Debojyoti Saha

Sales And Marketing Man at EduCode Academy
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Location
Canada, CA
Languages
  • English -

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Credentials

  • Google Certified Digital Marketer
    Google
    Sep, 2020
    - Sep, 2024
  • Google Certified Digital Marketer
    Google Digital Garage

Experience

    • Canada
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Sales And Marketing Man
      • Sep 2020 - Present

      • Develop and implement effective business development strategies on domestic and international level, improving business performance and increasing sales. • Identify new business development opportunities by organizing business events and implementing effective marketing strategies. • Promoted products through social media platforms and created marketing campaigns to meet company targets. Conducting global market analysis and increase visibility through Google Analytics. Create the overall structure and project plan including entire operational expenses and ROI for global expansions based on the requirements specified by the organization. • Determine and analyze new business development and growth opportunities including management contracts and franchising prospects. • Mentor team members on improved customer and product knowledge, achieving annual sales goal. • Building relationships with Canadian Trade Commissioners to increase sales on a global level Show less

    • India
    • Higher Education
    • 1 - 100 Employee
    • Asst. General Manager
      • Jul 2017 - Aug 2019

      • Developed Digital Marketing, Branding and Promotion strategies while identifying media sources to use. Managed budgets and researched the market; controlled the logistics of each marketing campaign. Entire Budgeting with the maximum ROI. Handled ongoing development and maintenance of a data-driven international student recruitment and conversion strategy. Providing strategic planning, leadership, and management to the Student Services division in accordance with the College's overall Strategic Plan, Business Plan, and divisional operational plans on International level. Market analysis and findings reporting to inform the entire global business development strategies • Lead an international recruitment team, manage international recruitment territories, build relationships with international counsellors, and cultivate candidate interest in order to increase international enrollment at the College while expanding CBS's international presence • Conducted market research to identify area competitors as well as to identify strengths and weaknesses. Developed business plans to maintain a competitive advantage . Successfully developed 50+ profitable education partners, which improved client satisfaction, retention, and loyalty while increasing revenue each year, Event Planning ; Coaching ; Market Analysis Show less

    • Australia
    • Mental Health Care
    • 1 - 100 Employee
    • Director
      • Mar 2015 - Jun 2017

      Planning on marketing aspects for different projects on an International level, focusing on maximum ROI. Identified the target group for the training session and assessed needs and starting level of class. Planned training modules to accomplish specific goals set out by the participating corporation. Contribute to the College's overall planning and direction, international and domestic student recruitment including the development and contribution of the divisional business plan. Exceeded all sales goals, achieving target every year. Facilitating: Conducted Faculty Development Training and Management Development Training for different modules such as communication skills, listening skills, team management, mentoring, marketing innovation for a variety of industries. Interviewing: Communicated with schools across India to identify potential candidates for internships and final placements with partner companies through interviewing and psychometric testing. Conducted interviews on behalf of the corporations to establish a short list of prospective candidates. Teaching: Conducted more than 25 classes in Marketing areas per year as a Guest Faculty for Corporations, Universities and Private Colleges in classes with an average of 60 students enrolled. Developing Minds is "The one stop management solution". It deals with knowledge management, Corporate training, grooming and personality development, placement, manpower staffing, Faculty Development Program , management development program Show less

    • India
    • Education Administration Programs
    • 100 - 200 Employee
    • Chief Manager
      • Nov 2002 - Nov 2012

      Developed programs like the Career Visioning Program and the Experiential Learning Program for students. Implemented programs though training sessions for all students. Designs and sustains effective and highly automated international admission processes that could maintain very high team efficiency and admission effectiveness Led a team of more than 50 members consisting of Managers, Officers and Team Leaders to ensure yearly Sales and Marketing targets were achieved and the target student enrollment (domestic and international)goals were met. Student and Faculty Development: Recruitment and training of manpower. Grooming and training for the students of undergraduate and post graduate level. 'Headstart’, was a new initiative to establish a synergy between the Industry and academic community through Summits, symposiums and faculty Development programs. The latest and successful ‘Young Achievers program’, a strong brand building exercise of IBS conducted nationwide and my team reached out to 300 colleges across the country and selected the best of the talents through a rigorous selection procedure to join together for a week long orientation program on Management, Finance and soft skills. Admissions: Oversaw activities related to the enrollment of undergraduate and graduate students, from presentations to college and school students to promotional activities (digital and print media). Meet with potential candidates to discuss career opportunities resulting in studies at the school. Identifying media and sources to use, managing budgets, researching into the market and controlling the logistics of each marketing campaign. Handling media presentation in different TV channels and newspaper. Established and monitored key international recruiting drivers in order to identify status and develop plans to respond to opportunities and threats related to student application and registration. Exceeded all sales goals,achieving 100% admission growth for consecutive 10 years. Show less

Education

  • Crandall University
    Master of Organizational Management, Management
  • PGDMM
    Marketing and Sales
  • Diploma in Management
    Business Management
  • Post Graduate Diploma in Software Management
  • Analytics
    Certificate in Business Ana, Business Analytics with R, SAS, Advanced Excel
  • University of Calcutta
    Bachelor of Science (BSc), 1st,
  • Crandall University
    Master's degree

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