Darran Lees

Primary Demand Manager at James Hardie New Zealand Limited
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Contact Information
us****@****om
(386) 825-5501
Location
NZ

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5.0

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Graeme. Hughes.

I have known Darran for quite a few years now and I have valued both his friendship and exceptional and reliable qualities. His communication is always prompt and you can rely on him 100% to do what he says he will do. Doing what I did for BRANZ, (which wasn't easy) it was always a huge relief to be able to have the 100% willingness and support from Darran whenever I fronted up for advertising or seminar sponsorships. Now that I am retired I can reflect on the few people in the sector that I would feel comfortable in recommending - a big shoutout to you mate.

Ruth Lewin

I worked with Darren whilst at Lafarge proving HR advice, Darren was always receptive to advice and balanced this brilliantly with the teams, company and customer needs. An absolute pleasure to work with and watch how his team flourished under his firm but fair management style

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Credentials

  • Indicator Sales Syndicate
    Indicator
    Sep, 2022
    - Nov, 2024

Experience

    • Wholesale Building Materials
    • 1 - 100 Employee
    • Primary Demand Manager
      • Mar 2022 - Present

    • New Zealand
    • Wholesale Building Materials
    • 1 - 100 Employee
    • General Manager Sales and Marketing New Zealand and Australia
      • Jan 2019 - Mar 2022

    • United States
    • Wholesale Building Materials
    • 700 & Above Employee
    • National Sales Manager Channel
      • Jun 2018 - Jan 2019

    • Australia
    • Wholesale Building Materials
    • 1 - 100 Employee
    • General Manager CSR Himmel Interior Systems
      • Feb 2016 - Jun 2018

      National P&L responsibility for both the ceilings and aluminium partition businessesDevelopment of repositioning for business with differentiated go to market strategy Management and leadership of the Himmel leadership teamKPI and goal settingDeveloping, leading and implementing the strategic direction of business International supplier relationships with European and Asian manufacturing partnersLeading and driving innovation workshopsDirectly and indirectly lead over 50 peopleMatrix management within states ensuring that business strategies and processes are executed consistently Successful new product development and launches Sales pipeline developmentManagement of multi disciplined departments such as marketing, sales, operations, architectural etc. Lead inventory and demand planning process Development and roll out of new brand identity plus execution of business consolidation Development and execution of digital roadmap

    • National Sales and Marketing Manager
      • Jul 2015 - Feb 2016

      Management of CSR Ceilector National Sales and Marketing BusinessDevelop and executive growth and profit management strategyLeading and coaching national sales teamKey customer managementIndustry body representation at conferences etc.Develop marketing strategies around new product development and digital International supplier relationshipsMarket share and profit growth

    • New Zealand
    • Building Materials
    • 200 - 300 Employee
    • National Sales Manager
      • Sep 2013 - Jul 2015

      Overall Management and leadership of National Sales team National Specification team Distribution channel management CRM strategy and system management Co-facilitation of sales and marketing conferences Joint sales and marketing go to market strategies Branch network (11 branches) Execution of sales strategy and growth plan Sales budget and revenue responsibility Senior customer relationships Member of NZ Senior Management team Overall Management and leadership of National Sales team National Specification team Distribution channel management CRM strategy and system management Co-facilitation of sales and marketing conferences Joint sales and marketing go to market strategies Branch network (11 branches) Execution of sales strategy and growth plan Sales budget and revenue responsibility Senior customer relationships Member of NZ Senior Management team

    • Interim NZ country manager / National Sales Manager (secondment)
      • May 2013 - Oct 2013

      Managing the following disciplines National Sales Customer services Home and Dry PinkFit Managing business strategy and direction Sales strategy and budget management Customer service strategy Providing direction on system and process to provide efficient business process Effective sales management maximising efficiencies and execution in the field Provide leadership to team during business restructure Manage high level customer relationships Managing the following disciplines National Sales Customer services Home and Dry PinkFit Managing business strategy and direction Sales strategy and budget management Customer service strategy Providing direction on system and process to provide efficient business process Effective sales management maximising efficiencies and execution in the field Provide leadership to team during business restructure Manage high level customer relationships

    • New Zealand
    • Building Materials
    • 700 & Above Employee
    • Sales and Marketing Change Manager, Infrastructure Products Division
      • Mar 2012 - Sep 2013

      Management and creation of strategies to identify opportunities for the division. Manage and deliver projects from creation to completion, working with 11 business units across New Zealand and Australia. Identify divisional synergies for customer management and engagement, and profit opportunities Member of Fletcher Building learning council for Australasia developing training and sales excellence programs Delivered a single platform integration of CRM system (Salesforce.com) into 8 business units Development of sales and marketing effectiveness systems/synergies, Customer survey roll out and follow up action plans delivered across 11 Australasian businesses annually Working on divisional digital strategies Development and execution of Sales and Marketing effectiveness diagnostic program for Fletcher Building Australasia Chairing divisional Sales and Marketing Meetings with all BU key stakeholders

    • New Zealand
    • Wholesale Building Materials
    • 100 - 200 Employee
    • National Sales and Marketing Manager
      • Mar 2010 - Nov 2012

      Leadership of National Sales Team (10) and Sales Support functionsLed cross functional S&Op processRevenue/Profit responsibility for National businessKey customer contact managementProduce and implement key supply agreements/customer alignment strategiesMarketing strategies and company rebrandNew website development and deliveryManagement of training strategy for sales teamImplementation and management of company CRM system (Salesforce.com)Management of company customer survey and lead business improvements from findingsManagement of company trade practice issuesDevelopment and execution of overarching sales strategyRestructured team and customer mapping to deliver improved revenue and profitabilityAttendance and presentations at industry conferences

    • Account Manager - Southern Region
      • Aug 2008 - Mar 2010

    • Switzerland
    • Wholesale Building Materials
    • 700 & Above Employee
    • Sector Manager
      • May 2006 - Aug 2008

    • Internal Sales Manager
      • Dec 2004 - Apr 2006

    • Construction
    • 1 - 100 Employee
    • External Account Representative
      • Dec 2003 - Dec 2004

    • United Kingdom
    • Construction
    • 700 & Above Employee
    • Business Unit Manager
      • Jun 2002 - Dec 2003

    • Area Minimix Manager
      • 1996 - 2001

Education

  • Stourbridge College of Technology and Art
    Diploma in Business and Finance, Business and Finance
    1987 - 1988
  • Buckpool School
    1983 - 1987

Community

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