Deana Nuxoll

President, Owner at Imagine This! Marketing Group
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Contact Information
us****@****om
(386) 825-5501
Location
Effingham, Illinois, United States, US

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5.0

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Kaycee Parker

Deana is an amazing manager who worked closely with me to develop a new strategy for the company, create the vision of the position, and set the wheels in motion. She welcomes a challenge and has been very successful in her endeavors. With a can-do attitude and her entrepreneurial spirit, the sky is the limit for Deana!

Ted Gardewine

Deana was a hard worker that is very organized and detailed oriented. She was willing to work over and above the call of duty and was helpful with new ideas that I had brought up to her. She did an outstanding job of following through and keeping communication open between our department and other departments in the company. She is a highly motivated and goal oriented person.

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • President, Owner
      • May 2009 - Present

      Full service marketing agency offering:*Website design *Video production*Graphic design*Strategic marketing planning *Email marketing management*Social marketing for small business Full service marketing agency offering:*Website design *Video production*Graphic design*Strategic marketing planning *Email marketing management*Social marketing for small business

    • Director of Marketing
      • Mar 2008 - Apr 2009

      •Develop strategic marketing plan for Theatre, including tourism marketing and show specific marketing•Initiate partnership communications with hoteliers and tour group liaisons to increase sales•Enhance public relations through improved communication initiatives•Develop innovative sponsorship programs to offset expenses by $100K annually•Orchestrate special events to boost sales revenues•Measure marketing and media effectiveness•Manage sales activities for advertising and sponsorship programs

    • Director of Marketing
      • Apr 1997 - Jan 2008

      •Established Marketing Department after serving as Senior Dentist Recruiter for company that specializes in management of dental practices•Developed initial structure of recruiting and marketing departments during start-up phase of company•Managed $3+ million marketing budget and contained overall marketing expenses for 200+ dental practices all across the United States to 1.5% of revenues •Decreased number of state-aid patients company-wide by nearly 30% in four years by focusing marketing efforts to build fee-for-service patient base•Launched industry-unique marketing communication initiatives resulting in record number of recruiting contracts of dentists•Developed marketing measurement system to benchmark new patient acquisition cost information by media venue.•Developed dental team incentive programs which added more than $350K in revenue annually•Initiated all on-line activity, including company intranet, website designs, SEO, live chat component, weekly blogs, etc.

Education

  • University of Illinois Urbana-Champaign
    BS, Business Administration - Marketing
    1992 - 1994
  • Eastern Illinois University
    Pre-Business
    1990 - 1992
  • St. Anthony High School - Effingham
    1986 - 1990

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