Experience

McRae Imaging Inc.

• Canada
• Advertising Services
• 1 - 100 Employee

• VP, Marketing and Development at McRae

  • Dec 2021 - Present

  McRae manufactures everything in house. We develop proprietary fabrics, produce our own frames and lights, and design aluminum extrusions to precisely match our customers requirements, facilitating seamless installation.Highly-skilled technicians collaborate directly with retailers, exhibitors and campaign creators to advise, develop and deliver adaptable, powerful high visibility digital graphics for their project environment.The McRae Customization Team can transform virtually any concept into the real thing. Store windows, custom booths, lighting design and effects , feature walls, installation ceilings, shelf signage and hero merchandising are elevated to an art form.An exclusive IMAGE DNA colour profiling process guarantees the most brilliant printed result with perfect colour matching. Unique state-of-the-art LED lighting technology, designed specifically for McRae lightboxes, delivers spectacular colour saturation.



KDL Solutions Inc

• Co-Chief Executive Officer

  • Sep 2008 - Nov 2021

  KDL Solutions Inc is a diversified company providing business solutions across a variety of business verticals. Our experience spans over 25 years in retail, product development and launch, digital media, design, production and certifications. We work for new and established companies to to help with the concept to market development and growth in a variety of disciplines with experience gained over 25 years. We have worked with many people ranging from public figures, large blue chip corporations and small start ups that share a common goal of growing the business or, launching a new product or idea and require assistance in bringing the vision to reality.



Green Health Elements Ltd.

• Canada
• Food and Beverage Services
• 1 - 100 Employee

• Vice President

  • Aug 2020 - Sep 2021

  Established the warehouse and offices of this new co-packing facility. Obtained the BRC and HACCP Food Certifications with high marks for excellence and compliance during the Covid-19.Designed and produced the labelling, marketing and sales material for both print and website. Established the warehouse and offices of this new co-packing facility. Obtained the BRC and HACCP Food Certifications with high marks for excellence and compliance during the Covid-19.Designed and produced the labelling, marketing and sales material for both print and website.



Cold-Q™ | United Biopharmaceuticals Inc.

• Canada
• Health, Wellness & Fitness
• 1 - 100 Employee

• Marketing Business Development Manager

  • Sep 2014 - Feb 2016

  Worked with the CEO to establish Cold-Q® in the retail market. Cold-Q is an oral spray developed to help the body fight colds. The brand has achieved a 4.8 stars average rating and continues to grow in customer loyality. Worked with the CEO to establish Cold-Q® in the retail market. Cold-Q is an oral spray developed to help the body fight colds. The brand has achieved a 4.8 stars average rating and continues to grow in customer loyality.



Nex-Tech Digital Networks Inc.

• CEO

  • Jun 2008 - Nov 2015

  Established a collaborated network of digital signage advertising for convenience stores in Ontario. The company was sold in 2010 as the largest single software conversion of digital screen management in North America for mac's Convenience store chain. Established a collaborated network of digital signage advertising for convenience stores in Ontario. The company was sold in 2010 as the largest single software conversion of digital screen management in North America for mac's Convenience store chain.



Executive Sales

• Staffing and Recruiting
• 1 - 100 Employee

• Managing Partner

  • Oct 1998 - Nov 2008

  Developed and implemented strategic plans to market products. My role was instrumental in growing the base business andexpanding operations in the U.S. market. Responsible for sales development, new market identification and penetration,financial channel management and large-scale contract negotiations. Instrumental in achieving substantial companyexposure and sales growth due to my efforts in introduction and expansion of the business in the U.S. market. Developed and implemented strategic plans to market products. My role was instrumental in growing the base business andexpanding operations in the U.S. market. Responsible for sales development, new market identification and penetration,financial channel management and large-scale contract negotiations. Instrumental in achieving substantial companyexposure and sales growth due to my efforts in introduction and expansion of the business in the U.S. market.



Suncor

• Canada
• Oil and Gas
• 700 & Above Employee

• Administrator

  • Sep 1978 - Apr 1998