Experience

Straus News

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Account Executive

  • 2017 - Present

  New York, United States



New York Public Radio

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Manager, Corporate Sponsorship

  • 2008 - 2016

  I was brought on by NYPR to manage 60+ account relationships and market the company's entire portfolio of award-winning nationally-distributed programs (WNYC.org and WQXR.org) and mobile/digital/event opportunities. During my tenure, I: - Doubled annual sales to $1.3M surviving more than 30% client attrition in periods of economic recession. - Founded partnerships and grew sales with some of podcast industry's biggest properties, including Radiolab, Freakonomics, Death Sext… Show more I was brought on by NYPR to manage 60+ account relationships and market the company's entire portfolio of award-winning nationally-distributed programs (WNYC.org and WQXR.org) and mobile/digital/event opportunities. During my tenure, I: - Doubled annual sales to $1.3M surviving more than 30% client attrition in periods of economic recession. - Founded partnerships and grew sales with some of podcast industry's biggest properties, including Radiolab, Freakonomics, Death Sext Money, and Snap Judgment. - Established relations with Audible.com (largest online audio book seller) and increased engagement by 130%. - Negotiated exclusive sponsorship for 10-city Radio Lab tour and podcast commitments, doubling ad dollars, and guided client to one of NYPR's first and top digital annual accounts. Show less



Alzheimer's Foundation of America

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Regional Director

  • 2008 - 2008

  Recruited as Regional Director responsible for growing membership opportunities, intensifying visibility of educational, training and service programs, and developing alliances throughout the eastern United States. I also served as Interim Director of Events accountable for executing and managing a conference in Miami, FL. My sales expertise, client nurturing talents, and leadership skills transitioned well to AFA, as I: - Rapidly cultivated and negotiated year-long national… Show more Recruited as Regional Director responsible for growing membership opportunities, intensifying visibility of educational, training and service programs, and developing alliances throughout the eastern United States. I also served as Interim Director of Events accountable for executing and managing a conference in Miami, FL. My sales expertise, client nurturing talents, and leadership skills transitioned well to AFA, as I: - Rapidly cultivated and negotiated year-long national sponsorship and ad agreements valued at $70K+. - Organized every logistical aspect of an executive-level awareness-building Conference in six weeks, which received public acclaim from CEO for ‘smooth-running, no-issue’ event. Show less



Universal Music & Video Distribution

• United States
• Musicians
• 1 - 100 Employee

• Sales & Marketing Representative

  • 2007 - 2008

  Responsible for managing sales and marketing initiatives of Universal Music Distribution at local level including Virgin Megastore, Met Opera Shop, Scotti's Records Stores, Alwilk Record Stores and National Muisic Rack overseeing all catalog titles.

• Sales Representative - Classical/Jazz

  • 1999 - 2007

  After UMVD purchased Polygram, I progressed to a highly visible position responsible for driving sales, marketing and merchandising initiatives at the local level adding additional accounts Altitunes (now InMotion) and National Music Rack. -Responsible for increased catalog with more than 12K SKUs spanning multiple label groups. - Grew revenue / distribution of Top 100 Account from $250K / 20 locations to $850K / 28 stores nationwide. - Developed Ritz Carlton account and… Show more After UMVD purchased Polygram, I progressed to a highly visible position responsible for driving sales, marketing and merchandising initiatives at the local level adding additional accounts Altitunes (now InMotion) and National Music Rack. -Responsible for increased catalog with more than 12K SKUs spanning multiple label groups. - Grew revenue / distribution of Top 100 Account from $250K / 20 locations to $850K / 28 stores nationwide. - Developed Ritz Carlton account and created promotion that placed CDs in hotel rooms for guest purchase.