Dave Anderson

Director, Salesforce and Institutional Projects at Huron University
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Contact Information
us****@****om
(386) 825-5501
Location
London, Ontario, Canada, CA

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Quintin Lang

Dave understands CRM and Internet marketing thoroughly. He quickly delivers campaigns that are well targeted, insightful and effective. He knows even more about today's marketing environment than he does about Cuban cigars, and that is saying a lot.

LinkedIn User

Dave is versatile, dependable, energetic and professional. During our time together he proved to be an exceptionally fast learner. He has excellent communication skills and a great head for sales and marketing-- he's a real asset and a pleasure to work with.

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Credentials

  • Salesforce Certified Administrator (SCA)
    Salesforce
    Nov, 2019
    - Nov, 2024
  • Cert Prep: Salesforce Certified Administrator
    LinkedIn
    Sep, 2019
    - Nov, 2024

Experience

    • Canada
    • Higher Education
    • 200 - 300 Employee
    • Director, Salesforce and Institutional Projects
      • Mar 2022 - Present

      Responsible for developing innovative solutions and furthering the functionality of Salesforce and other institutional systems to best service Huron’s students, staff, and faculty. Responsible for developing innovative solutions and furthering the functionality of Salesforce and other institutional systems to best service Huron’s students, staff, and faculty.

    • Canada
    • Higher Education
    • 700 & Above Employee
    • CRM Marketing Officer
      • Jul 2015 - Mar 2022

    • Canada
    • Advertising Services
    • 700 & Above Employee
    • Media Account Consultant
      • Mar 2015 - Jul 2015

    • Canada
    • Higher Education
    • 700 & Above Employee
    • CRM Marketing Officer
      • Oct 2013 - Mar 2015

      In the position of CRM Marketing Officer, I develop and implement comprehensive strategic communications projects and campaigns which will further the objectives of the CRM implementation strategies, the work of the lead marketing officer CRM and the CRM Task Teams. I also work closely and collaboratively with a team of college Marketing Officers to be sure overall college marketing communications are consistent, effective and coordinated. I'm also expected to ensure that positive CRM communication and engagement is achieved with internal and external stakeholders.

    • Canada
    • Advertising Services
    • Owner
      • Jan 2013 - Mar 2015

    • Canada
    • Fundraising
    • 1 - 100 Employee
    • Operations / Sales
      • Jan 2011 - Jan 2012

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Senior Sales Representitive
      • Jan 2008 - Jan 2011

      Responsible for maintaining and increasing the sales among the existing customers and even developing a new customer-base. Communicate with existing customers regularly in order to establish lasting business relationships and to identify opportunities to increase sales within their organization.Presentations, coordination of proposal writing and layout, estimates, strategic account management, CRM management

    • Marketing Coordinator / Project Manager
      • Sep 2007 - Jan 2008

      Ability to anticipate issues and provide prompt resolution. Establish marketing strategies to meet organizational objectives. Evaluate customer research, market conditions, competitor data and implement marketing plan changes as needed.Web analytics, Google Adwords, record metrics and create action items, customer service

    • Solutions Architect
      • May 2005 - Sep 2007

      Primary technical contact for key customer accounts. Responsible for providing a professional source of technical expertise in all aspects of the customer solution, including infrastructure and product (e.g., scalability, security, availability, integration).Creative thinking, innovation, create new services, planning and implementing, ensure projects launch on time and budget

    • Data Processing Specialist
      • Sep 2001 - May 2005

      Responsible for managing the data processing requirements of specific jobs as well as assisting in product development and in the development of new products and procedures. Strong analytical skills, ability to analyze and work with numbers, particularly as it relates to direct response reporting, segmentation and analysis.Expert in contact data quality and enhancement, used many database technologies, developed procedures and systems, problem solving, security and backup procedures, technical support 'go to guy'

    • Print Production Manager
      • Jun 1997 - Sep 2001

      Controlled and planed the flow of work to meet and exceed customer service level agreements. Checked product specifications, make adjustments, oversee the work of other staff in the department, and monitor the quality of the product. Liaise with other production departments and customer account managers, as well as with customers to discuss, for example, changes to specifications. Researched the market place for equipment and software. Identified products that met our requirements and provided added value to make purchase recommendations.Managed digital and offset printing departments, scheduling, training, quality assurance, research

    • Graphic Designer / Production Associate
      • Oct 1996 - Jun 1997

      Consulted with client organizations to determine visual requirements that support organizational business goals. Working knowledge of the latest graphic packages and an understanding of material costs and time limits, all of which can impact on the design.Created direct marketing materials, website graphics, data driven document creation (marketing and transactional documents)

Education

  • The University of British Columbia
    Award of Achievement, Web Analytics
    2007 - 2007
  • Westervelt College
    Desktop Publishing
    1994 - 1995
  • Fanshawe College
    Computer System Technology
    1993 - 1994
  • Fanshawe College
    Business Marketing
    1991 - 1993

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