David Vale

Founder / Managing and Creative Director at Content Hustlers
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Contact Information
Location
West Melbourne, Victoria, Australia, AU

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Lara Luz

I have worked with David for a number of years on a number of projects as a freelancer. He has always been extremely professional, with briefs that are easy to understand. He knows what he wants and is able to communicate his vision in a way that creatives and non creatives can grasp. Easy to work with, great guy in general and would recommend him to anyone.

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Credentials

  • Bachelor of Business, Entrepreneurship
    -

Experience

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Founder / Managing and Creative Director
      • Jul 2019 - Present

      David is a commercial creative and marketing hustler with 15+ years of experience leading visual brand and creative strategy. David’s specialty is content production and he has worked on everything from fashion, food, beverage, beauty and hospitality brands in both the growth of start-ups to global FMCG brands. David is a commercial creative and marketing hustler with 15+ years of experience leading visual brand and creative strategy. David’s specialty is content production and he has worked on everything from fashion, food, beverage, beauty and hospitality brands in both the growth of start-ups to global FMCG brands.

    • Advertising Services
    • Creative Director
      • Nov 2014 - Jul 2019

      As founder and director, David formed Hustle Workshop which went on to become Content Hustlers. The model was built to fulfil the growing need for professionally produced, quality, visual content. David has produced premium content ranging across the food, beverage, fashion, hair, heath and beauty industries and is well seasoned at implementing digital strategy into creative medium. As founder and director, David formed Hustle Workshop which went on to become Content Hustlers. The model was built to fulfil the growing need for professionally produced, quality, visual content. David has produced premium content ranging across the food, beverage, fashion, hair, heath and beauty industries and is well seasoned at implementing digital strategy into creative medium.

    • Australia
    • Retail
    • 700 & Above Employee
    • Head of Marketing and E-commerce
      • Jul 2012 - Jun 2015

      As Head of Marketing, David oversaw the marketing and ecommerce teams in all forms of communication globally. David lead the brand to create a solid presence across 6 countries during a rapid growth from 50 - 200 + stores in three years. David championed the brand's visual identity across all marketing assets to maintain a solid and respected brand reputation. As Head of Marketing, David oversaw the marketing and ecommerce teams in all forms of communication globally. David lead the brand to create a solid presence across 6 countries during a rapid growth from 50 - 200 + stores in three years. David championed the brand's visual identity across all marketing assets to maintain a solid and respected brand reputation.

    • India
    • Textile Manufacturing
    • 1 - 100 Employee
    • Visual Communications Manager
      • Nov 2007 - Jul 2012

      David lead all forms of visual communication across all six brands in the Cambridge Clothing Company. This involved every asset including visual merchandising, print production, set design, design, packaging, photographic and video campaign production. David lead all forms of visual communication across all six brands in the Cambridge Clothing Company. This involved every asset including visual merchandising, print production, set design, design, packaging, photographic and video campaign production.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Creative director, Retail Solutions
      • Jun 2006 - Jul 2012

      David consulted in visual and spatial marketing managing projects in a wide range of industries from high end fashion, to pharmaceuticals, and automotive. David consulted in visual and spatial marketing managing projects in a wide range of industries from high end fashion, to pharmaceuticals, and automotive.

    • National Visual Merchandiser / Marketing Assistant
      • Jun 2003 - Oct 2007

      David managed Visual Merchandising nationally for the brand while assisting with all public relations and visual marketing requirements. David managed Visual Merchandising nationally for the brand while assisting with all public relations and visual marketing requirements.

Education

  • RMIT University
    Bachelor of Business Entrepreneurship, Entrepreneurship
    2001 - 2003
  • RMIT University
    Visual Merchandising certificate, Entrepreneurship/Entrepreneurial Studies
    2001 - 2003

Community

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