Debbie Samra

Director of Merchandising at Vanity Fair Brands
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Experience

    • Director of Merchandising

    • United States
    • Retail
    • 700 & Above Employee
    • Senior Product Development Manager
      • 1995 - 2001

      •Responsible for Lingerie total assortment $2 billion •Developed product concepts for internal sleepwear brands •Managed time & action calendar for trend, design, quality, price negotiations, testing & delivery while upgrading quality & design for sleepwear & intimates •Established core knit & woven fabric standards worldwide •Teamed with GMM, DMM, & Buying staff to establish overall strategy •Established basic style out process in intimates to control inventory •Executed intimates quality manual •Managed team with development of #1Blitz in Wal-Mart history •Extensive international travel

    • United States
    • Retail
    • 700 & Above Employee
    • Product Coordinator
      • 1995 - 2001

      •Coordinated with 5 divisions to execute private brand sleepwear assortment •Directed design, fit, & packaging •Executed corporate direction of overall merchandise assortments, financial plans, markdowns and advertising •Established key items with 20% sales increase •Extensive travel overseas & domestically •Coordinated 7 buying divisions product assortments for internal & national bridge brands intimates •Directed domestic suppliers in design, fit, quality, & packaging concepts •Communicated corporate direction to GMMS, DMMS, & divisional buyers •Established merchandising training program for in store fit specialists •Created intimates style-out process for inventory control •Promoted to sleepwear

Education

  • University of Arkansas
    1976 - 1980

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