David L. Llamas
Director, Marketing and Business Development at Yamada Consulting Group (YCG)- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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Bio
Leon Perera
I had the pleasure of working closely with David LLamas when he was heading global brand protection planning at Hewlett-Packard and working with me on performance metrics research. David is one of the most results-focused business leaders I have met, with an unfailing knack of delivering on commitments made. His clarity about what he wanted to achieve, coupled with his diligence and flair in execution, enabled the program to deliver on key goals. He is a talented people person who is able to engage and motivate colleagues across the globe with panache. He chairs meetings effectively and efficiently. He demonstrates an ability to distil complex problems and recommendations into simple and clear messages to an extent I have rarely encountered in the business world.
Daniel Faricy
I have worked with David for over 20 years, as peers while at Hewlett Packard and when David represented HP as my client while I was at Wirestone. He has shown to be extremely well organized, engaged, a problem solver and leader. He has always been a pleasure to work with and extremely knowledgable in marketing, the supplies industry and distribution channel.
Leon Perera
I had the pleasure of working closely with David LLamas when he was heading global brand protection planning at Hewlett-Packard and working with me on performance metrics research. David is one of the most results-focused business leaders I have met, with an unfailing knack of delivering on commitments made. His clarity about what he wanted to achieve, coupled with his diligence and flair in execution, enabled the program to deliver on key goals. He is a talented people person who is able to engage and motivate colleagues across the globe with panache. He chairs meetings effectively and efficiently. He demonstrates an ability to distil complex problems and recommendations into simple and clear messages to an extent I have rarely encountered in the business world.
Daniel Faricy
I have worked with David for over 20 years, as peers while at Hewlett Packard and when David represented HP as my client while I was at Wirestone. He has shown to be extremely well organized, engaged, a problem solver and leader. He has always been a pleasure to work with and extremely knowledgable in marketing, the supplies industry and distribution channel.
Leon Perera
I had the pleasure of working closely with David LLamas when he was heading global brand protection planning at Hewlett-Packard and working with me on performance metrics research. David is one of the most results-focused business leaders I have met, with an unfailing knack of delivering on commitments made. His clarity about what he wanted to achieve, coupled with his diligence and flair in execution, enabled the program to deliver on key goals. He is a talented people person who is able to engage and motivate colleagues across the globe with panache. He chairs meetings effectively and efficiently. He demonstrates an ability to distil complex problems and recommendations into simple and clear messages to an extent I have rarely encountered in the business world.
Daniel Faricy
I have worked with David for over 20 years, as peers while at Hewlett Packard and when David represented HP as my client while I was at Wirestone. He has shown to be extremely well organized, engaged, a problem solver and leader. He has always been a pleasure to work with and extremely knowledgable in marketing, the supplies industry and distribution channel.
Leon Perera
I had the pleasure of working closely with David LLamas when he was heading global brand protection planning at Hewlett-Packard and working with me on performance metrics research. David is one of the most results-focused business leaders I have met, with an unfailing knack of delivering on commitments made. His clarity about what he wanted to achieve, coupled with his diligence and flair in execution, enabled the program to deliver on key goals. He is a talented people person who is able to engage and motivate colleagues across the globe with panache. He chairs meetings effectively and efficiently. He demonstrates an ability to distil complex problems and recommendations into simple and clear messages to an extent I have rarely encountered in the business world.
Daniel Faricy
I have worked with David for over 20 years, as peers while at Hewlett Packard and when David represented HP as my client while I was at Wirestone. He has shown to be extremely well organized, engaged, a problem solver and leader. He has always been a pleasure to work with and extremely knowledgable in marketing, the supplies industry and distribution channel.
Experience
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YAMADA Consulting Group Co., Ltd.
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Japan
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Business Consulting and Services
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1 - 100 Employee
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Director, Marketing and Business Development
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Feb 2020 - Present
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Spire Research and Consulting
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Singapore
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Market Research
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100 - 200 Employee
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Director Business Development
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Jul 2018 - Present
Founded in 2000, Spire is a leading research consultancy in global emerging markets with nine full-service offices in the Asia-Pacific region. In 2016, Spire merged with YAMADA Business Consulting, a Japanese consulting firm listed on JASDAQ. Founded in 2000, Spire is a leading research consultancy in global emerging markets with nine full-service offices in the Asia-Pacific region. In 2016, Spire merged with YAMADA Business Consulting, a Japanese consulting firm listed on JASDAQ.
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Alaska Airlines
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United States
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Airlines and Aviation
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700 & Above Employee
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Commercial Desk
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Sep 2017 - Dec 2019
Commercial Desk Commercial Desk
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Diocese of Boise
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Boise, Idaho Area
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Executive Director, Communications
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Jun 2016 - May 2017
*Managed marketing and communications for large non-profit including PR, web re-design, collateral, video development and social media strategy. *Launched revamp of brand guidelines, developmental collateral and complete redesign and layout of nationally honored diocesan newspaper (ICR). *Worked as a photojournalist at events for communications team including youth and education conferences. *Managed marketing and communications for large non-profit including PR, web re-design, collateral, video development and social media strategy. *Launched revamp of brand guidelines, developmental collateral and complete redesign and layout of nationally honored diocesan newspaper (ICR). *Worked as a photojournalist at events for communications team including youth and education conferences.
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HP
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Global Brand Protection
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2013 - 2016
Marketing manager encompassing anti-counterfeit and branding efforts with emphasis in emerging markets: *Managed multi-faceted anti-counterfeit teams in enforcement, legal, government affairs, packaging & PR to seize over $150M in HP counterfeit supplies yearly. *Responsible for all region communications, promotions, websites, marketing materials, budgets and social media campaigns at the global level. *Launched how to spot a fake global campaign using video, blogs, social media and press tours. *Responsible for WW counterfeit primary research studies that measure HP counterfeit share in emerging markets (Russia, India, China, Brazil). *Managed marketing and research vendors representing $7M a year. Show less
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HP
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Marketing and Planning Region Manager
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2008 - 2012
*Redesigned product and marketing communications including fact sheets, training videos, security seal tools in multiple languages (e.g. English, Spanish, Portuguese). *Led Spanish PR road shows (TV & Radio) that reached 11.5M users in 18 key cities across Latin America. *Executed regional advertising campaigns of QR codes on HP security seals. *Redesigned regional websites and online campaigns generating over 170,000 incremental visits in US and Latin America. *Managed noteworthy PR road shows generating private media interviews reaching 11.5M end users in 18 key cities in Latin America *Promoted channel engagement through webcasts, partner events, industry level conferences, trade shows and newsletters reaching 22,000 customers. *Launched e-commerce projects ensuring supplies first in search in the channel. Program delivered over $30M in incremental revenue. Show less
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Hewlett Packard Enterprise
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Customer Loyalty Manager
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2004 - 2008
Managed PurchasEdge, HP Printing Group's largest CRM program designed to reward loyalty for HP printing supplies among small and medium business customers: -Grew program revenue five fold and increased customers 300% to 75,000 and over $900M in revenue. -Responsible for over 300 annual customer communications, events and promotions with response rates of over 11%. -Managed agency and research contracts of $10M + yearly across multiple marketing vendors including research and usability agencies with 30+ internal and external employees. Show less
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Education
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1994 - 1996
The University of Texas at Austin
MBA, Marketing -
1988 - 1993
Boise State University
BBA, Accounting and Human Resources
Community
