Experience

Abdos Consumer Care Limited
• Consumer Services
• 1 - 100 Employee
• Sr.Area sales manager

  • Aug 2022 - Present


Simla Fine Tea Pvt Ltd

• Operation Head ( Sales & Marketing)

  • Dec 2015 - Dec 2021

  Spearheaded entire mechanism abouts sales & business development operations across the East and part of north Region with 5 ASM and 57 on payroll front Line Sales Executive. Later we have been started entire BHUTAN also, which is given extra mileage for company growth fector. And as well as within very short span of time we have captured healthy percentage of BHUTAN market share.Developed and networked with channel partners and distributors, resulting in deeper market penetration and increase business. Supported marketing relating events, seminars, and campaigns to increase brand awareness and presence in the local market. Analysed market trends/ requirements, collating market intelligence reports and accordingly checking out measures for countering competition### Accomplishment Self achievement on different responsibilities part about Tea industry- # Tea Blending with maintain 90% similar test across the years for particular Brand / SKU # Tea Blending with maintain average costing # Tea testing accordingly grade wise price mapping # Properly Teas stock maintain due to seasonal effects for green leaf quality # Teas private auction penetration for green tea # Properly coordination with clients for regular basis samples dispatch # Proper utilisation about Company resources for proactive results with maximise cost control # Control unnecessary expenses for managers purpose # Created proper work ethics and accordingly stream line in every way.Notable Achievement for organisation- We have started entire BHUTAN market on the year of 2018, and presently we are largest package Tea brand in BHUTAN. Which is happened within very short period of time and one thing I would like to share that package Tea nature of the market about payments system is totally credit policy with minimum of 30 days. But we have been changed the long traditional credit policy, only because of that markets dominated by our Brand.✍ Show less

• Head Of Sales Marketing

  • Dec 2015 - Dec 2021



Parle Agro Pvt Ltd

• India
• Beverage Manufacturing
• 700 & Above Employee

• Area Growth Manager

  • Aug 2012 - Mar 2014

  Responsible for meetingSales, Distribution, Financial and Visibility objectivesfor the region, through the management of various distribution channels and a varied product line. § Drive a sales team of 14 Growth Officers on payroll and 18 ISR indirect payroll, provide Leadership & Motivation to members of Sales Team to help them in achieving their Sales & Distribution Objective. § Develop business activities through expansion and management of distribution network in the specified geography. § Implementation of Distribution parameters & coverage initiatives § Conducting team meetings at the start of the month and communicating monthly sales brief § Appointing new distributer, resolving issues with old ones (includes travelling to remoteareas) § Total control on System & Administration both at Distributor-level & Branch-level through robust sales processes and control systems. § Activate and Manage Sales infrastructure of Distributors, Super Distributors, Sub-distributors and align it with the objectives § Plan and implement activity to ensure brand awareness and brand visibility through effective utilization of budget. § Manage Key accounts as well as generate new ones as per agreed TOT & T&C. § Budgetary Control by ensuring that all budgets for the trade are efficiently and effectively utilized. § Rollout and coordination of region level marketing activity and proper execution monitoring. § Recruiting Sales Team, Induction, training, & development of Salesmen, Growth Officer's to ensure optimal availability of skills & adequate performance. § Review business performance& implement corrective action to achieve targets. § C&FA and secondary freight management as per objectives set and fulfill all commercial and financial commitments. § Ensuring that the CFAs are managed effectively, this entails regularity in supplies of all distributors to ensure continuous availability and freshness, replenishment of stocks. Show less



S.C.Jhonson product pvt.ltd

• India
• Manufacturing
• 100 - 200 Employee

• Territory Sales Manager

  • Jun 2011 - Aug 2012

  Responsible for Sales & related Operations in Guwahati, Shillong, Nagaon and Tezpur, Arunachal Pradesh, Meghalay, Nagaland, Imphal - § Supervision and monitoring of various distribution channel elements (Dealers, Sub dealers, wholesellers) § Handling and monitoring of 16 Exclusive Field Force and 3 Independent Sales Executive § Sales Planning, formulation of operative plan and DB wise, SE, EFF and ISR sales targets § Responsible for both Modern Trade and General Trade Sales § Resolving customer complaints § Managing account receivables and advising on special pricing or special sales promotion schemes § Executing sales promotional activities, shop branding Achievements- § Planned, Organised and successfully executed wholesalers engagement program which was later implemented in various parts of India § 34% Sales Growth in Guwahati and 104.6% Growth in Shillong § 39% Contribution to total North East Sales § Added 278 new outlets in Guwahati Show less



Emami Ltd

• Consumer Goods
• 700 & Above Employee

• Area Sales Executive

  • Jan 2010 - May 2011

  Strategic Consulting, including business plan & sales strategy development- § Territory – Guwahati,Shillong,Lower Assam,Meghalay § 14 Distriburors § Handled 6 Sales Executive on payroll § Business Development in new areas – Opened 4 direct distributors § New Product Launch Planning – Boro Plus Sunscreen Lotion § Managing account receivables § Planning and execution of various sales promotional activities § Stocks &Sales Planning, formulation of operative plan and DBwise, SE sales target allocation Achievements § 35% contribution to total North East sales § Infra correction in Guwahati. Guwahati Sales grew by 21% Show less



Paras Pharmaceuticals Ltd

• India
• Manufacturing
• 1 - 100 Employee

• Sales Executive, Divisional Sales Manager

  • Dec 2001 - Jan 2010

   Quarterly Sales Planning  Managed a team of 3 Re-Distribution Sales Representatives  Business Development  Complaints and Issue handling  Stock Planning monitoring nd planning for better logistic efficiency for the entire territory  Skill up-gradation of RSRs  Managing account receivables and advising on special pricing or special sales promotion schemes  Cooch Behar HQ - May’06 – Apr’09; o Responsible for sales and related operations in Jalpaiguri dst. Cooch Behar dst, and entire Bhutan o 14 Distributors Show less