David Taylor
Founder & Group Managing Partner at the brandgym- Claim this Profile
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Bio
Paul Thomson
David is a phenomenal branding coach. I had the privilege of working with David's program throughout its development and I was blown away by the calibre of content. David's years of experience really shine through the modules. His delivery of the lessons made the content accessible, engaging and insightful.
Mhairi McEwan
I have known David for many years and have always found him to be a highly original thinker - inspiring, intelligent and extremely well informed. Together with his team of experienced coaches at the brandgym he is an active shaper of new marketing thinking as well as being an inspiring expert on international brand concepts and practices. He brings a very rare combination of deep marketing experience, strategic thinking, passion for brands, ability to keep it practical and authentic respect for the bottom line performance of his clients...and he's written a great series of books.
Andy Porteous
David brings inspiration, process and a focus on getting results. He has boundless energy for the subject of brands and helps infuse any group with whom he works with that energy. He is clearly a great marketer, yet he wears his expertise lightly. I am glad to have worked with him at various times across my Unilever career and to have recommended him to others within the company. And he's a lot of fun too!
Paul Thomson
David is a phenomenal branding coach. I had the privilege of working with David's program throughout its development and I was blown away by the calibre of content. David's years of experience really shine through the modules. His delivery of the lessons made the content accessible, engaging and insightful.
Mhairi McEwan
I have known David for many years and have always found him to be a highly original thinker - inspiring, intelligent and extremely well informed. Together with his team of experienced coaches at the brandgym he is an active shaper of new marketing thinking as well as being an inspiring expert on international brand concepts and practices. He brings a very rare combination of deep marketing experience, strategic thinking, passion for brands, ability to keep it practical and authentic respect for the bottom line performance of his clients...and he's written a great series of books.
Andy Porteous
David brings inspiration, process and a focus on getting results. He has boundless energy for the subject of brands and helps infuse any group with whom he works with that energy. He is clearly a great marketer, yet he wears his expertise lightly. I am glad to have worked with him at various times across my Unilever career and to have recommended him to others within the company. And he's a lot of fun too!
Paul Thomson
David is a phenomenal branding coach. I had the privilege of working with David's program throughout its development and I was blown away by the calibre of content. David's years of experience really shine through the modules. His delivery of the lessons made the content accessible, engaging and insightful.
Mhairi McEwan
I have known David for many years and have always found him to be a highly original thinker - inspiring, intelligent and extremely well informed. Together with his team of experienced coaches at the brandgym he is an active shaper of new marketing thinking as well as being an inspiring expert on international brand concepts and practices. He brings a very rare combination of deep marketing experience, strategic thinking, passion for brands, ability to keep it practical and authentic respect for the bottom line performance of his clients...and he's written a great series of books.
Andy Porteous
David brings inspiration, process and a focus on getting results. He has boundless energy for the subject of brands and helps infuse any group with whom he works with that energy. He is clearly a great marketer, yet he wears his expertise lightly. I am glad to have worked with him at various times across my Unilever career and to have recommended him to others within the company. And he's a lot of fun too!
Paul Thomson
David is a phenomenal branding coach. I had the privilege of working with David's program throughout its development and I was blown away by the calibre of content. David's years of experience really shine through the modules. His delivery of the lessons made the content accessible, engaging and insightful.
Mhairi McEwan
I have known David for many years and have always found him to be a highly original thinker - inspiring, intelligent and extremely well informed. Together with his team of experienced coaches at the brandgym he is an active shaper of new marketing thinking as well as being an inspiring expert on international brand concepts and practices. He brings a very rare combination of deep marketing experience, strategic thinking, passion for brands, ability to keep it practical and authentic respect for the bottom line performance of his clients...and he's written a great series of books.
Andy Porteous
David brings inspiration, process and a focus on getting results. He has boundless energy for the subject of brands and helps infuse any group with whom he works with that energy. He is clearly a great marketer, yet he wears his expertise lightly. I am glad to have worked with him at various times across my Unilever career and to have recommended him to others within the company. And he's a lot of fun too!
Credentials
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Certified Metavese Expert
Blockchain CouncilMar, 2023- Nov, 2024 -
Machine Learning in Business
MIT Sloan School of ManagementNov, 2020- Nov, 2024
Experience
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the brandgym
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Founder & Group Managing Partner
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Jan 2002 - Present
the brandgym is a global team of senior coaches that helps companies achieve their brand and business ambitions. We focus on doing three things really well: brand purpose and positioning, growing the core and strategic brand stretch/brand architecture. Our collaborative, workshop-based approach creates more alignment and energy than classic consulting, through both team coaching and “personal brand coaching” for smaller groups or individuals. the brandgym is a global team of senior coaches that helps companies achieve their brand and business ambitions. We focus on doing three things really well: brand purpose and positioning, growing the core and strategic brand stretch/brand architecture. Our collaborative, workshop-based approach creates more alignment and energy than classic consulting, through both team coaching and “personal brand coaching” for smaller groups or individuals.
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brandgym Mastering Brand Growth Program
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United Kingdom
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E-Learning Providers
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Director brandgym Academy
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Nov 2020 - Present
Director of the brandgym’s global centre for research, development and learning, including The Mastering Brand Growth program. Over 350 people have taken this 8 week online on-demand program, boosting capability to create brand-led growth by an average +90%. The program combines world-class content drawing on 25 years experience of consulting the world’s biggest brands and training executives at top business schools. The program also has bi-weekly live, interactive Zoom sessions with David to… Show more Director of the brandgym’s global centre for research, development and learning, including The Mastering Brand Growth program. Over 350 people have taken this 8 week online on-demand program, boosting capability to create brand-led growth by an average +90%. The program combines world-class content drawing on 25 years experience of consulting the world’s biggest brands and training executives at top business schools. The program also has bi-weekly live, interactive Zoom sessions with David to work on applying the learning. We also create custom, company-specific versions of the Mastering Brand Growth program, delivered in-person or online. Show less Director of the brandgym’s global centre for research, development and learning, including The Mastering Brand Growth program. Over 350 people have taken this 8 week online on-demand program, boosting capability to create brand-led growth by an average +90%. The program combines world-class content drawing on 25 years experience of consulting the world’s biggest brands and training executives at top business schools. The program also has bi-weekly live, interactive Zoom sessions with David to… Show more Director of the brandgym’s global centre for research, development and learning, including The Mastering Brand Growth program. Over 350 people have taken this 8 week online on-demand program, boosting capability to create brand-led growth by an average +90%. The program combines world-class content drawing on 25 years experience of consulting the world’s biggest brands and training executives at top business schools. The program also has bi-weekly live, interactive Zoom sessions with David to work on applying the learning. We also create custom, company-specific versions of the Mastering Brand Growth program, delivered in-person or online. Show less
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Consulting by Kantar
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United Kingdom
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Business Consulting and Services
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500 - 600 Employee
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Group Board Director - Brand Strategy
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Jan 1994 - Dec 2001
Co-founder and Joint Managing Director of Added Value Paris Co-founder and Joint Managing Director of Added Value Paris
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European Marketing Manager
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Jan 1993 - Dec 1993
In charge of marketing, yes its true, male underwear (the Hanes brand) In charge of marketing, yes its true, male underwear (the Hanes brand)
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Procter & Gamble
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United States
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Manufacturing
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700 & Above Employee
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Brand Manager
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Sep 1987 - Dec 1991
Brand Manager on Head & Shoulders shampoo, following roles on Vidal Sasson and Clearasil Brand Manager on Head & Shoulders shampoo, following roles on Vidal Sasson and Clearasil
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Education
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1992 - 1992
INSEAD
MBA -
2021 - 2021
brandgym Mastering Brand Growth Program
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1983 - 1987
Loughborough University
Mechanical Engineering, 1st Class
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