Dean Napolitano

Training Manager, Organic Search at GREEN LINE AUTOMOTIVE
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Location
Staten Island, New York, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Training Manager, Organic Search
      • Mar 2022 - Present
    • Digital Specialist
      • Aug 2017 - Mar 2022

      • Conducting thorough On-Page SEO completion for diverse portfolio of websites (Keywords, Title Tags, HTML Tags)• Performing Keyword research and SEO Site Audits using SEMrush• Creating meta page descriptions for each page of websites• Setting-up organization structured data markup to create rich results for search engines (SCHEMA) (JSON-LD)• Publishing 15+ sites weekly to Google Search Console, and making updates based on recommendations of the Search Console• Implementing accessibility (ADA) website requirements via Image Alt Tagging, and Userway widget implementation• Google Analytics UA Code creation, implementation, and reporting• Creating and updating Google My Business Profiles for clients to improve Local SEO• Reviewing and testing websites on mobile and desktop platforms to enhance optimization and function • Ensuring implementation of website changes to client’s satisfaction through Zoho, Zendesk, virtual and in-person meetings• Creating E-commerce and Bookings Services on Wix websites• Connecting 15+ website domains weekly via GoDaddy and Wix using Nameserver and Pointing techniques• Building marketing automations such as emails, coupons, and workflows via Wix Ascend • Cultivating personalized, cohesive, and persuasive email blasts using Mailchimp, Privy, Ascend, and Active Campaign• Setting-up call tracking for clients on Marchex Call Analytics, and analyze Marchex data reports to track key metrics• Creating and analyzing reports for Valpak Sales Representatives via Tapclicks• Setting up robust Business Profile Pages for new businesses on Valpak.com• Managing projects and workflow via Trello and Zoho systems• Creating Gmail accounts for businesses through Wix and Google Suite Platforms Show less

    • Business Development & Media Operations Intern
      • Jun 2017 - Aug 2017

      • Generated and evaluated weekly and monthly sales reports for various clients via Microsoft Office and Google Suite• Assisted with client call scoring

Education

  • City University of New York-College of Staten Island
    Bachelor of Science - BS, Economics
    2014 - 2018

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