Dawn Guindon

Director of client services and operations at Joe Walsh Tours
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Contact Information
us****@****om
(386) 825-5501
Location
Ottawa, Ontario, Canada, CA
Languages
  • English -

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5.0

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Sylvie Carbonneau

Dawn is someone who is very passionate about her work and her clients. She has the ability to quickly relate to people and if very effective in building meaningful relationships with them. She understands the sales cycle like no other and is very solution-oriented when confronted with challenges. She has her customers at heart and will always defend their interest to make sure they are understood and their pain points addressed. If Dawn is given a clear task with defined objectives, she is unstoppable and delivers every time.

Mathieu Murphy, RPA, FMA, C.Tech, LEED Green Associate

Dawn always impressed me with her work ethic and professionalism, she is very detailed oriented and she can make an ordinary event in magical event, She definitely someone that would make the team better just with her leadership skills and her positive attitude.I would not hesitate to recommend Dawn.

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Credentials

  • TICO
    Travel Industry Council of Ontario
    Apr, 2009
    - Nov, 2024

Experience

    • Ireland
    • Leisure, Travel & Tourism
    • 1 - 100 Employee
    • Director of client services and operations
      • Sep 2018 - Present

      Design and implementation of procedures for CRM development, contracting, and inquiry intake for North American client base, tourism association members, partners, and industry compliance mandates• Lead all remote office management for the North America division; implementing and monitoring KPIs and coordinating staff development and training plans accordingly.• Negotiate with and contract third-party suppliers for North American tour groups to Europe and the Middle East; manage contracting of hotel and air for both leisure and corporate group travel globally. • Assess office procedures for further enhancements in filing, invoicing and legal documentation to comply with Ontario Travel regulations. • Established new business set up audit, including strategic compliance for four trust fund entities, legal invoicing, and terms and conditions. • Launched an open house and branding event within the Ottawa market introducing Joe Walsh Tours to Canada, resulting in $70,000 in business closed in a 4-hour time frame. • Provided mentorship and guidance to Sales, Development and Marketing teams creating a 400-person database for North America in one month and closing $120,000 in business in both Canada and USA.

    • Canada
    • Hospitality
    • 1 - 100 Employee
    • Corporate Account Manager North America
      • 2013 - 2018

      Prospected leads within the corporate sector for the North American market; with a focus on Fortune 500 and above companies, identifying and closing on revenue opportunities using legal contract negotiations along with goods and services procurement based on clients RFP needs. • Fostered strategic partnerships within the business community, developing strong referral network opportunities through presentations to all levels of corporate delegates. • Assisted and guided city partners of high-end to moderate hotel properties and team building venues in Ottawa; implementing and managing local rollout of citywide business development programs by sourcing services and vendors on a budgeted guideline. • Aided in convention sales and strategic marketing planning including goal setting, contract revitalization, and annual business planning. • Organized and allocated sales, marketing, and financial resources in the planning and execution of convention sales missions and activities with Ottawa Tourism & Leadership; providing on-going leadership and coaching to Account Managers as required. • Succeeded in closing the largest citywide account for the Ottawa Region and Convention Centre billable worth approximately $3M with an economic impact of $4M. • Diligently managed and mon

    • Canada
    • Hospitality
    • 1 - 100 Employee
    • Sales Manager
      • May 2011 - Oct 2013

      Collaborated with the DOS, GM to set strategic direction for new development of SMERF market segment to the facility at the NAV Conference Centre and NAV CANADA. Managed and developed specific key and new accounts in Canada and the US according to the long-term strategic planning. Contracted group room and conference bookings, while monitoring production according to establish room night and revenue objectives. Managed all accounts with Visual 1 to ensure regular customer contact and action. Achieved sales objectives outlined in the action plans, including definite room night converted, F&B forecast and overall conference service attached to dedicated segments. Met production, F&B, sales calls, and revenue targets set of $700K annually in June alone. Achieved $250K+ in converted sales within the first 4 months of tenure. Participated in tradeshows, conventions and promotional events within the hotel and trade related organizations. Actively engaged in sales training, client cold calling, and a Sales Blit

    • Director of Sales
      • Sep 2009 - Jun 2011

      Completed a full implementation/update of the 12-month rolling sales and marketing plan in accordance with a yield management strategy. Motivated and monitored team members' performance in assigned markets as well as providing training and direction as required. Ensured proactive telemarketing sales, mail-outs, and Sales-Blitzes to increase the property profile and capture business. Worked closely with the General Manager, Rooms Division Manager, Guest Services Manager and Sales team to develop, recommend and implement room rate policies and special packages in order to maximize revenue and occupancy. Monitored competitor's rates, facilities, and promotions.

    • Sales Manager
      • Sep 2009 - Apr 2010

      Implemented policy and procedure within the sales department for front line staff. Maintained and grew presence in the corporate and group tour market. Involved with hotel revenue forecasting, budgeting, and business development planning for the 2010 year. Maintained top client base by building strategic relationships within the corporate IT and corporate group market segments. Developed relationships with key contacts. Utilized proactive selling tactics through developed sales strategies to meet and exceed goals. Solicited and prospected potential business of assigned markets focusing primarily on outside sales solicitations, community involvement, telephone prospecting, entertainment, site inspections, and referrals. Enhanced customer relationships and increased business by soliciting potential new accounts through investigative prospecting. Identified and maximized opportunities to broaden the hotel's market share

    • Branch Manager
      • Sep 2006 - Jul 2009

      Managed a $1.4M+ agency and performed management duties while exceeding personal sales targets. Led and motivated the team on all aspects of client requests (customized or packaged), and training and development of individual agents. Monitored sales targets to exceed individual targets, sales and marketing coordination of consumer trade shows. Conducted HR management by conducting meetings and appraisals, scheduling and conflict resolution, and establishing of training requirements/follow-up. Handled financial management by establishing and monitoring branch budget, account reconciliations, and bank deposits.

Education

  • Algonquin Careers Academy
    Diploma, Tourism and Travel Services Management
    1994 - 1995
  • Bullet Proof Managment/ Zig Zigler
    Corporate Leadership
    -
  • Sandler Training
    certificate, Sales and Leadership
    -
  • Steve Steinhart
    Account management
    -

Community

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