Experience

Webdaksha

• India
• Business Consulting and Services
• 1 - 100 Employee

• Founder

  • Sep 2015 - Present

  Delhi, India Webdaksha is the one-stop solution for the ones who are looking to build their brand in the online industry. Webdaksha is a B2B end-to-end eCommerce Managed marketing Services company with an objective of providing 360° solutions to the brand, manufacturers, and retailers to help them to enhance their online presence and taking their brand & products to the masses



Shoppertree.com

• Retail Apparel and Fashion
• 1 - 100 Employee

• Co founder | E-Commerce Manager

  • May 2012 - Sep 2015

  New Delhi Area, India •Conceptualized and established Shopper Tree e-commerce division through tie-ups with all leading online retailers and launching (www.shoppertree.com). •As Core team member of Ecommerce at ShopperTree, the job is to build and drive ecommerce transactional models and carry the overall P&L responsibility for the domain. •Inventory Planning: optimum inventory levels across various channels through inventory planning, of different partners & timely replenishment. •Promo Planning:… Show more •Conceptualized and established Shopper Tree e-commerce division through tie-ups with all leading online retailers and launching (www.shoppertree.com). •As Core team member of Ecommerce at ShopperTree, the job is to build and drive ecommerce transactional models and carry the overall P&L responsibility for the domain. •Inventory Planning: optimum inventory levels across various channels through inventory planning, of different partners & timely replenishment. •Promo Planning: Planning promotional offers for website as well as on partner sites. •Negotiate Profitable terms with Alliances and Affiliate Partners and identifying new opportunities to grow business with these partners. •Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems. •Conceptualized, Planned & implemented various BTL, ATL & Product marketing campaigns. •Costing & Pricing •Expertise in CRM, CMS for website functioning •Responsible for developing & executing marketing strategies to meet agreed company objectives and evaluate customer research, market conditions, competitor data and implementing marketing plan as needed. •Website Design & Analytics: Navigation planning and behavior analysis (using Google Analytics) to enhance buying experience and increase seller conversion. Worked with Web designers to make the website more creative & user-friendly as possible •Online Marketing/Advertising: PPC campaign, coupon sites, email marketing, affiliate marketing, SMO and Social Media tools. •Delivering season-wise and annual sales & realization targets. •Worked as Manager Operations & managing a team includes Merchandiser, Logistics, Data management, content writer and Customer Service, together along with handling the vast array of client’s issues.. •Coordinating with the accounts team to resolve the payment related issues and reconciliation.

• Manager Product

  • May 2012 - Aug 2015

  New Delhi Area, India