David Harrold
Marketing and events officer at Cycling UK- Claim this Profile
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Bio
Experience
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Cycling UK
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United Kingdom
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Non-profit Organizations
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100 - 200 Employee
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Marketing and events officer
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Aug 2021 - Present
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Self Employed
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United States
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700 & Above Employee
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Freelance Copywriter @ www.southcoastcopywriter.co.uk
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Jun 2020 - Aug 2021
As a freelance copywriter and content marketer I have worked with a range of clients across a breadth of sectors. The bulk of my projects have involved writing or revamping websites, supporting SEO campaigns and implementing content strategy plans to successfully build audiences. I have supplied content across online and offline marketing formats, adapted impactfully to a variety of styles and audiences, as well as developing my knowledge of SEO, social integration, press relations and familiarity with a number of content management systems. Further details and portfolio can be found at my website: www.southcoastcopywriter.co.ukAlthough principally a copywriter, I am also a published journalist. Some examples can be found here:https://www.pioneerspost.com/author/David%20Harrold(It should be noted that I take the distinction between commercial copywriting and journalism very seriously, and will not undertake 'journalism' assignments on behalf of commercial actors or where any other conflict of interest may arise)
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Citizens Advice
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United Kingdom
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Non-profit Organizations
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700 & Above Employee
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Universal Credit Adviser
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Oct 2019 - Jun 2020
Delivering a holistic advice and support service to clients completing their initial Universal Credit claim, and supporting them through until their first payment, consulting in F2F appointments, via telephone, e-mail and WebChatAccurately documenting each case into a national database, in a format compliant with rigorous professional/legal standards. Delivering a holistic advice and support service to clients completing their initial Universal Credit claim, and supporting them through until their first payment, consulting in F2F appointments, via telephone, e-mail and WebChatAccurately documenting each case into a national database, in a format compliant with rigorous professional/legal standards.
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Pokito
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United Kingdom
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Manufacturing
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Sales and Marketing Executive
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Jan 2019 - Nov 2019
I took up my first graduate role at an environmentally focused start-up, where my wide-ranging responsibilities included:MARKETING: · Social Media Management: responsible for content creation, strategy and delivery across all platforms. All with a keen eye on analytics, presented monthly. Oversaw growth on all platforms.· B2C email campaigns using the company’s substantial mailing list. B2B emails to a range of prospects, from independent cafés to large corporates. Worked closely with designers to create B2B and B2C brochures, website content.· Events Management: effectively project managed a number of successful B2C events, trade shows and distributor sales training workshops internationally.· Public Relations: Developing and maintaining relationships with press outlets, journalists, influencers, bloggers. Pitching and writing features, advertorials, emphasising environmental messaging.SALES:· Managed a substantial B2B sales portfolio. While my sales remit was chiefly supplying independent stockists, I exceeded expectations by successfully converting a large custom order for a prestigious heritage organisation. Some B2C sales (events/stockist/distributor support)· Account management for a number of distributors: vital relationships to the ongoing growth of the business.· Extensive sales support provided to the Commercial Director. Other responsibilities:· Sales Order Processing (including technical purchase orders to factory) Bookkeeping- monthly outbound sales reports. Project managing all shipments of stock from warehouse and factory. Fielding all customer service enquiries from both website and social media channels/
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Education
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King's College London
Bachelor of Arts - BA, History