Experience

Singapore Economic Development Board (EDB)

• Singapore
• Government Administration
• 700 & Above Employee

• Assistant Vice President (Commercial & Professional Services)

  • Nov 2023 - Present

• Head of Product Management (Singapore Global Network)

  • Oct 2022 - Present

  Singapore Leading a team to develop and maintain a suite of digital products for knowledgement management of the Singapore Global Network membership pool and to enhance our digital engagement capabilities. This includes digital marketing, events management and also prospecting.

• Regional Vice President, Americas (Singapore Global Network)

  • Oct 2020 - Dec 2022

  San Francisco Bay Area - Leading a cross-country team for the market development and engagement of more than 10,000 members for Americas, averaging 20% yoy growth - Collaborated with companies, non-profits, professional bodies and colleges to raise visibility about SGN to relevant community groups, especially those in tech. - Developed digital engagement strategies to scale outreach and interaction in the community, including a monthly newsletter which had at least a 50% open rate every month.

• Regional Director (West Coast), Singapore Global Network

  • Jun 2019 - Oct 2020

  San Francisco Bay Area o Collaborated with companies, non-profits and colleges to raise visibility about SGN to relevant community groups, especially those in tech, semiconductor and finance. o Developed digital engagement strategies to scale outreach and interaction in the community, including a monthly newsletter which had at least a 50% open rate every month.



Overseas Singaporean Unit

• Overseas Singaporean Liaison (United States/ West Coast)

  • Sep 2018 - Jun 2019

  San Francisco Bay Area Engagement of the overseas Singaporean community in the United States West Coast and Canada Collaboration with private companies and government agencies to create platforms and events for networking and relationship building among Singaporeans



Ministry of Manpower

• Singapore
• Government Administration
• 700 & Above Employee

• Assistant Director

  • Sep 2015 - Jul 2018

  Singapore Responsible for workplace-related policy issues in the Ministry of Manpower (MOM). This would include policies pertaining to the Employment Act, flexible work arrangements and Tripartite Standards Developed a whole-of-MOM compliance and enforcement dashboard, using data visualization tools, to provide management with a quick, yet comprehensive, overview of the compliance with our various legislation.



Singapore Economic Development Board (EDB)

• Singapore
• Government Administration
• 700 & Above Employee

• Area Director (Europe), Contact Singapore

  • Jun 2012 - Aug 2015

  Frankfurt Am Main Area, Germany Spearhead the attraction and engagement of global talent to work, invest and live in Singapore, drive outreach efforts, forge partnerships with professional bodies and associations, and develop networks to reach out to investors keen on doing business in Singapore. Experienced in recruiting professionals in the ICT field (data analytics), Pharmaceutical industry and Research & Academia. Region of specialisation would be Germany, Netherlands, Switzerland, Belgium and Eastern Europe… Show more Spearhead the attraction and engagement of global talent to work, invest and live in Singapore, drive outreach efforts, forge partnerships with professional bodies and associations, and develop networks to reach out to investors keen on doing business in Singapore. Experienced in recruiting professionals in the ICT field (data analytics), Pharmaceutical industry and Research & Academia. Region of specialisation would be Germany, Netherlands, Switzerland, Belgium and Eastern Europe (Poland, Czech Republic, Hungary).

• Associate (Greater China), Contact Singapore

  • Jun 2010 - Jul 2012

  Singapore In charge of market development for the Central China region, particularly Shanghai and Zhejiang, with a focus on Ultra High Networth Individuals and established entrepreneurs. Understanding their business needs and working with relevant partners to help achieve a win-win outcome. Led the development of a new product for managing the front and back end process of an immigration application tool, with R1 in 6 months.



Ministry of Education, Singapore (MOE)

• Singapore
• Education Administration Programs
• 700 & Above Employee

• Teacher

  • Jun 2006 - Jun 2010

  MacPherson Secondary School