David Bryant
Head of Growth at JustWears- Claim this Profile
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Bio
Raviendran Pradeepan
It has been a pleasure working with David during the 3 years working together. A hardworking, talented and motivated individual who always remained curious and had a keen eye to deliver results at high standards. He has always had close attention to detail with the numbers and has shown commitment to deliver better results. He works with a ‘never done and never give up’ attitude which has been demonstrated through his works where he has gone above and beyond to achieve the KPIs and help the business grow. He has shown a great understanding with all of the E-Commerce channels as well as the merchandising of the website. He has helped fight through the struggles of PPC from the early years when given to a third party source to driving success once brought in house and managed internally. David’s qualities are utmost flawless. He has been a great leader as well as active team player. He is a very good listener and always does provide feedback, suggestions and opinions to help others around him. He has shown great maturity during tough and stressful situations through his ability to remain calm and focused as well as demonstrating his capability to take and professionally handle multiple projects. Although by nature he is very competitive through his sporting background, he has treated his objectives and goals at work like a competitive game where he is always hungry to achieve the results. He has without a doubt built a legacy in the company and has been a great asset. I undoubtedly would recommend David as he would bring value to any business.
Lauren de Bray
I worked with David for just over 2 years after he hired me as Digital Merchandising Manager to join the eCommerce team he headed up. As a leader, David led by example, his impeccably high standards, dedication and drive inspired me to push myself to do better, while his natural empathy and 'all hands on deck' mentality helped to manage the pressure of deadlines and ensure I always felt supported. Analytical, strategic and yet creative. This combination alongside David's diligence ensured that when scoping out projects, every eventuality was thought out. If we were ever unable to complete projects or work due to technical constraints then David would inevitably come up with a creative 'out of the box' solution to ensure we hit our targets. David's flawless ability to juggle multiple projects and daily workload whilst managing a team in a high pressure environment and never letting standards slip is awe inspiring to me, but seemed to come naturally to him. David would be an asset to any company whilst adding real value and I wouldn't hesitate to recommend him.
Raviendran Pradeepan
It has been a pleasure working with David during the 3 years working together. A hardworking, talented and motivated individual who always remained curious and had a keen eye to deliver results at high standards. He has always had close attention to detail with the numbers and has shown commitment to deliver better results. He works with a ‘never done and never give up’ attitude which has been demonstrated through his works where he has gone above and beyond to achieve the KPIs and help the business grow. He has shown a great understanding with all of the E-Commerce channels as well as the merchandising of the website. He has helped fight through the struggles of PPC from the early years when given to a third party source to driving success once brought in house and managed internally. David’s qualities are utmost flawless. He has been a great leader as well as active team player. He is a very good listener and always does provide feedback, suggestions and opinions to help others around him. He has shown great maturity during tough and stressful situations through his ability to remain calm and focused as well as demonstrating his capability to take and professionally handle multiple projects. Although by nature he is very competitive through his sporting background, he has treated his objectives and goals at work like a competitive game where he is always hungry to achieve the results. He has without a doubt built a legacy in the company and has been a great asset. I undoubtedly would recommend David as he would bring value to any business.
Lauren de Bray
I worked with David for just over 2 years after he hired me as Digital Merchandising Manager to join the eCommerce team he headed up. As a leader, David led by example, his impeccably high standards, dedication and drive inspired me to push myself to do better, while his natural empathy and 'all hands on deck' mentality helped to manage the pressure of deadlines and ensure I always felt supported. Analytical, strategic and yet creative. This combination alongside David's diligence ensured that when scoping out projects, every eventuality was thought out. If we were ever unable to complete projects or work due to technical constraints then David would inevitably come up with a creative 'out of the box' solution to ensure we hit our targets. David's flawless ability to juggle multiple projects and daily workload whilst managing a team in a high pressure environment and never letting standards slip is awe inspiring to me, but seemed to come naturally to him. David would be an asset to any company whilst adding real value and I wouldn't hesitate to recommend him.
Raviendran Pradeepan
It has been a pleasure working with David during the 3 years working together. A hardworking, talented and motivated individual who always remained curious and had a keen eye to deliver results at high standards. He has always had close attention to detail with the numbers and has shown commitment to deliver better results. He works with a ‘never done and never give up’ attitude which has been demonstrated through his works where he has gone above and beyond to achieve the KPIs and help the business grow. He has shown a great understanding with all of the E-Commerce channels as well as the merchandising of the website. He has helped fight through the struggles of PPC from the early years when given to a third party source to driving success once brought in house and managed internally. David’s qualities are utmost flawless. He has been a great leader as well as active team player. He is a very good listener and always does provide feedback, suggestions and opinions to help others around him. He has shown great maturity during tough and stressful situations through his ability to remain calm and focused as well as demonstrating his capability to take and professionally handle multiple projects. Although by nature he is very competitive through his sporting background, he has treated his objectives and goals at work like a competitive game where he is always hungry to achieve the results. He has without a doubt built a legacy in the company and has been a great asset. I undoubtedly would recommend David as he would bring value to any business.
Lauren de Bray
I worked with David for just over 2 years after he hired me as Digital Merchandising Manager to join the eCommerce team he headed up. As a leader, David led by example, his impeccably high standards, dedication and drive inspired me to push myself to do better, while his natural empathy and 'all hands on deck' mentality helped to manage the pressure of deadlines and ensure I always felt supported. Analytical, strategic and yet creative. This combination alongside David's diligence ensured that when scoping out projects, every eventuality was thought out. If we were ever unable to complete projects or work due to technical constraints then David would inevitably come up with a creative 'out of the box' solution to ensure we hit our targets. David's flawless ability to juggle multiple projects and daily workload whilst managing a team in a high pressure environment and never letting standards slip is awe inspiring to me, but seemed to come naturally to him. David would be an asset to any company whilst adding real value and I wouldn't hesitate to recommend him.
Raviendran Pradeepan
It has been a pleasure working with David during the 3 years working together. A hardworking, talented and motivated individual who always remained curious and had a keen eye to deliver results at high standards. He has always had close attention to detail with the numbers and has shown commitment to deliver better results. He works with a ‘never done and never give up’ attitude which has been demonstrated through his works where he has gone above and beyond to achieve the KPIs and help the business grow. He has shown a great understanding with all of the E-Commerce channels as well as the merchandising of the website. He has helped fight through the struggles of PPC from the early years when given to a third party source to driving success once brought in house and managed internally. David’s qualities are utmost flawless. He has been a great leader as well as active team player. He is a very good listener and always does provide feedback, suggestions and opinions to help others around him. He has shown great maturity during tough and stressful situations through his ability to remain calm and focused as well as demonstrating his capability to take and professionally handle multiple projects. Although by nature he is very competitive through his sporting background, he has treated his objectives and goals at work like a competitive game where he is always hungry to achieve the results. He has without a doubt built a legacy in the company and has been a great asset. I undoubtedly would recommend David as he would bring value to any business.
Lauren de Bray
I worked with David for just over 2 years after he hired me as Digital Merchandising Manager to join the eCommerce team he headed up. As a leader, David led by example, his impeccably high standards, dedication and drive inspired me to push myself to do better, while his natural empathy and 'all hands on deck' mentality helped to manage the pressure of deadlines and ensure I always felt supported. Analytical, strategic and yet creative. This combination alongside David's diligence ensured that when scoping out projects, every eventuality was thought out. If we were ever unable to complete projects or work due to technical constraints then David would inevitably come up with a creative 'out of the box' solution to ensure we hit our targets. David's flawless ability to juggle multiple projects and daily workload whilst managing a team in a high pressure environment and never letting standards slip is awe inspiring to me, but seemed to come naturally to him. David would be an asset to any company whilst adding real value and I wouldn't hesitate to recommend him.
Experience
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JustWears
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United Kingdom
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Retail Apparel and Fashion
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1 - 100 Employee
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Head of Growth
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Oct 2022 - Present
- Ownership of growth marketing through digital acquisition (Paid Social, Paid Search, Affiliates, Amazon), and CRM - Growth initiatives through launching new products, channels / marketplaces, markets and partnerships - Ownership of growth marketing through digital acquisition (Paid Social, Paid Search, Affiliates, Amazon), and CRM - Growth initiatives through launching new products, channels / marketplaces, markets and partnerships
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Flywheel Digital
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Canada
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Advertising Services
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1 - 100 Employee
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Ecommerce Senior Business Manager
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Mar 2022 - Oct 2022
- Leading international Client relationships and developing Amazon strategies- Owning retail technology enhancements within Europe and global representation- Oversee training program evolvement and resourcing models
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Business Manager - Retail
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Jul 2020 - Mar 2022
- Developing and executing long term strategies that grow client's businesses on Amazon. Analysing sales and marketing reporting to derive insights that drive sales. Navigating challenges between client and Amazon as they arise - Responsible for managing relationships between Flywheel and our clients - Optimising digital planograms to drive organic discoverability - Overseeing analysts to execute through Vendor Central and Seller Central
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EO Group
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France
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Technology, Information and Internet
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Head Of Ecommerce
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Nov 2019 - Jul 2020
- Responsible for customer acquisition across all digital channels (PPC, SEO, Affiliates, Email)- Digital store owner of two Tradecos, responsible for conversion rate optimisation of 30,000 products- Responsible for identifying and removing customer journey friction points- Own and develop website analytics and testing framework to drive conversion growth
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Head of Customer Management
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Oct 2018 - Nov 2019
- Own and develop multi-channel Customer Management through online acquisition (PPC, SEO, Affiliates) and offline retention (CRM alerts)- Execute Customer Liftetime Value (CLV) projects and align with acquisition and retention strategy- Own customer segmentation and devise marketing and promotional investment per segment- Build and lead new Customer Management team of 8 - Support efficiency and management of the offline sales team by enhancing CRM portal and triggers- Responsible for website analytics and testing framework to drive conversion growth Show less
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Head Of Trading
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May 2017 - Sep 2018
- Executing the B2B trading strategy and development of trading plans and initiatives across two companies within the EO Group- Driving relevant, converting site traffic through SEO, PPC, Email and Affiliates- Developing and managing the promotional plan to attract new customers and incentivise existing ones - Managing discount mechanics across the businesses in accordance with brand positioning- Monitoring key trading performance indicators, and taking responsibility and appropriate action to hit budgets- Working with the pricing team to drive a balance between maximising sales orders/revenue and GM opportunity - Working closely with merchandising and category, analytics and technology teams to improve the customer experience/sales journey- Managing, motivating and owning the relationship with a 3rd party agency for SEO and PPC Show less
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Lazy Susan Metal, Aluminium & Cast Iron Garden Furniture Ltd
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United Kingdom
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Manufacturing
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1 - 100 Employee
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Director Of Ecommerce
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Dec 2013 - Mar 2017
- Overseeing six Magento community websites in six languages and amending HTML to ensure accurate product descriptions, CMS pages and images- Tracking site speed, SEO content best practice and usability KPI’s and identifying improvement opportunities- Developing strategic design changes based on user experience testing (Google Analytics, Hotjar) and using external resources for CSS and design amendments- Analysing competitor activity to review best-in-class websites- Executing navigation improvements to meganav, static navs and search bar functions- Driving traffic through delivery and analysis of PPC, SEO and email campaigns- Supporting country managers in making positive changes to their campaigns- Ensuring implementation of SEO best practice for content internally and managing external SEO companies to create and maintain a robust SEO roadmap- Performing conversion analysis of user experience to increase basket to checkout behaviour- Optimising Amazon listings to increase variation types, conversion and sales and enhancing Amazon advertising campaigns across three countries- Leading, managing, motivating and supporting a team of 12 staff- Coordinating personnel review meetings and monthly management business reviews with senior staff- Establishing positive relationships with seven external stakeholders- Increased profit after implementing a ‘Post-Brexit’ strategy despite challenging market conditions- Grew gross profit 19.56% by improving margins and website conversions- Increased profitability and conversion by amending website offerings, including dynamic pricing, accessory upsell and product cross-selling- Boosted revenue from £500k to £4.2m in under seven years- Optimised Amazon listings equating to 20% of overall sales- Project managed the integration of the Sage 200 ERP into the Magento Community & Amazon platform- Enabled Sage and Scurri to make correct allocations by implementing automatic carrier rule definitions Show less
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Senior Ecommerce Manager
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Jun 2012 - Nov 2013
- Overseeing the day to day management of a project to deliver international Magento website expansion to France, Germany, Italy, Spain and the Netherlands, building five sites in five languages - Leading, managing and motivating teams, ensuring a culture of high performance and achievement - Managing the recruitment and selection of staff based on skills, experience and perceived ability to positively contribute to organisational goals - Delivering effective training to personnel, monitoring performance and providing constructive and useful feedback to facilitate development - Carrying out various buying and marketing duties in terms of the strategic development and implementation - Significantly improved company structure through effective recruitment and training strategies - Successfully delivered Magento website expansion project on time and in full - Guided Zendesk implementation resulting in improved customer service structure, efficiency and transparency Show less
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Digital Marketing Manager
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Jun 2011 - Jun 2012
- Heading up the digital marketing strategy, including internal and external PPC and SEO, developing and executing a robust strategy designed to raise profile and generate revenue - Managing and coordinating internal content writers and external SEO personnel on a daily basis - Representing the company at trade shows across Europe and China in order to establish and improve relationships with suppliers - Achieved market leading product range through sourcing multiple new suppliers - Increased site visibility score of top 100 search terms from 8% to 23% Show less
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Digital Marketing Executive
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May 2010 - Jun 2011
- Improve website content through reviewing customer feedback, ensuring common questions were answered within the help pages and throughout the product detail pages-Review and improve product imagery by engaging with customers to start user generate content, helping to showcase product in various environments- Understand and review Google Analytics to identify issues to be circulated internally- Support Customer Service during peak times
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Education
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2007 - 2009
Cardiff University / Prifysgol Caerdydd
Bachelor’s Degree, International Business Management -
2001 - 2007
Chichester High School for Boys
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