Dayna Kassa
Project Coordinator/ Communications Consultant at Flawless Events (Ethiopia)- Claim this Profile
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Amharic Limited working proficiency
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English Native or bilingual proficiency
Topline Score
Bio
Experience
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Flawless Events
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Ethiopia
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Events Services
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1 - 100 Employee
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Project Coordinator/ Communications Consultant
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Feb 2021 - Present
• Led collaboration with cross-functional teams to develop project plans and timelines, regularly tracked progress against objectives, and provided status updates to stakeholders and leadership with a 100% project delivery rate • Served as the lead liaison for the Africa Fintech Summit, leading planning, coordination, and execution of the event, and managed vendor communication, staff coordination, and attendee management • Developed communications plans and managed stakeholder engagement strategy for international projects and stakeholders • Managed the conceptualization, design, and execution of a successful brand campaign for International Women's Day, increasing brand awareness by 13% and generating a 34% increase in social media user engagement • Led the development and execution of multi-channel marketing campaigns, including creating compelling advertising content, such as invitations, stationery, merchandise (e.g., bags, notebooks, flyers, business cards), and other promotional materials, resulting in a 42% increase in brand awareness within the targeted audience/market Show less
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American Airlines
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United States
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Airlines and Aviation
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700 & Above Employee
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Customer Services Specialist
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Feb 2015 - Present
• Manage the timely departure and smooth operation of 180 flights per month, working closely with ground crews, pilots, and air traffic control to ensure a safe and efficient experience for passengers and staff • Received exemplary performance ratings and demonstrated exceptional problem-solving skills and attention to detail, resulting in a 98% decrease in flight delays and minimizing the number of customers impacted by delays by 93% • Proactively addressed customer issues and concerns, resulting in a 21% decrease in customer complaints and an increase in customer referrals • Developed and implemented a successful training and mentorship program for new customer service staff, resulting in the promotion of two mentees to managerial and supervisory positions Show less
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Defense Logistics Agency Energy
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Northern Viginia Area
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Analyst, Lead Communications Distributor
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Jun 2017 - May 2019
• Collaborated with cross-functional teams to contribute to the successful development and execution of the Worldwide Energy Conference, resulting in 5,000 attendees • Developed and maintained project trackers, requirements gathering, timelines, and milestones, while identifying and mitigating potential risks, resulting in a 100% on-time delivery rate for all projects and ensuring effective risk management • Served on the Business Process Improvement and Change Management Human Performance Team, leading change readiness efforts including training development, communications planning, user adoption, and assessment development • Orchestrated communications planning and effectively distributed 30,000 email communications on a weekly basis to both internal and external staff and stakeholders • Provided technical expertise to the Business Process Support department leading to a 23% increase in process improvement Show less
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Dats Inc
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United States
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Program Coordinator
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May 2012 - Jul 2014
• Coordinated staff calendars, arranged travel, scheduled meetings, and planned team conferences, resulting in a 25% increase in meeting attendance and a 20% decrease in scheduling conflicts in one quarter • Led project management office (PMO) functions, including ensuring project readiness, risk management, and stakeholder engagement, resulting in a 98% on-time project delivery rate and a 95% client satisfaction rate • Served on the operations of team of an SBA government contracting consulting firm and reviewed contracts, managedteam budgets, and analyzed financial reports to optimize project performance and profitability Show less
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Education
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Coursera
Certification, Google Project Management -
General Assembly
Digital marketing certificate -
Art Institute of Atlanta
Bachelor of Arts (B.A.), Photography