David Goldstone

CMO / Managing Editor at Mobile Marketing and Technology Magazine
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Orlando

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Lisa Mounteer

I worked with David at First Marketing. I supported his division with Library Research. David was very easy to work with. He provided direction and guidance both professionally and personally. He was a great manager and build a very strong team. I would love to opportunity to work with him again in the future.

Susan Wald Berkman

When David was hired at First Marketing, it was clear within a short period of time that he really knew his industry and had many connections within it. His team respected him and worked together beyond the corporate norm. David's strengths are his industry knowledge and his ability to build and lead a team.

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Credentials

  • Direct Marketing Certification
    Virginia Commonwealth University
    Apr, 2008
    - Oct, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • CMO / Managing Editor
      • Jan 2008 - May 2011

      Duties include day to day management of Mobile Marketing and Technology Magazine, directing writers, creating marketing campaigns, coordinating trade show calendars, hosting webinars, managing comprehensive social media presence, writing press releases, conducting product reviews, and developing paid case studies. As CMO, I was responsible for interfacing with and managing relationships with other media outlets. Duties include day to day management of Mobile Marketing and Technology Magazine, directing writers, creating marketing campaigns, coordinating trade show calendars, hosting webinars, managing comprehensive social media presence, writing press releases, conducting product reviews, and developing paid case studies. As CMO, I was responsible for interfacing with and managing relationships with other media outlets.

    • Advertising Services
    • 1 - 100 Employee
    • General Manager / VP of Marketing & PR
      • Dec 2006 - Apr 2008

      Daily duties include general management, brand development, PR campaign management, creative design, and sales coaching. Responsible for budgets in excess of $10 million and client base of over $8 million. Created e-marketing initiatives for First Marketing and its clients including Affiliate Marketing, Direct Mail, Lead Generation, SEO, PPC, PFP, email, and opt-in programs. Daily duties include general management, brand development, PR campaign management, creative design, and sales coaching. Responsible for budgets in excess of $10 million and client base of over $8 million. Created e-marketing initiatives for First Marketing and its clients including Affiliate Marketing, Direct Mail, Lead Generation, SEO, PPC, PFP, email, and opt-in programs.

    • United States
    • Telecommunications
    • 700 & Above Employee
    • Director of Marketing Communications
      • Jan 2006 - Jun 2006

      Responsible for developing and creating marketing messaging, collateral, product brand management, web site, lead generation, SEO, PPC advertising, for Aluria Software, and EarthLink Company. Managed $8 million dollar budget. Developed strategies for anti-spyware software sales for B2B and B2C, including $2 million download advertising campaign. Managed PR efforts, including creation of news releases and public representation of EarthLink brand. Aluria Software was closed 6 months after its… Show more Responsible for developing and creating marketing messaging, collateral, product brand management, web site, lead generation, SEO, PPC advertising, for Aluria Software, and EarthLink Company. Managed $8 million dollar budget. Developed strategies for anti-spyware software sales for B2B and B2C, including $2 million download advertising campaign. Managed PR efforts, including creation of news releases and public representation of EarthLink brand. Aluria Software was closed 6 months after its acquisition by EarthLink. Show less Responsible for developing and creating marketing messaging, collateral, product brand management, web site, lead generation, SEO, PPC advertising, for Aluria Software, and EarthLink Company. Managed $8 million dollar budget. Developed strategies for anti-spyware software sales for B2B and B2C, including $2 million download advertising campaign. Managed PR efforts, including creation of news releases and public representation of EarthLink brand. Aluria Software was closed 6 months after its… Show more Responsible for developing and creating marketing messaging, collateral, product brand management, web site, lead generation, SEO, PPC advertising, for Aluria Software, and EarthLink Company. Managed $8 million dollar budget. Developed strategies for anti-spyware software sales for B2B and B2C, including $2 million download advertising campaign. Managed PR efforts, including creation of news releases and public representation of EarthLink brand. Aluria Software was closed 6 months after its acquisition by EarthLink. Show less

    • President
      • Apr 2004 - Jan 2006

      Turnkey marketing and business development consulting agency, focused on the communications (ILEC, CLEC, VoIP, Call Center) and technology verticals Successfully coordinated more than 8 new product launches (VoIP, Call Recording, IVR speech recognition applications, etc.) in eighteen months as process owner, project/product manager, and marketing facilitator Generated more over $5 million dollars in revenue for client base via business development and enhancements of clients online… Show more Turnkey marketing and business development consulting agency, focused on the communications (ILEC, CLEC, VoIP, Call Center) and technology verticals Successfully coordinated more than 8 new product launches (VoIP, Call Recording, IVR speech recognition applications, etc.) in eighteen months as process owner, project/product manager, and marketing facilitator Generated more over $5 million dollars in revenue for client base via business development and enhancements of clients online presence Developed and maintained web presence and SEO for clients ranging in size from small cap companies to those with over $50 million in revenue. Marketing collateral, Marcom, public relations management, and tradeshow coordination Agent and channel creation/management Show less Turnkey marketing and business development consulting agency, focused on the communications (ILEC, CLEC, VoIP, Call Center) and technology verticals Successfully coordinated more than 8 new product launches (VoIP, Call Recording, IVR speech recognition applications, etc.) in eighteen months as process owner, project/product manager, and marketing facilitator Generated more over $5 million dollars in revenue for client base via business development and enhancements of clients online… Show more Turnkey marketing and business development consulting agency, focused on the communications (ILEC, CLEC, VoIP, Call Center) and technology verticals Successfully coordinated more than 8 new product launches (VoIP, Call Recording, IVR speech recognition applications, etc.) in eighteen months as process owner, project/product manager, and marketing facilitator Generated more over $5 million dollars in revenue for client base via business development and enhancements of clients online presence Developed and maintained web presence and SEO for clients ranging in size from small cap companies to those with over $50 million in revenue. Marketing collateral, Marcom, public relations management, and tradeshow coordination Agent and channel creation/management Show less

    • Director Sales, Marketing, and Business Development
      • Apr 2002 - Apr 2004

      Specialty IVR company, providing regulated call recording and verification services to the communications, financial, call center, and healthcare industries. Grew the company from 1 client to more than 60 in less than 24 months Designed and built entire marketing and sales organizations, from contract boilerplates to marketing collateral and website Developed online web presence and SEO Managed all PR and tradeshow functions Created and managed agent and business development… Show more Specialty IVR company, providing regulated call recording and verification services to the communications, financial, call center, and healthcare industries. Grew the company from 1 client to more than 60 in less than 24 months Designed and built entire marketing and sales organizations, from contract boilerplates to marketing collateral and website Developed online web presence and SEO Managed all PR and tradeshow functions Created and managed agent and business development channels Show less Specialty IVR company, providing regulated call recording and verification services to the communications, financial, call center, and healthcare industries. Grew the company from 1 client to more than 60 in less than 24 months Designed and built entire marketing and sales organizations, from contract boilerplates to marketing collateral and website Developed online web presence and SEO Managed all PR and tradeshow functions Created and managed agent and business development… Show more Specialty IVR company, providing regulated call recording and verification services to the communications, financial, call center, and healthcare industries. Grew the company from 1 client to more than 60 in less than 24 months Designed and built entire marketing and sales organizations, from contract boilerplates to marketing collateral and website Developed online web presence and SEO Managed all PR and tradeshow functions Created and managed agent and business development channels Show less

    • Telecommunications
    • 1 - 100 Employee
    • Director of East Coast Sales
      • Aug 2000 - Sep 2001

      Speech recognition and IVR technology integrator where I was responsible for a sales force and marketing efforts within my region. Challenged with the creation, strategy, and implementation of regional sales and marketing efforts. Created marketing collateral to meet regional and industry specific needs. Speech recognition and IVR technology integrator where I was responsible for a sales force and marketing efforts within my region. Challenged with the creation, strategy, and implementation of regional sales and marketing efforts. Created marketing collateral to meet regional and industry specific needs.

    • United States
    • Telecommunications
    • 700 & Above Employee
    • Marketing Supervisor
      • Feb 1993 - Aug 2000

      Communications provider where I created and managed numerous successful local product launches and regional bundling campaigns. Created regional marketing collateral and conducted area training for new product rollout. Primary duties include competitive marketing initiatives and brand management within the Central and North Florida regions. Technology product champion in the yellow page division, responsible for new product launch and revenue growth in key markets. Communications provider where I created and managed numerous successful local product launches and regional bundling campaigns. Created regional marketing collateral and conducted area training for new product rollout. Primary duties include competitive marketing initiatives and brand management within the Central and North Florida regions. Technology product champion in the yellow page division, responsible for new product launch and revenue growth in key markets.

Education

  • Virginia Commonwealth University
    Direct Marketing Certification, Marketing
    2007 - 2008
  • University of North Florida
    BA, Literature
    1989 - 1990

Community

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