Experience

Hako España - Clean Ahead
• Sales & Marketing Director

  • Feb 2019 - Present


Parrot

• Russian Federation
• E-Learning Providers

• Regional Sales Manager - Spain, Portugal & Italy

  • Mar 2018 - Feb 2019

  - Parrot Business Solution B2B accounts management: (Agriculture, surveying, inspection, etc)- Management of commercial policies and budget forecast- Products implementation plan, presentation, forecast and market strategies- Data analysis (stock, sell-through, sell-out)- Coordination with HQ in order to plan strategies- Management of new product launches- Management of trade shows

• Marketing Manager

  • Mar 2013 - Mar 2018

  *Marketing Manager Parrot Iberia (Spain and Portugal):- Local Marketing strategy, close contact with HQ in Paris.- Brand management – ensure local brand communication is consistent with the global brand strategy, and well coordinated across channels; ensure consistency across all channels and brand/customer touch points- Optimize marketing processes and integrate across the enterprise in order to maximize the opportunities of analytics and marketing outcomes.- Manage product portfolio to contribute to brand development.- Implement new product launches.- Contribute to local adaptation of advertising creative material: analyze media recommendations.- Implement promotions and ensure implementation of trade marketing plan.- Sales and Marketing management of Amazon account. - Marketing Budget monitoring.*Key Account Manager:- Sales management of OES clients: Ford, Mercedes, Renualt, Peugeot, Hyundai, Kia...- New products business development.- Forecast and track key account metrics. Show less

• Communication & Trade Marketing Specialist

  • Jan 2010 - Mar 2013

  -POS materials conception, production and implementation.-Manage the agencies relationship and execute differentstrategies to reach the expected performance.-Planning, budgeting, negotiation with suppliers and advertising agencies.-Collaborate with HQ marketing and other departments tocoordinate brand awareness and marketing efforts.-Compiled and edited comprehensive monthly activity reports.-Sales department support.



Santillana

• Spain
• Book and Periodical Publishing
• 100 - 200 Employee

• Marketing Specialist

  • Jun 2009 - Jan 2010

  -Manage the agency relationship and execute different strategies to reach the expected performance. -Briefings conception to create new marketing/sales tools. -Manage the advertising agencies relationships. -Marketing Budget monitoring. -Tracking and correction marketing actions. -Manage the agency relationship and execute different strategies to reach the expected performance. -Briefings conception to create new marketing/sales tools. -Manage the advertising agencies relationships. -Marketing Budget monitoring. -Tracking and correction marketing actions.



Shoot! Comunicación

• France
• Civic and Social Organizations

• Account Executive

  • Aug 2007 - Jun 2009

  -Advertising campaign management of clients like: BancoPopular, Philip Morris, Grupo Santillana, El País or NH Hoteles. -Creative department support. -Budget monitoring. -Advertising campaign management of clients like: BancoPopular, Philip Morris, Grupo Santillana, El País or NH Hoteles. -Creative department support. -Budget monitoring.



POOL CREACIONES PUBLICITARIAS

• Spain
• Advertising Services

• Account Executive

  • May 2007 - Aug 2007

  -Advertising campaign management of clients like: Makro, Pc City, Más Crédito, AIG Life, Eroski or La Sirena. -Creative department support. -Budget monitoring. -Advertising campaign management of clients like: Makro, Pc City, Más Crédito, AIG Life, Eroski or La Sirena. -Creative department support. -Budget monitoring.