Darko K.

Chief Executive Officer at Via Egnatia Logistics
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Location
Greater Chicago Area

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Bojana A.

Mr. Darko Krstevski was a valuable member of Sport Vision team as Head of Marketing MKD for five years. His work was highly visible, result-driven and his was a

Marijana Dimoska MSc

I strongly recommend Mr. Darko Krstevski for every position that is related with communication, business analytics, sales, SM marketing, even and highest level management. I have had the opportunity to observe Darko’s professional skills when he worked in Sport Vision as Head of E-commerce – they were my VIP Client. I am proud to tell you that two us laid the foundations of an system integration between their Online store and the Post where I was a Business development manager. His extraordinary innovative spirit inspires everyone around him. He is always positive, calm, and brilliant leader.

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Experience

    • United States
    • Transportation, Logistics, Supply Chain and Storage
    • 1 - 100 Employee
    • Chief Executive Officer
      • Mar 2023 - Present
    • United States
    • Transportation/Trucking/Railroad
    • 1 - 100 Employee
    • Business Operations Manager
      • Jul 2019 - Mar 2023

      Interface with customers and trade associations Interface with Customer Service, Planning, Sales, Warehousing, Procurement and Production Track customer complaints and develop solutions Visit customer, warehousing and bulk station sites as needed Actively participate in the development and launch of the Transportation Management System Effectively manage on-time performance and driver availability. Effectively manage all call center functions. Effectively manage customer relations through both direct contact and outreach programs. Identify, select, train and mentor location staff. Effectively and frequently communicate with location staff and support team members. Contributes to maintaining the safety culture of the division. Maintain client contact routinely to meet or exceed expectations. Daily, weekly and monthly review of key operational metrics. Implement, promote, and adhere to company policies and procedures. Show less

    • United States
    • Alternative Medicine
    • Chief Marketing Officer | Consulting
      • Jan 2019 - Oct 2020

      Responsible for planning, developing, implementing and monitoring the overall business marketing strategy. Market research, pricing, product marketing, marketing communications, social media advertising. Responsible for planning, developing, implementing and monitoring the overall business marketing strategy. Market research, pricing, product marketing, marketing communications, social media advertising.

    • Serbia
    • Retail
    • 1 - 100 Employee
    • Marketing Director
      • Aug 2015 - Jan 2019

      -Responsible for overseeing the planning, development and execution of an organization's marketing and advertising initiatives-Cooperates with the heads of other organizational units, coordinates the strategies and activities of the sector that manages the company's goals-Operatively plans, coordinates and organizes campaigns related to the promotion of the company, the concepts and brands that enter the company portfolio-Creates and implements actions aimed at improving sales-Communication with the media and creation of company PR notices-In communicating with customers, suppliers and work partners foster long-term relationships, planning long-term work Show less

    • Head Of Ecommerce
      • Mar 2015 - Sep 2017

      Participate in the development and execution of strategic and tactical business plans with other members of the cross functional team supporting the eCommerce strategyManage all aspects of web analytics related to eCommerce and communicate relevant information to team members, executive leadership and cross-functional partnersGenerate and implement new sales and marketing initiatives to increase eCommerce sales and profitabilityMeasure and report performance of all digital marketing campaigns, and assess against goals Identify trends and insights, and optimize spend and performance based on the insightsDevising strategies to drive online traffic to the company website.Tracking conversion rates and making improvements to the website.Developing and managing digital marketing campaignsManaging online brand and product campaigns to raise brand awareness.Managing the redesign of the company website.Evaluating customer research, market conditions and competitor data. Show less

    • Brand Manager
      • Sep 2014 - Nov 2015

      Builds and executes marketing programs focused on supporting and growing key retailer accounts.Partners with Creative team to develop marketing assets for prioritized account base (including displays, catalogs, sell sheets, POS materials).Works with Merchandising team to develop and execute brick & mortar merchandising from concept to implementation.Assists in the design and development of retail sales associate training programs, contests and targeted social media.Collaborates with Product Development team to guide consumer insights-driven product roadmap for launching new innovations.Manages integrated campaigns, PR, experiential marketing and events, digital media, social media, content production, packaging design, shopper marketing, education programs, new product launches and partnerships/sponsorships.Analyze how our brand is positioned in the market andcrystalize targeted consumers insightsTake brand ownership and provide the vision, mission, goals and strategies to match up toTranslate brand strategies into brand plans, brand positioning and go-to-market strategiesMeasure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)Coach the team and get the best from everyoneMonitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issuesOversee marketing and advertising activities to ensure consistency with product line strategyMonitor product distribution and consumer reactionsBrainstorm new and innovative growth strategiesAlign the company around the brand’s direction, choices and tactics Show less

    • Retail Manager
      • Feb 2013 - Sep 2014

      Recruiting, training, managing and motivating staff to ensure efficiency and to increase sales.Daily management of staff, including completing and checking rotas, holding regular meetings and briefing the team on new products and promotions.Promoting brands and auditing the performance of key product lines.Analysing daily, weekly and monthly sales figures to ensure branch profitability.Ensuring that new stock is ordered, received in time and that it is put on display as required.Ensuring that premises and service levels are maintained to company standards.Dealing with customer complaints. Show less

    • Co-Founder
      • Jan 2011 - Dec 2012

      Develop content strategy aligned with short-term and long-term marketing targets Collaborate with marketing and design team to plan and develop site content, style and layout Create and publish engaging content Edit, proofread and improve writers’ posts Use content management systems to analyze website traffic and users engagement metrics Manage content distribution to online channels and social media platforms to increase web traffic Ensure compliance with law (e.g. copyright and data protection) Up-to-date with developments and generate new ideas to draw audience’s attention Show less

Education

  • University American College Skopje
    Marketing Manager, Marketing
    2007 - 2011
  • University "Ss. Cyril and Methodius" - Faculty of Law Iustinianus Primus
    Master of Public Relations, Public Relations, Advertising, and Applied Communication
    2011 - 2013
  • Illinois Institute of Technology
    Management Science (M.S.), Management Science
    2019 -

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