Darren Nicholson
Vice President Sales and Marketing at iPourIt, Inc.- Claim this Profile
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Bokmål, Norwegian -
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Bio
Alan Lipton
I worked with Darren as both a business partner (during his time at GE) and as a colleague (during his time at OV). Darren is an intelligent, creative individual who understands product marketing at a deep level. He has the ability to create new ideas, clearly communicate them (both to internal and external stakeholders), and use them to build new, game-changing products. In addition, he is a clear thinker and great communicator who works effectively with partners and customers to drive win-win business solutions. I have no hesitation in recommending Darren as an outstanding product and business development manager.
Dominic Sorrentino
As a colleague and business partner it has been my honor to work with Darren Nicholson. Through his marketing leadership at GE Security the company founded and developed successful vertical marketing and sales programs. Specifically, we realized 100% annual growth rates each year within our K-12 Education vertical program. Darren's vision subsequently ignited organizational investment into commercial retail, retail banking and healthcare vertical programs. Driven by his work ethic, Darren led the Marketing teams introduction of new products and solutions based programs while he directed all vertical market programs. Each vertical campaign he designed enabled sales cycles which were much more rapid than the security industry realized by means of reaching the correct end-users with an effective, focused message and creating demand. Darren immerses himself into the markets and initiatives he pursues, establishes strategies and shares his vision across the organization. His processes are pragmatic. His infectious, high energy attitude excites his colleagues and customers. If you have been affiliated with Darren as a customer, colleague, business partner or employer you have realized that you are associated with a strategic, creative professional that intimately understands the critical business drivers, increases productivity and delivers strategic growth. If you have not yet been affiliated with Darren I urge you to invite him into your business - it will be one of the best decisions you will ever make.
Alan Lipton
I worked with Darren as both a business partner (during his time at GE) and as a colleague (during his time at OV). Darren is an intelligent, creative individual who understands product marketing at a deep level. He has the ability to create new ideas, clearly communicate them (both to internal and external stakeholders), and use them to build new, game-changing products. In addition, he is a clear thinker and great communicator who works effectively with partners and customers to drive win-win business solutions. I have no hesitation in recommending Darren as an outstanding product and business development manager.
Dominic Sorrentino
As a colleague and business partner it has been my honor to work with Darren Nicholson. Through his marketing leadership at GE Security the company founded and developed successful vertical marketing and sales programs. Specifically, we realized 100% annual growth rates each year within our K-12 Education vertical program. Darren's vision subsequently ignited organizational investment into commercial retail, retail banking and healthcare vertical programs. Driven by his work ethic, Darren led the Marketing teams introduction of new products and solutions based programs while he directed all vertical market programs. Each vertical campaign he designed enabled sales cycles which were much more rapid than the security industry realized by means of reaching the correct end-users with an effective, focused message and creating demand. Darren immerses himself into the markets and initiatives he pursues, establishes strategies and shares his vision across the organization. His processes are pragmatic. His infectious, high energy attitude excites his colleagues and customers. If you have been affiliated with Darren as a customer, colleague, business partner or employer you have realized that you are associated with a strategic, creative professional that intimately understands the critical business drivers, increases productivity and delivers strategic growth. If you have not yet been affiliated with Darren I urge you to invite him into your business - it will be one of the best decisions you will ever make.
Alan Lipton
I worked with Darren as both a business partner (during his time at GE) and as a colleague (during his time at OV). Darren is an intelligent, creative individual who understands product marketing at a deep level. He has the ability to create new ideas, clearly communicate them (both to internal and external stakeholders), and use them to build new, game-changing products. In addition, he is a clear thinker and great communicator who works effectively with partners and customers to drive win-win business solutions. I have no hesitation in recommending Darren as an outstanding product and business development manager.
Dominic Sorrentino
As a colleague and business partner it has been my honor to work with Darren Nicholson. Through his marketing leadership at GE Security the company founded and developed successful vertical marketing and sales programs. Specifically, we realized 100% annual growth rates each year within our K-12 Education vertical program. Darren's vision subsequently ignited organizational investment into commercial retail, retail banking and healthcare vertical programs. Driven by his work ethic, Darren led the Marketing teams introduction of new products and solutions based programs while he directed all vertical market programs. Each vertical campaign he designed enabled sales cycles which were much more rapid than the security industry realized by means of reaching the correct end-users with an effective, focused message and creating demand. Darren immerses himself into the markets and initiatives he pursues, establishes strategies and shares his vision across the organization. His processes are pragmatic. His infectious, high energy attitude excites his colleagues and customers. If you have been affiliated with Darren as a customer, colleague, business partner or employer you have realized that you are associated with a strategic, creative professional that intimately understands the critical business drivers, increases productivity and delivers strategic growth. If you have not yet been affiliated with Darren I urge you to invite him into your business - it will be one of the best decisions you will ever make.
Alan Lipton
I worked with Darren as both a business partner (during his time at GE) and as a colleague (during his time at OV). Darren is an intelligent, creative individual who understands product marketing at a deep level. He has the ability to create new ideas, clearly communicate them (both to internal and external stakeholders), and use them to build new, game-changing products. In addition, he is a clear thinker and great communicator who works effectively with partners and customers to drive win-win business solutions. I have no hesitation in recommending Darren as an outstanding product and business development manager.
Dominic Sorrentino
As a colleague and business partner it has been my honor to work with Darren Nicholson. Through his marketing leadership at GE Security the company founded and developed successful vertical marketing and sales programs. Specifically, we realized 100% annual growth rates each year within our K-12 Education vertical program. Darren's vision subsequently ignited organizational investment into commercial retail, retail banking and healthcare vertical programs. Driven by his work ethic, Darren led the Marketing teams introduction of new products and solutions based programs while he directed all vertical market programs. Each vertical campaign he designed enabled sales cycles which were much more rapid than the security industry realized by means of reaching the correct end-users with an effective, focused message and creating demand. Darren immerses himself into the markets and initiatives he pursues, establishes strategies and shares his vision across the organization. His processes are pragmatic. His infectious, high energy attitude excites his colleagues and customers. If you have been affiliated with Darren as a customer, colleague, business partner or employer you have realized that you are associated with a strategic, creative professional that intimately understands the critical business drivers, increases productivity and delivers strategic growth. If you have not yet been affiliated with Darren I urge you to invite him into your business - it will be one of the best decisions you will ever make.
Experience
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iPourIt
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United States
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Food & Beverages
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1 - 100 Employee
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Vice President Sales and Marketing
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Oct 2015 - Present
iPourIt, Inc. is a revolutionary self-serve beverage dispense technology that allows taproom and fast casual patrons to pour their own beer, cider, wine, cocktails and coffee, and it tracks and monitors every pour and charges it to a credit card. iPourIt’s data analytics gives bar and restaurant operators valuable information about who poured what, when, and where, so businesses may effectively target patrons and create a positive experience, while increasing revenues. iPourIt’s… Show more iPourIt, Inc. is a revolutionary self-serve beverage dispense technology that allows taproom and fast casual patrons to pour their own beer, cider, wine, cocktails and coffee, and it tracks and monitors every pour and charges it to a credit card. iPourIt’s data analytics gives bar and restaurant operators valuable information about who poured what, when, and where, so businesses may effectively target patrons and create a positive experience, while increasing revenues. iPourIt’s market-leading, self-serve solution is now in operation on 7,300 taps nationwide and counting, has poured over 212M ounces since its inception, generated over $118M in client revenues, and has more than 10.5 million users, a number that grows every day. iPourIt is born and supported in the U.S.A. Learn more about iPourIt at ipouritinc.com, and follow us for updates on Facebook (facebook.com/iPourIt), Twitter (@iPourIt_inc) and Instagram (@ipourit). Show less iPourIt, Inc. is a revolutionary self-serve beverage dispense technology that allows taproom and fast casual patrons to pour their own beer, cider, wine, cocktails and coffee, and it tracks and monitors every pour and charges it to a credit card. iPourIt’s data analytics gives bar and restaurant operators valuable information about who poured what, when, and where, so businesses may effectively target patrons and create a positive experience, while increasing revenues. iPourIt’s… Show more iPourIt, Inc. is a revolutionary self-serve beverage dispense technology that allows taproom and fast casual patrons to pour their own beer, cider, wine, cocktails and coffee, and it tracks and monitors every pour and charges it to a credit card. iPourIt’s data analytics gives bar and restaurant operators valuable information about who poured what, when, and where, so businesses may effectively target patrons and create a positive experience, while increasing revenues. iPourIt’s market-leading, self-serve solution is now in operation on 7,300 taps nationwide and counting, has poured over 212M ounces since its inception, generated over $118M in client revenues, and has more than 10.5 million users, a number that grows every day. iPourIt is born and supported in the U.S.A. Learn more about iPourIt at ipouritinc.com, and follow us for updates on Facebook (facebook.com/iPourIt), Twitter (@iPourIt_inc) and Instagram (@ipourit). Show less
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Gapstone Group LLC
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United States
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Independent Business Owner
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Sep 2014 - Dec 2017
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Gap
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United States
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Retail
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700 & Above Employee
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Independent Consultant Retail Security Services
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Sep 2014 - Dec 2017
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Sunrise Energy Ventures LLC
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United States
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Renewables & Environment
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1 - 100 Employee
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Independent Consultant Business Development
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Aug 2014 - Feb 2016
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Snap Surveillance
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Australia
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Computer Software
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Independent Consultant Business Development
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Jul 2015 - Jan 2016
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Checkpoint Systems
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United States
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Retail
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700 & Above Employee
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Vice President and General Manager CheckView
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Feb 2012 - Aug 2014
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Agilence, Inc.
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United States
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Software Development
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1 - 100 Employee
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Director of Sales
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Apr 2008 - Feb 2012
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ObjectVideo
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United States
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Software Development
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1 - 100 Employee
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Director OEM Accounts
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May 2006 - Apr 2008
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GE
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United States
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Industrial Machinery Manufacturing
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700 & Above Employee
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Vice President Marketing, National Sales Manager
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1996 - 2006
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US Navy
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United States
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Armed Forces
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700 & Above Employee
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Aviation Electrician
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Dec 1984 - Nov 1990
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Education
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University of Oregon Lundquist College of Business
BS, Management, Finance -
John F. Welch Leadership Development Center
Marketing Executive Training -
United States Navy
Aviation Electrician School -
General Electric
Six Sigma
Community
