Experience

Bank Director

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Director of Marketing

  • Oct 2020 - Present

  • Oversee and manage the marketing timeline and production schedules for Bank Director• Create, write, edit and coordinate the distribution of all marketing materials, including writing copy for brochures, email marketing campaigns, direct mail letters, websites, print/digital notebooks and press releases.• Manage the production of Bank Director event materials including signage, exhibit table materials and attendee gifts.• Assist in developing online event/web materials, as needed.• Manage stationary and business card inventory.• Coordinate, schedule and secure photographers for off-site events.• Coordinate with the marketing and data teams to determine and request mailing and email lists for marketing campaigns.• Coordinate with the marketing and web teams to ensure that SEO standards are met on all website content by researching, creating, maintaining and analyzing metadata.• Plan, execute, manage and analyze search marketing campaigns to drive traffic to the website.• Research to develop, implement and measure strategies - making recommendations to department heads and the CMO to increase engagement and conversion. • Develop and distribute post-marketing analysis and summary reports.• Assist with on-site events, when necessary.

• Marketing Manager

  • Oct 2017 - Oct 2020

  • Supported the execution of corporate marketing and advertising campaigns• Assisted in the implementation of social media campaigns through Twitter, Facebook and LinkedIn• Developed and distributed marketing campaigns to drive traffic to websites• Ensured that SEO standards were met on all website pages by researching, creating, maintaining and analyzing metadata• Prepared and distributed post-marketing analysis and summary reports• Managed stationary and business card inventory• Managed the production of event materials including signage, key cards, employee name tags, exhibit table materials and attendee gifts• Coordinated, scheduling and securing photographers for off-site events



Neighborhood Publishing Partners, Inc.

• United States
• Advertising Services

• Designer / Marketing Coordinator

  • Nov 2016 - Present

  • Develop an assortment of marketing tools including brochures and print ads. • Communicate with clients to understand their brands and business objectives. • Successfully manage and coordinate campaign designs from concept to completion. • Create sales presentations, marketing collateral, and manage a growing retail distributor website. • Help create and coordinate the Teen Glitz Nashville campaign. • Maintain and update website and social media content • Organize back-end training sessions to better handle the E commerce, RSS, Banners, Collections and Categories for websites.



Optique Eye Care

• Greater Nashville Area, TN

• Administrative Assistant

  • Mar 2016 - Nov 2016

  • Filed claims and called on insurance companies. • Managed telephone and in-person request for information. • Trained 2 administrative assistants on filing claims, and customer service. • Made copies, sent faxes, and handled all outgoing correspondence. • Scheduled and coordinated meetings, appointments, and helped with travel arrangements for the doctors and managers. • Responded to and tracked all reviews for Optique. • Filed claims and called on insurance companies. • Managed telephone and in-person request for information. • Trained 2 administrative assistants on filing claims, and customer service. • Made copies, sent faxes, and handled all outgoing correspondence. • Scheduled and coordinated meetings, appointments, and helped with travel arrangements for the doctors and managers. • Responded to and tracked all reviews for Optique.



Tennesee Hydrographics

• hendersonville, tn

• In-house Graphic Designer/ DTG Printer

  • Aug 2015 - Mar 2016

  • Create commercial and custom designs for t-shirts, brochures and posters. • Operate DTG and Screen Printing machine for custom print jobs. • Create commercial and custom designs for t-shirts, brochures and posters. • Operate DTG and Screen Printing machine for custom print jobs.



Free Lance Graphic Designer

• Self Employed Freelance Graphic Designer

  • Jan 2013 - Mar 2016

  - Created dining menus for Nashville Shores - Designed wedding ceremony invitations - Designed and printed t-shirts and posters for High Schools and Sports Teams - Collaborated to create album covers - Created logos and branding - Created dining menus for Nashville Shores - Designed wedding ceremony invitations - Designed and printed t-shirts and posters for High Schools and Sports Teams - Collaborated to create album covers - Created logos and branding