Experience

DUB Magazine

• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Digital Marketing & Social Media Manager

  • Jan 2020 - Present

  • Provide strategic direction of social media content to amplify the online brand awareness of the DUB Show Tour, Adventure Rigs, LFTD x LVLD and DUB Magazine. • Lead the digital strategy for partnerships with Hot Wheels and Polaris Slingshot. • Generated 460K+ new followers, 225M+ reach on social media and 3.6M+ website views. • Managed a team to help expanded social media engagement and promote magazine sales. • Provide strategic direction of social media content to amplify the online brand awareness of the DUB Show Tour, Adventure Rigs, LFTD x LVLD and DUB Magazine. • Lead the digital strategy for partnerships with Hot Wheels and Polaris Slingshot. • Generated 460K+ new followers, 225M+ reach on social media and 3.6M+ website views. • Managed a team to help expanded social media engagement and promote magazine sales.



Los Angeles Auto Show + AutoMobility LA

• United States
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Digital Content & Insights Specialist (contract)

  • Aug 2019 - Dec 2019

  • Developed 25+ E-blasts to promote ticket sales to the 2019 LA Auto Show. • Created monthly key metric accounting reports for all digital outlets. • Integrated a direct marketing strategy to increase exhibitors' leads. • Curated social media content and scheduled posts using SproutSocial. • Responsibilities included: updating online show schedules, events photography/video, updating WordPress site, promotional e-blast, social media content scheduling. • Developed 25+ E-blasts to promote ticket sales to the 2019 LA Auto Show. • Created monthly key metric accounting reports for all digital outlets. • Integrated a direct marketing strategy to increase exhibitors' leads. • Curated social media content and scheduled posts using SproutSocial. • Responsibilities included: updating online show schedules, events photography/video, updating WordPress site, promotional e-blast, social media content scheduling.



Alpinestars

• Italy
• Retail Apparel and Fashion
• 200 - 300 Employee

• Social Media & Web Content Coordinator

  • Apr 2018 - Feb 2019

  • Managed day-to-day social media management for @Alpinestars & @AlpinestarsMX. • Added the newest event photos to Alpinestars.com weekly. • Organically increased Alpinestars Instagram followers by 25% in 10 months (300k new fans). • Duties Included: real-time events coverage on social media, content curation, product promotions, blog management, and customer service on social accounts. • Managed day-to-day social media management for @Alpinestars & @AlpinestarsMX. • Added the newest event photos to Alpinestars.com weekly. • Organically increased Alpinestars Instagram followers by 25% in 10 months (300k new fans). • Duties Included: real-time events coverage on social media, content curation, product promotions, blog management, and customer service on social accounts.



Monster Energy

• United States
• Food and Beverage Services
• 700 & Above Employee

• Social Media Manager: NOS Energy and Full Throttle Energy Drinks

  • Sep 2016 - Nov 2017

  • Created and published daily content for NOS Energy and Full Throttle Energy. • Launched and expanded Full Throttle's Instagram and Facebook accounts. • Managed a yearly social media advertising budget to generated 7 million YouTube views and 50,000+ Facebook interactions. • Collaborated with a creative team to forecast trends and review best practices. • Duties Included: photography, customer response and analytic reporting. • Created and published daily content for NOS Energy and Full Throttle Energy. • Launched and expanded Full Throttle's Instagram and Facebook accounts. • Managed a yearly social media advertising budget to generated 7 million YouTube views and 50,000+ Facebook interactions. • Collaborated with a creative team to forecast trends and review best practices. • Duties Included: photography, customer response and analytic reporting.

• Social Media Manager / Graphic Designer

  • Jul 2014 - Aug 2016

  • Managed social media marketing efforts for the DUB Car Show & Concert Tour. • Grew DUB Magazine's Facebook by 1.4M followers without paid advertising. • Designed magazine advertisements, layouts, and two back covers. • Managed social media marketing efforts for the DUB Car Show & Concert Tour. • Grew DUB Magazine's Facebook by 1.4M followers without paid advertising. • Designed magazine advertisements, layouts, and two back covers.



Garment Decor

• United States
• Printing Services
• 1 - 100 Employee

• Print Production Artist / Sales Representative

  • Feb 2014 - Jul 2014

  • Vectorized and separated artwork by color for screen-printing. • Worked directly with the print team to maintain quality control. • Vectorized and separated artwork by color for screen-printing. • Worked directly with the print team to maintain quality control.



EmazingGroup - EmazingLights & iHeartRaves & INTO THE AM

• United States
• Retail
• 1 - 100 Employee

• Jr. Graphic Designer / Apparel Designer

  • Dec 2012 - Feb 2014

  • Designed best selling original apparel with Adobe Illustrator and Photoshop • Prepared artwork for print using Tech Packs. • Worked directly with large-scale print shops to maintain quality apparel control. • Retouched and batch edited product photoshoots. Duties included: Digital production, product photography, and batch editing. • Designed best selling original apparel with Adobe Illustrator and Photoshop • Prepared artwork for print using Tech Packs. • Worked directly with large-scale print shops to maintain quality apparel control. • Retouched and batch edited product photoshoots. Duties included: Digital production, product photography, and batch editing.



Wright Designs

• Pre-Production Assistant / Silkscreen Print Press Operator

  • Jul 2012 - Dec 2012

  • Worked in a fast paced environment, printing with a manual silkscreen press. • Worked in a fast paced environment, printing with a manual silkscreen press.