Experience

Fruit Master Beverages

• Food and Beverage Services
• 1 - 100 Employee

• Group Product Manager

  • Apr 2005 - Present

   Business Development: Identifying and developing new streams for long term revenue growth & managing overhead costs and model mix to increase profitability. Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share metrics.  Analyzing market situation and establish tie up for co marketing with major players in the business.  Preparing ground work for entering new business.  Pricing decisions.  Sales & Marketing: Conceptualizing & implementing strategies as a part of brand building and market development effort. Forecasting monthly/annual sales targets and executing them in a given time frame thereby enhancing existing clientele. Devising & effectuating competitive selling programs/strategies to improve the product awareness and enhance business growth. Show less



Isagro (Asia) Pvt Ltd

• Asst Manager Product Management

  • Apr 2003 - Apr 2005

  Responsible for conceptualizing, developing and implementing long and short term branding and marketing strategies for the rural market.. Corporate budgeting, demand forecasting, strategic alliances, cost – benefit analysis, MIS and cash flow. Studying and analyzing the credit worthiness and rating of the parties in the market. Feasibility and financial study of the potential market, close interaction and coordination and monitoring of the sales team. Beside these, Advertisement & Event management and communication strategy etc. Show less