards of customer service with high energy within a fast-paced atmosphere -Initiated R&B Beer School with bar manager to enhance the service and knowledge given from employees to guests -Trained new host hires for proper customer service skills, knowledge on host duties, and restaurant etiquette -Delivered exceptional standards of customer service with high energy within a fast-paced atmosphere -Initiated R&B Beer School with bar manager to enhance the service and knowledge given from employees to guests -Trained new host hires for proper customer service skills, knowledge on host duties, and restaurant etiquette

Student Athlete, Women's Lacrosse

• Sep 2016 - May 2021

-Two time captain, 2021 Third Team All-American, 2021 First Team All Region, 2021 First Team SSC, 2019 Second Team SSC -Performed at high intensity NCAA Division II athlete in the Sunshine State Conference -Demonstrated discipline and accountability while balancing academics, schedules, and travel/games -Two time captain, 2021 Third Team All-American, 2021 First Team All Region, 2021 First Team SSC, 2019 Second Team SSC -Performed at high intensity NCAA Division II athlete in the Sunshine State Conference -Demonstrated discipline and accountability while balancing academics, schedules, and travel/games

PR Assistant, intern

• May 2019 - Aug 2019

-Assist with the development and maintenance of media lists -Aid in researching media contacts, companies, and investigative activities -Support staff with other client, business development and firm management projects as needed -Attend and participate in brainstorming sessions and client meetings -Assist with the development and maintenance of media lists -Aid in researching media contacts, companies, and investigative activities -Support staff with other client, business development and firm management projects as needed -Attend and participate in brainstorming sessions and client meetings

Coach

• Jun 2017 - Jan 2019

-Executed practices and games with help of other coaches -Assisted rising high school juniors/seniors in recruiting process -Executed practices and games with help of other coaches -Assisted rising high school juniors/seniors in recruiting process

Internship

• Sep 2018 - Dec 2018

-Shadowed department heads in graphic design, social media, and project coordinators -Conducted marketing plans for upcoming or general events -Provided a different perspective to projects that are being put out into the public and student body -Shadowed department heads in graphic design, social media, and project coordinators -Conducted marketing plans for upcoming or general events -Provided a different perspective to projects that are being put out into the public and student body

Hostess

• Jun 2017 - Jan 2018

-Managed seating plans and front of the house appearance -Maintained patience when guests would get agitated -Managed seating plans and front of the house appearance -Maintained patience when guests would get agitated

Volunteer Coach

• May 2017 - Jun 2017

-Communicated with head coach(es) to ensure a successful season -Communicated with head coach(es) to ensure a successful season

Marketing Surveyor

• Dec 2016 - Dec 2016

-Conducted Surveys to analyze who should be marketed to in the next years to come for more business -Managed social media accounts and promotions -Conducted Surveys to analyze who should be marketed to in the next years to come for more business -Managed social media accounts and promotions