Digital Marketing Services - Owner

• Jan 2011 - Present

Specializing in online marketing management for large, medium and small businesses: PPC, SEO, & SMO services. Providing leading industry expertise in bid & conversion optimization, top & bottom line driven results, and sustainable ad solutions that will drive your online success. Offering free services to non-profit organizations.

Director Of Online Marketing

• Aug 2017 - Jan 2020

Provided digital marketing performance to increase core industry seo terms to page 1, setup & grew eCommerce paid text and shopping sales across Google, Bing, & Amazon, and integrated drip/promo nurturing systems & strategies for a streamlined customer journey.

Digital Marketing Director

• Jun 2014 - Aug 2017

Managed $4mm in SEM spend, grew SEO traffic from 10k to 200k visitors/month, helped to grow top line revenue 40-50% yr/yr with bottom line objectives. Holistically structured omnichannel measurement, testing and optmization through integrated customer journey implementations and team strategy. Performed content development through UX tactics & testing by marketing mix segmentation using fresh, compelling copywriting.

PPC Manager

• 2012 - Jun 2014

Optimized pay-per-click campaigns for the leading hotel & hospitality companies, technology providers, and other strategic verticals to achieve staggering client success for retention and continued market share growth. Led team of international paid search experts, built QoS internal & external systems, established scalable tracking and reporting metrics, and streamlined processes for increased productivity throughout.

SEM Analyst

• Jan 2011 - Sep 2012

Performed paid search & seo optimization using proprietary, cutting-edge digital marketing tools for industry leading clients.

Online Marketing Specialist

• Aug 2009 - Jan 2011

PPC/SEM optimization, media purchasing and general online advertising for focus agency verticals: technology, travel, security, medical, and next-gen angel invested companies.

Content Marketing - Contractor

• Jul 2009 - Sep 2009

Sales & Marketing Engineer - Optical Telecommunicatons

• 1999 - 20012 years

Sales and Marketing Engineer

• 1997 - 19992 years

Food and Beverage Manager

• 1992 - 1997 5 years , Fullerton, CA

Store Clerk

• 1990 - 1992 2 years , Salinas, CA