Research Consultant

• Oct 2021 - Present

Managing stakeholders and communications for the BIRD project (Bildungsraum Digital), a state-funded research project consisting of eight public organizations – like the University Potsdam, TU Berlin, the German Academic Exchange Service and the Bündnis für Bildung eV, my employer. The BIRD projects invites key players of the German education landscape to test its prototype for the "Nationale Bildungsplattform" (National Education Platform), short NBP, a federated and Germany wide education platform in which users have a single, life-long login for all things education as well as a self-sovereign data wallet to manage their personal data like certificates and learning analytics.Through the BIRD prototype and its testing the German Federal Ministery of Research and Education learns the critical requirements before the development and the go-live of the NBP.

Senior Experience Consultant & Strategist

• Sep 2019 - Present

Experience Lead

• Jun 2018 - Aug 2019

M.A. Thesis — Leadership in Digital Communication

• Nov 2017 - Aug 2018

UX Designer | Strategist

• Jan 2016 - Nov 2017

- CRM strategy for a global automotive brand willing to provide a seamless customer experience- strategy and touchpoint design for international launch campaigns- data-driven optimization for brand touch points- designing, conducting and analyzing user research, - designing prototypes, user flows and customer journeys- advising technical implementation - CRM strategy for a global automotive brand willing to provide a seamless customer experience- strategy and touchpoint design for international launch campaigns- data-driven optimization for brand touch points- designing, conducting and analyzing user research, - designing prototypes, user flows and customer journeys- advising technical implementation

Marketing Manager, Startup

• Apr 2014 - Jun 2015

Marketing, product and brand management for a Linux based streaming box.- product launch and life time marketing strategy (online marketing focus: social media and content marketing)- product concept and UX design- creative direction and coordination of involved agencies (online communication, software development and advertising)Carved out the USP of a streaming device running a modified open-source OS: - enabling the user to have a lean-back IPTV experience with the same options he has on his laptop or desktop device - instead of being stuck in the app store of the device manufacturer the user could not only choose what to watch and where to buy, but, technically more advanced users, could also modify the device itself by writing simple python plugins

Marketing Manager

• 2014 - Jun 2015

Marketing conception, planning and campaigning Marketing conception, planning and campaigning

Werkstudent

• Oct 2009 - Nov 2013

corporate communicationscreative directionbrand relaunch corporate communicationscreative directionbrand relaunch

UX-Designer, Product Developer, Startup

• Jul 2012 - Jul 2013

Product Development, UX- and Interface-Design for Social Publishing Apps "Paperisque" and "Fingerprint" Product Development, UX- and Interface-Design for Social Publishing Apps "Paperisque" and "Fingerprint"

Intern – Creative Department

• Nov 2007 - May 2008

- Graphic Design- Corporate Design Development and Implementation- Campaigning Ideas - Graphic Design- Corporate Design Development and Implementation- Campaigning Ideas