Dean Peschau
Content Manager - English at Claneo | Internationales Search & Content Marketing- Claim this Profile
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English Native or bilingual proficiency
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German Professional working proficiency
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Polish Elementary proficiency
Topline Score
Bio
Marco Tramonte
Dean was one of my best and brightest students. It was always a pleasure teaching him because he always brought a fresh new way to look at problems and think critically to question the status quo. Dean is knowledgeable, articulate, inquisitive and a leader amongst his peers. And although I taught a few facets of digital marketing, I can confidently say that Dean would be an asset in any industry and really anything he applies himself to. I could not stress enough how much I love teaching students like Dean and wish more students applied themselves as such. Success will surely always follow him.
Marco Tramonte
Dean was one of my best and brightest students. It was always a pleasure teaching him because he always brought a fresh new way to look at problems and think critically to question the status quo. Dean is knowledgeable, articulate, inquisitive and a leader amongst his peers. And although I taught a few facets of digital marketing, I can confidently say that Dean would be an asset in any industry and really anything he applies himself to. I could not stress enough how much I love teaching students like Dean and wish more students applied themselves as such. Success will surely always follow him.
Marco Tramonte
Dean was one of my best and brightest students. It was always a pleasure teaching him because he always brought a fresh new way to look at problems and think critically to question the status quo. Dean is knowledgeable, articulate, inquisitive and a leader amongst his peers. And although I taught a few facets of digital marketing, I can confidently say that Dean would be an asset in any industry and really anything he applies himself to. I could not stress enough how much I love teaching students like Dean and wish more students applied themselves as such. Success will surely always follow him.
Marco Tramonte
Dean was one of my best and brightest students. It was always a pleasure teaching him because he always brought a fresh new way to look at problems and think critically to question the status quo. Dean is knowledgeable, articulate, inquisitive and a leader amongst his peers. And although I taught a few facets of digital marketing, I can confidently say that Dean would be an asset in any industry and really anything he applies himself to. I could not stress enough how much I love teaching students like Dean and wish more students applied themselves as such. Success will surely always follow him.
Credentials
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Learning PPC with Google Ads
LinkedInMar, 2022- Nov, 2024 -
SEO: Keyword Strategy
LinkedInSep, 2021- Nov, 2024 -
Creating an Editorial Calendar
LinkedInAug, 2021- Nov, 2024 -
Learning Conversion Copywriting
LinkedInAug, 2021- Nov, 2024 -
Learning Infographic Design
LinkedInAug, 2021- Nov, 2024 -
SEO: Link Building
LinkedInAug, 2021- Nov, 2024 -
Social Media Marketing Foundations
LinkedInAug, 2021- Nov, 2024 -
Writing Ad Copy
LinkedInAug, 2021- Nov, 2024 -
Learning to Write Marketing Copy
LinkedInFeb, 2021- Nov, 2024 -
Email Marketing: Strategy and Optimization
LinkedInJan, 2021- Nov, 2024 -
Keyword Research Exam
SEMrushMar, 2020- Nov, 2024 -
Scrum Certification Prep + Scrum Master + Agile Scrum Training
StackSkillsFeb, 2020- Nov, 2024 -
Strategic Thinking
LinkedInMay, 2019- Nov, 2024 -
Excel Skills for Business: Intermediate I
CourseraJun, 2018- Nov, 2024 -
Excel Skills for Business: Essentials
CourseraApr, 2018- Nov, 2024 -
Initiating and Planning Projects
CourseraMar, 2018- Nov, 2024 -
Level 4 Certificate in Teaching English to Speakers of Other Languages - Pass B
University of CambridgeJul, 2009- Nov, 2024 -
PPC Fundamentals Exam
SemrushFeb, 2022- Nov, 2024 -
Ausbildung in Erster Hilfe (Erste-Hilfe-Lehrgang)
DGUV Deutsche Gesetzliche Unfallversicherung LandesverbändeDec, 2020- Nov, 2024 -
Content Marketing and SEO Fundamentals Exam
SemrushFeb, 2022- Nov, 2024
Experience
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Claneo | Internationales SEO & Content Marketing
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Germany
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Advertising Services
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1 - 100 Employee
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Content Manager - English
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Jul 2022 - Present
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LOGO! Sprachenschule
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Germany
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Higher Education
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1 - 100 Employee
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English Language Teacher
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Sep 2010 - Present
Create and teach general & Business English lessons/curricula Organization Manage complicated schedules and financial records Detail-oriented & familiar with culturally-sensitive themes Proofreading, translating (DE-EN), copywriting - texts ranging from PhD theses to wine menus to a vegan French pastry cookbook Effective time management and ability to handle multiple actions simultaneously Create and teach general & Business English lessons/curricula Organization Manage complicated schedules and financial records Detail-oriented & familiar with culturally-sensitive themes Proofreading, translating (DE-EN), copywriting - texts ranging from PhD theses to wine menus to a vegan French pastry cookbook Effective time management and ability to handle multiple actions simultaneously
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Freelance
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Berlin, Germany
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English Language Teacher
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Jun 2009 - Present
See above See above
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DCI Digital Career Institute
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Germany
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Professional Training and Coaching
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300 - 400 Employee
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Online Marketing Student/Class Representative
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Mar 2021 - Jul 2022
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Juwelo TV Deutschland GmbH
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Germany
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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eCommerce Manager
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Sep 2018 - Oct 2020
Exclusive e-Commerce Manager of an American web shop for a major jewelry retailerCreated and maintained online presence through engaging marketing campaigns (email, Social Media (Facebook, Instagram), newsletters) using current SEO practicesIdentified (negative) keywords to drive the most valuable traffic and write powerful calls-to-action to maximize conversionsResearched current market trends, keywords, and competition to formulate strategies to improve sales and maximize marginsArranged and cultivated relationships with bloggers/influencers to boost brand recognitionMonthly revenues exceeded budget expenditure by 600-1000%. Average sales margins were 35%
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Logistics Team Member
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Feb 2015 - Oct 2018
Verified the accuracy and completeness of orders before preparing them for shipmentDemonstrated the ability to work individually as well as part of a team to maximize outputA consistent top performer in the department to achieve personal and team goalsDoubled or tripled average daily output totals
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Guest Services Representative
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Nov 2005 - Jan 2015
Guest relations including all aspects of front desk procedures, including complaint handling Accurate reservations & billing/payment procedures Worked across multiple departments/disciplines individually and as part of a team Ability to work calmly and efficiently in high-pressure situations Guest relations including all aspects of front desk procedures, including complaint handling Accurate reservations & billing/payment procedures Worked across multiple departments/disciplines individually and as part of a team Ability to work calmly and efficiently in high-pressure situations
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Hostels Alessandro
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Rome, Italy
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Manager/Reservations Manager
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Mar 2001 - Oct 2005
Managed 60-bed hostel and its staff Developed, implemented and reviewed operational policies and procedures Oversaw the reservations department responsible for bookings for all three properties Co-founded a small, independent pub crawl that operated during the off season to capitalize on a much-needed gap in the walking tour market Managed 60-bed hostel and its staff Developed, implemented and reviewed operational policies and procedures Oversaw the reservations department responsible for bookings for all three properties Co-founded a small, independent pub crawl that operated during the off season to capitalize on a much-needed gap in the walking tour market
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Lord Stanley Suites on the Park
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Vancouver, B.C., Canada
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Operations Manager
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1998 - 2000
Instrumental in the pre-opening arrangements for a 110-suite property including procurement of supplies and suppliers Used yield management to maximize nightly, weekly and monthly room rates Established employee procedures (fire evacuation, guest services, etc.) across multiple departments HR: on-boarding, disciplining, training, and scheduling of staff of 10-15 members Supported accounting department with accurate and complete daily, monthly, year-end financial reporting Promoted a company culture than encouraged top performance and high morale Y2K preparation & implementation Authored employee handbook
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Education
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DCI Digital Career Institute gGmbH
Online Marketing -
The University of British Columbia
Bachelor of Arts (B.A.), British 19th Century History -
University of Cambridge
Level 4 Certificate in Teaching English to Speakers of Other Languages (CELTA), Pass B