David Craig White πŸ‡¬πŸ‡§πŸ‡©πŸ‡°πŸ‡ΊπŸ‡²

Senior Account Executive (North America) at Dreamdata
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Copenhagen, DK

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Experience

    • Denmark
    • Software Development
    • 1 - 100 Employee
    • Senior Account Executive (North America)
      • Oct 2023 - 3 months

      Copenhagen, Capital Region, Denmark Dreamdata helps organisations discover what really impacts revenue, so they can scale faster and more efficiently with complete confidence. By providing our customers with a holistic overview of their customer journeys, we enable them to isolate areas of waste within marketing spend, and redirect that budget to areas that are working.

    • Denmark
    • Software Development
    • 1 - 100 Employee
    • Vice President of Global Sales
      • Feb 2021 - Jul 2022

      Copenhagen, Capital Region, Denmark Responsible for the leadership of the international sales and operations teams, and working closely with the CEO and COO on the strategy behind driving the organization's ambitious growth goals. After scaling and restructuring the sales team, I successfully built a full BDR, SDR, and AE unit that was responsible for inbound and outbound customer acquisition. This team delivered 7x AOV and MRR within 12 months and transitioned from SMB into Enterprise sales, resulting in the… Show more Responsible for the leadership of the international sales and operations teams, and working closely with the CEO and COO on the strategy behind driving the organization's ambitious growth goals. After scaling and restructuring the sales team, I successfully built a full BDR, SDR, and AE unit that was responsible for inbound and outbound customer acquisition. This team delivered 7x AOV and MRR within 12 months and transitioned from SMB into Enterprise sales, resulting in the organization raising a $7M Series A funding round. This was a hands-on role where I also spent 3 months as an Enterprise Account Executive during our transition, helping to land brands including Sony, Brandwatch and UserTesting. "I worked very closely with David at Ocean. David is a very skilled and experienced SaaS sales leader with profound knowledge of all aspects of GTM for a tech company. David showed genuine leadership with his team and was always on top of the operational aspects of sales. I strongly recommend him as a very powerful sales leader who can create an impact where it matters." Michael Heiberg – Founder & CEO at Ocean.io Show less

    • Denmark
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Sales Trainer | Leadership Coach | Startup Consultant
      • Apr 2015 - Feb 2021

      Copenhagen, Capital Region, Denmark Hired as an external sales trainer and leadership coach to assist in the coaching and development of commercial teams, and create a coaching culture within multiple fast-growing tech startups. My key responsibilities included developing new hire training programs, one-to-one employee coaching, building complete sales training programs, and providing sales leadership coaching to the senior leadership teams to ensure objectives were achieved. I have also worked with many early-stage… Show more Hired as an external sales trainer and leadership coach to assist in the coaching and development of commercial teams, and create a coaching culture within multiple fast-growing tech startups. My key responsibilities included developing new hire training programs, one-to-one employee coaching, building complete sales training programs, and providing sales leadership coaching to the senior leadership teams to ensure objectives were achieved. I have also worked with many early-stage startup founders, helping them with sales training, recruitment and general startup advisory. My clients have included Siteimprove, Clerk.io, SDL, Falcon.io (Brandwatch), ChurchDesk, Seven Career Coaching, GenieBelt, eMagCreator (Keepit), Mitek Systems, Safe Online, Xebia and others. Show less

    • Denmark
    • Advertising Services
    • 1 - 100 Employee
    • Vice President of Sales (UKI)
      • Feb 2018 - Dec 2020

      Greater Manchester, England, United Kingdom Established the UKI headquarters and was responsible for the Go-to-Market (GTM) strategy and day-to-day management of the business. Helped the business grow from 0-14 employees, using a limited budget to recruit a team of junior sales executives who successfully acquired a strong local portfolio of clients in a competitive industry. Waimea Digital was acquired by Standoutmedia in 2020.

    • Technology, Information and Internet
    • 700 & Above Employee
    • Head Of Sales Training & Development
      • Aug 2012 - Mar 2015

      Copenhagen Area, Denmark Responsible for the instructional design and delivery of the company's talent development framework, including the new hire academy, sales training, technical product training, coaching and skills assessment frameworks. My role involved weekly hands-on alignment with senior management to ensure new and existing talent was fully trained, measured, nurtured and retained. During my time, I successfully onboarded and developed over 200 new hires, helping Trustpilot grow from 168… Show more Responsible for the instructional design and delivery of the company's talent development framework, including the new hire academy, sales training, technical product training, coaching and skills assessment frameworks. My role involved weekly hands-on alignment with senior management to ensure new and existing talent was fully trained, measured, nurtured and retained. During my time, I successfully onboarded and developed over 200 new hires, helping Trustpilot grow from 168 people to over 400 people, and go from a Series A to a $73.5 Million Series D round. "David is among the strongest sales trainers and coaches I have ever come across…perhaps THE strongest! Why? – Because he gets it. He understands how training and coaching works! During my time with Trustpilot, David was responsible for delivering the entire learning curriculum across our offices in Copenhagen and London, and enhanced our sales performance throughout 2014. In his work, he facilitated learning to perfection, developed participants’ competencies and helped employees meet specified performance expectations. He truly understood the importance of linking our organisation’s needs to organisational results, and he improved job performance by coaching participants and ensuring learning translated into performance. His questioning technique is superb, and he is a natural at supporting employees in setting appropriate goals and assessing progress toward these goals. Being a keen observer, he listens and asks questions to understand the situation, and he encourages commitment to action for lasting personal growth & change. As a person, David is always on the path to learning something new. He seeks perfection in his people skills and mindset and always seeks to increase his knowledge. He is self-confident, assertive, resourceful, and straight-talking, and he enjoys taking on new challenges" Aki Palikaras – Global Head of HR at Trustpilot Show less

    • Denmark
    • Software Development
    • 1 - 100 Employee
    • Vice President of Global Sales
      • Mar 2010 - Jul 2012

      Copenhagen Area, Denmark Responsible for the implementation and re-structuring of the commercial operations, including the recruitment strategy, training and development framework and CRM structure. The results of my work resulted in the company being named a Gazelle company by BΓΈrsen after doubling growth in 2012. eMagCreator was acquired by Keepit in 2014.

    • United States
    • Software Development
    • 1 - 100 Employee
    • Sales Executive & Team Lead (EMEA & APAC)
      • Nov 2006 - Feb 2010

      KΓΈbenhavn, Capital Region, Denmark After joining as a Sales Development Representative for the UK market, I successfully transitioned into the Sales Executive (UKI) role, where I acquired over 200 new clients, exceeding my personal sales targets month-on-month by an average of 162%. I was then handed the responsibility for the go-to-market strategy for European and APAC regions where I helped the business successfully expand into over 35 countries and acquire over 2000 customers. During my time at Zmags, I was… Show more After joining as a Sales Development Representative for the UK market, I successfully transitioned into the Sales Executive (UKI) role, where I acquired over 200 new clients, exceeding my personal sales targets month-on-month by an average of 162%. I was then handed the responsibility for the go-to-market strategy for European and APAC regions where I helped the business successfully expand into over 35 countries and acquire over 2000 customers. During my time at Zmags, I was personally responsible for acquiring and retaining over 500 new customers, expanding into 35 countries and generating over $1M in revenue. Zmags went from bootstrapped startup to raising a Series A & B funding during my tenure before being acquired by the Gores Group in 2014. Show less

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