Experience

TEC Canada

• Canada
• Professional Training and Coaching
• 100 - 200 Employee

• TEC Canada CEO Chair

  • May 2021 - Present

  CEO Advisor and Executive Leadership Coach Dedicated to increasing the effectiveness and enhancing the lives of my CEO members. Driving value to my TEC group through a non-competing Confidential Peer Advisory Group, One on One Executive Coaching, Thought Leadership through Expert Speakers, and a Global Network of Members who want to accelerate the growth of their business and become better leaders. CEO Advisor and Executive Leadership Coach Dedicated to increasing the effectiveness and enhancing the lives of my CEO members. Driving value to my TEC group through a non-competing Confidential Peer Advisory Group, One on One Executive Coaching, Thought Leadership through Expert Speakers, and a Global Network of Members who want to accelerate the growth of their business and become better leaders.



The Debin Group Ltd

• Greater Toronto Area, Canada

• President

  • May 2021 - Present

  Executive and Leadership Coaching & Development | People, Culture and Performance. Delivering expertise in Operational Effectiveness and Business Performance by getting the best out of your people. Executive and Leadership Coaching & Development | People, Culture and Performance. Delivering expertise in Operational Effectiveness and Business Performance by getting the best out of your people.



Wayfarer Insurance Group

• Canada
• Insurance
• 1 - 100 Employee

• Chief Executive Officer

  • Oct 2017 - Apr 2021

  From horses to horsepower – growing our position as the go-to Lifestyle insurance brokerage in Canada, sought out for our expertise in providing solutions that customers need, delivered seamlessly every time! The first digitally advanced specialty broker, bringing together our vision, strategy execution, and leveraging the richness of our great legacy brands into one leading the company to double its top-line revenue growth in only three years. From horses to horsepower – growing our position as the go-to Lifestyle insurance brokerage in Canada, sought out for our expertise in providing solutions that customers need, delivered seamlessly every time! The first digitally advanced specialty broker, bringing together our vision, strategy execution, and leveraging the richness of our great legacy brands into one leading the company to double its top-line revenue growth in only three years.



Aviva Canada

• Canada
• Insurance
• 700 & Above Employee

• Senior Vice President, Customer & Marketing

  • 2013 - 2017

  As a member of the Senior Management team of Aviva, drive the execution of our customer experience strategy from brand awareness through to customer advocacy, distinct customer propositions, digital marketing capabilities and operational excellence. Also responsible for our corporate social responsibility and sustainability programs.

• SVP, Broker & Customer Care, Claims & Customer Service Operations

  • 2010 - 2013

  Drive the customer experience for our Broker and Customer facing Teams across Claims and Operations and optimizing synergies between the Contact Centers and Claims to leverage scale and improve effectiveness and efficiency of the Teams.

• SVP, Operations and Technology

  • 2009 - 2010

  Responsible for the integration of multi-faceted business processes across the Operations and Technology Division and created a focus on Customer Service deliverables by raising the “voice of the customer” where it did not exist before. Direct oversight of the Business Information Services, Administrative and Facilities Services, User Acceptance Testing, Centralized Services and Billing and Claims Payment Teams.

• SVP, Claims Customer Experience

  • 2007 - 2009

  Established and embedded the Regional Customer Experience roles.Developed decision framework and business case for Claims off-shoring opportunities.Developed and implemented a Business Process Re-engineering methodology for Claims.

• Vice President, Claims Customer Care

  • 2003 - 2007

  Responsible for implementing the Customer Care Strategy for Claims, with direct oversight of the Auto Claims Teams and improving Customer Satisfaction from 92% to 96%.Consolidation of human and physical resources from multiple Centers down to two locations, supported by a virtual resource model to support regulatory requirements.

• Business Manager to the President and CEO

  • 2000 - 2003

  Supported the integration of the new CEO into the Canadian business including business administration activities for the Executive Committee. •Coordinated preparation of all confidential materials for external Board Meetings, and Performance Management Meetings for reporting to Aviva Group Center.

• Ontario Regional Administration Manager

  • 1990 - 2000

  Took on increased responsibilities through the integration of Canadian General, General Accident, and Commercial Union businesses and coordinating across organization wide functional business units to drive results by ensuring consistency of management information and reporting, Human Resource issues resolution, Marketing and Broker communications, Planning and Budgeting, and oversight of administrative support services for the Region.



Trident Health Care Inc.

• Toronto, Canada Area

• Manager, Professional Services

  • 1988 - 1990

  Responsible for developing and implementation of operational best practice franchise model across hundreds of healthcare clinics. Responsible for developing and implementation of operational best practice franchise model across hundreds of healthcare clinics.