Experience

Mr Greens Produce

• United States
• Food and Beverage Services
• 1 - 100 Employee

• COO Western Region

  • May 2023 - Present

  Texas, United States Chief operating office of Western United States.



FreshPoint, Inc.

• United States
• Food & Beverages
• 700 & Above Employee

• Regional President | Dallas, Houston, South/Central Texas & Oklahoma Markets

  • 2020 - Jun 2023

  Dallas-Fort Worth Metroplex • Promoted to serve as Regional President for the Dallas, Houston, South/Central Texas, and Oklahoma operating companies for FreshPoint, North America’s #1 produce distributor. • Maintain full P&L responsibility for FreshPoint’s top-performing region, generating $371M+ in annual sales. • Direct a $57M annual operating expense budget. Manage 17.39% of FreshPoint’s nationwide footprint. Account for 10.83% of Sysco’s nationwide fresh produce sales. • Despite the COVID-19 pandemic… Show more • Promoted to serve as Regional President for the Dallas, Houston, South/Central Texas, and Oklahoma operating companies for FreshPoint, North America’s #1 produce distributor. • Maintain full P&L responsibility for FreshPoint’s top-performing region, generating $371M+ in annual sales. • Direct a $57M annual operating expense budget. Manage 17.39% of FreshPoint’s nationwide footprint. Account for 10.83% of Sysco’s nationwide fresh produce sales. • Despite the COVID-19 pandemic, improved profitability, increased margins, and achieved cost efficiencies. Turned around the Oklahoma and South/Central Texas operating companies. Centralized inside sales, purchasing, and administrative functions. • For Oklahoma, increased profitability by 189.49%; improved profits per case by 304.76%; and decreased operating expenses by 10.57%. For South/Central Texas, grew profitability by 15099.7%. • Significantly enhanced operating efficiency. Grew throughput by 22%. Increased inbound cases by 30%, outbound cases by 18%, and cases delivered per route by 3%. Reduced total spoilage by 27.19%, saving $177K+. Decreased error rate by 31%, and reduced overtime rate by 31.5%. • Improved safety protocols, reducing accidents per million work hours by 14.75%. • Opened the Houston market, forecast to generate $16M in first-year sales. Established best practices, launched operations, and built customer relationships. • During the COVID-19 pandemic, pivoted the Dallas market to offer direct-to-consumer services. Secured HelloFresh contract to pack 20-25K boxes/week. Partnered with Brighter Bites to donate produce boxes to needy families. • Oversee 29 direct reports across 4 locations; this includes regional sales vice presidents, operating vice presidents, merchandising directors, and CFOs, as well as food service, occupational safety, and HR specialists. Outperformed internal staff retention averages by 154.17% for night warehouse workers and by 32.69% for drivers.

• President, FreshPoint Dallas

  • May 2016 - 2020

  Dallas, Texas, United States • Led Dallas operating company, FreshPoint’s #1/#2 most profitable market. • Increased annual pre-tax profitability by 6.3%, generating $2.8M in additional annual profit. • Grew annual sales by 11.79%. • Secured $20M contract with MCrowd Restaurant Group, which includes The Mercury (a James Beard Foundation “Restaurant of the Year”). • Achieved 90+% perfect transaction record. • Directed $20M construction project that increased capacity by 108.33%. Identified best practices for… Show more • Led Dallas operating company, FreshPoint’s #1/#2 most profitable market. • Increased annual pre-tax profitability by 6.3%, generating $2.8M in additional annual profit. • Grew annual sales by 11.79%. • Secured $20M contract with MCrowd Restaurant Group, which includes The Mercury (a James Beard Foundation “Restaurant of the Year”). • Achieved 90+% perfect transaction record. • Directed $20M construction project that increased capacity by 108.33%. Identified best practices for building flow and room sizes. Added FreshCuts processing and production room, enhancing our value-added capabilities. • Automated optical sorting of tomatoes, our largest value-added commodity; decreased labor costs by 26%. • Improved employee retention by 4.6%; outperformed internal retention average by 28.12%. • Built FreshPoint’s strongest One Sysco partnership, generating purchasing, transportation, and sales efficiencies.

• President, FreshPoint Oklahoma

  • Feb 2012 - May 2016

  Oklahoma City, Oklahoma, United States • Led Oklahoma operating company, increasing pre-tax profitability by 26%. • Grew annual sales by 23.40%. • Secured partnerships with new retail clients, like the Hal Smith Restaurant Group ($5M contract). • Maximized profitability through monthly, quarterly, and annual forecasting and budgeting. • Worked closely with purchasing, sales, and quality assurance teams.

• General Manager, FreshPoint West Coast Florida

  • 2010 - Aug 2012

  Tampa, Florida, United States • Grew annual sales by 4%, contributing $4.3M in net new revenue. • Onboarded region’s largest freestanding client, the Hard Rock Hotel & Casino. • Collaborated with the CFO to present annual profit plans to the executive committee.

• FreshPoint Leadership Development Program

  • 2009 - 2010

  Phoenix, Arizona, United States • Selected for FreshPoint’s year-long Leadership Development Program, which trains leaders on how to adapt to industry trends, manage change, enhance customer satisfaction, and build a winning business. • Developed, standardized, and implemented an incentive-based sales compensation plan. Achieved equity across a span of market sizes, while incentivizing sales performance. • Identified procurement issues at FreshPoint Nashville, and served as interim procurement manager.



GoFresh

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Area Manager

  • Nov 2021 - May 2023

  Oklahoma County, Oklahoma, United States Opened new warehouse in Oklahoma City and responsible for the running the business.



Stern Produce Company

• General Manager

  • Mar 1996 - Sep 2009

  Phoenix, Arizona, United States • Served as General Manager for Stern Produce; since 1917, Stern Produce has supplied Arizona with the freshest fruits, vegetables, specialty food products, and meats. • Grew annual sales by 205.56%. Generated $37M in net new annual revenue. • Led construction of 8K Tucson warehouse distribution center, which enabled us to serve the Southern Arizona market.