Experience

Flow Alkaline Spring Water

• Canada
• Food and Beverage Services
• 1 - 100 Employee

• President & Chief Operating Officer

  • Jul 2019 - Present



Love Good Fats

• Canada
• Food & Beverages
• 1 - 100 Employee

• Chair Of The Board Of Directors

  • Sep 2017 - Present



O'Keeffe's Group, Irish specialty retail group

• Senior Board Director

  • Jan 2008 - Present



The Vitamin Shoppe

• United States
• Retail
• 700 & Above Employee

• Chief Merchandising and Marketing Officer

  • Jan 2018 - Jun 2019

  Led the go-to-market transformation of an OMNI-channel, specialty retailer, exceeding budgeted financial expectations by 129% and reducing total inventory by 25%, to position the company for market advantage and growth. Led the go-to-market transformation of an OMNI-channel, specialty retailer, exceeding budgeted financial expectations by 129% and reducing total inventory by 25%, to position the company for market advantage and growth.



Earth Fare

• United States
• Food and Beverage Services
• 400 - 500 Employee

• Chief Merchandising and Marketing Officer

  • Jan 2014 - Jan 2016

  Led the Brand Reinvention and Activation Strategy for a 40-store Natural & Organic US based grocery retailer, resulting in the best EBITDA performance in 5-years. Successfully grew sales 20% per year, lifting comp sales to 5%, improving margin rate by 4.5%, during a very competitive market expansion. Led the Brand Reinvention and Activation Strategy for a 40-store Natural & Organic US based grocery retailer, resulting in the best EBITDA performance in 5-years. Successfully grew sales 20% per year, lifting comp sales to 5%, improving margin rate by 4.5%, during a very competitive market expansion.



Canadian Tire Corporation

• Canada
• Retail
• 700 & Above Employee

• SVP Merchandising, Global Sourcing and Innovation

  • Jan 2012 - Dec 2013

  Led the restructure and transformation of a $6B business with a team of 500+ for this leading Canadian mass merchant retailer with over 1,700 stores; Category Business Management, Merchandising Planning and Strategy, Merchandising Sourcing and Innovation. Led the restructure and transformation of a $6B business with a team of 500+ for this leading Canadian mass merchant retailer with over 1,700 stores; Category Business Management, Merchandising Planning and Strategy, Merchandising Sourcing and Innovation.



Zellers

• Retail
• 500 - 600 Employee

• SVP Merchandising, Hardlines, Consumables, Pharmacy, Haba/Cosmetics

  • Jan 2008 - Jan 2012

  Led the strategic repositioning and growth plans for a multi-billion-dollar national Canadian business, with 274 stores, that achieved the best EBITDA performance in 10 years under difficult circumstances. Built and developed a high-performing team of 166. Led the strategic repositioning and growth plans for a multi-billion-dollar national Canadian business, with 274 stores, that achieved the best EBITDA performance in 10 years under difficult circumstances. Built and developed a high-performing team of 166.



Loblaw Companies Limited

• Canada
• Retail
• 700 & Above Employee

• SVP Food Merchandising and Marketing

  • Jan 1983 - Jan 2007

  I began my highly successful career with Loblaw Companies Limited where I held a number of senior Merchandising and Marketing positions over 24 years. I began my highly successful career with Loblaw Companies Limited where I held a number of senior Merchandising and Marketing positions over 24 years.