Interim Chief Marketing Officer

• Jul 2023 - Present

Driving growth for the leader in accelerating Postgres® , the world's most popular, admired, and desired open-source data base. Creating a customer-obsessed AI experimentation, GTM execution, and IPO ready Global Marketing machine that amplifies the brand and accelerates business growth for the company's next phase focused on the intersection of data and AI. Backed by Great Hill Partners and Bain Capital. Driving growth for the leader in accelerating Postgres® , the world's most popular, admired, and desired open-source data base. Creating a customer-obsessed AI experimentation, GTM execution, and IPO ready Global Marketing machine that amplifies the brand and accelerates business growth for the company's next phase focused on the intersection of data and AI. Backed by Great Hill Partners and Bain Capital.

Mentor

• Sep 2022 - Present

Mentoring Nordic startup CEOs on marketing strategy, customer journeys, and customer-led growth Mentoring Nordic startup CEOs on marketing strategy, customer journeys, and customer-led growth

Advisor, Moderator

• Apr 2022 - Present

Empowering industry-leading apex brand CMOs to thrive and drive growth Empowering industry-leading apex brand CMOs to thrive and drive growth

Founder

• Oct 2014 - Present

Launched a California craft spirits brand and vodka handcrafted from 100% apples. Gold Medal Winner San Francisco World Spirits Competition. Launched a California craft spirits brand and vodka handcrafted from 100% apples. Gold Medal Winner San Francisco World Spirits Competition.

Fractional Chief Marketing Officer

• Jun 2022 - Jul 2023

Igniting customer-led growth for Confiant, Innovation Norway, CMOlist, Pillar Fitness, Local Magazine, DeepSea Channel, and Rocket Vodka. Serving in fractional, interim, consulting, or advisory roles to amplify brands and accelerate business growth. Igniting customer-led growth for Confiant, Innovation Norway, CMOlist, Pillar Fitness, Local Magazine, DeepSea Channel, and Rocket Vodka. Serving in fractional, interim, consulting, or advisory roles to amplify brands and accelerate business growth.

Global Chief Marketing Officer

• May 2020 - May 2022

Delivered double-digit revenue growth on $200M+ revenue for a cybersecurity unicorn. Helped more than double the 409A valuation in less than two years. Amplified the brand. Accelerated business growth. Built a customer-obsessed organization that knows our customers by heart – and a world-class marketing discipline that’s strategic, proactive, and influential – elevating our B2C and B2B SaaS subscription businesses to the next level of growth. Reengineered and revitalized global marketing… Show more Delivered double-digit revenue growth on $200M+ revenue for a cybersecurity unicorn. Helped more than double the 409A valuation in less than two years. Amplified the brand. Accelerated business growth. Built a customer-obsessed organization that knows our customers by heart – and a world-class marketing discipline that’s strategic, proactive, and influential – elevating our B2C and B2B SaaS subscription businesses to the next level of growth. Reengineered and revitalized global marketing, optimizing a $65M marketing budget. Show less Delivered double-digit revenue growth on $200M+ revenue for a cybersecurity unicorn. Helped more than double the 409A valuation in less than two years. Amplified the brand. Accelerated business growth. Built a customer-obsessed organization that knows our customers by heart – and a world-class marketing discipline that’s strategic, proactive, and influential – elevating our B2C and B2B SaaS subscription businesses to the next level of growth. Reengineered and revitalized global marketing… Show more Delivered double-digit revenue growth on $200M+ revenue for a cybersecurity unicorn. Helped more than double the 409A valuation in less than two years. Amplified the brand. Accelerated business growth. Built a customer-obsessed organization that knows our customers by heart – and a world-class marketing discipline that’s strategic, proactive, and influential – elevating our B2C and B2B SaaS subscription businesses to the next level of growth. Reengineered and revitalized global marketing, optimizing a $65M marketing budget. Show less

VP Global Brand & Growth Marketing

• Jun 2018 - May 2020

Reversed 6 years of annual declines, delivering reach, retention, and revenue growth across Yahoo and Aol’s $7.5B search, advertising, communications, commerce, and subscription businesses and brands, reaching nearly 900 million people worldwide. Promoted from VP to VPII to apply the best practices from transformative Yahoo Mail turnaround to all Verizon Media brands and apps (Yahoo, Yahoo Sports, Aol, TechCrunch). Led ‘inside-out’ Yahoo repositioning, accelerating growth across major… Show more Reversed 6 years of annual declines, delivering reach, retention, and revenue growth across Yahoo and Aol’s $7.5B search, advertising, communications, commerce, and subscription businesses and brands, reaching nearly 900 million people worldwide. Promoted from VP to VPII to apply the best practices from transformative Yahoo Mail turnaround to all Verizon Media brands and apps (Yahoo, Yahoo Sports, Aol, TechCrunch). Led ‘inside-out’ Yahoo repositioning, accelerating growth across major products such as Yahoo Mail (highest-rated email app in the App Store, record app store rating (4.7), record DAU/MAU ratio, record Mobile DAUs). Redesigned and modernized the iconic Yahoo logo and brand identity in 49 markets, across 346 products and partners. Launched the new Verizon Media B2B brand for advertisers and agencies. Named Digiday Brand of the Year. Created a full-stack, modern marketing organization of 130, improving engagement scores by 45%. Unified and transformed B2C and B2B marketing teams from brand to performance, product, and growth: Brand, Creative, Product Marketing, Performance Marketing / Owned & Paid Media, Email Marketing, CRM, Subscription Marketing, Social, Marketing Automation, Marketing Growth Sciences & Analytics, Growth Product Management, Consumer Insights, User Research, Accessibility. Championed the Accessibility team, creating inclusive, industry-leading products for people with disabilities. Recognized with multiple awards for the groundbreaking Disability Collection with Getty Images. Mentored Neurodiversity Employee Resource Group as the champions of diversity, inclusivity, and ‘minds of all kinds’. Relaunched Global Advisors program with Serena Williams, Abby Wambach, Bozoma Saint John, and media, cultural, and tech industry influencers to advise our CEO and C-suite leadership team. Cofounded Build It, an innovation and growth celebration streamed to 140,000 employees. Founded Growth Pulse, spotlighting our best growth people and practices. Show less Reversed 6 years of annual declines, delivering reach, retention, and revenue growth across Yahoo and Aol’s $7.5B search, advertising, communications, commerce, and subscription businesses and brands, reaching nearly 900 million people worldwide. Promoted from VP to VPII to apply the best practices from transformative Yahoo Mail turnaround to all Verizon Media brands and apps (Yahoo, Yahoo Sports, Aol, TechCrunch). Led ‘inside-out’ Yahoo repositioning, accelerating growth across major… Show more Reversed 6 years of annual declines, delivering reach, retention, and revenue growth across Yahoo and Aol’s $7.5B search, advertising, communications, commerce, and subscription businesses and brands, reaching nearly 900 million people worldwide. Promoted from VP to VPII to apply the best practices from transformative Yahoo Mail turnaround to all Verizon Media brands and apps (Yahoo, Yahoo Sports, Aol, TechCrunch). Led ‘inside-out’ Yahoo repositioning, accelerating growth across major products such as Yahoo Mail (highest-rated email app in the App Store, record app store rating (4.7), record DAU/MAU ratio, record Mobile DAUs). Redesigned and modernized the iconic Yahoo logo and brand identity in 49 markets, across 346 products and partners. Launched the new Verizon Media B2B brand for advertisers and agencies. Named Digiday Brand of the Year. Created a full-stack, modern marketing organization of 130, improving engagement scores by 45%. Unified and transformed B2C and B2B marketing teams from brand to performance, product, and growth: Brand, Creative, Product Marketing, Performance Marketing / Owned & Paid Media, Email Marketing, CRM, Subscription Marketing, Social, Marketing Automation, Marketing Growth Sciences & Analytics, Growth Product Management, Consumer Insights, User Research, Accessibility. Championed the Accessibility team, creating inclusive, industry-leading products for people with disabilities. Recognized with multiple awards for the groundbreaking Disability Collection with Getty Images. Mentored Neurodiversity Employee Resource Group as the champions of diversity, inclusivity, and ‘minds of all kinds’. Relaunched Global Advisors program with Serena Williams, Abby Wambach, Bozoma Saint John, and media, cultural, and tech industry influencers to advise our CEO and C-suite leadership team. Cofounded Build It, an innovation and growth celebration streamed to 140,000 employees. Founded Growth Pulse, spotlighting our best growth people and practices. Show less

Global Head of Marketing & Growth

• Jun 2015 - Jun 2018

Led Growth, Marketing, and Analytics for Mail before taking on Search and International in support of $3B+ in global revenue. Cofounded global Build It event for 10k+ employees. Repositioned Yahoo Mail, contributing to mobile app growth of a record 27% YoY. Sponsored by Yahoo leadership (CMO and SVP Comms) for the Stanford Executive Program. Led Growth, Marketing, and Analytics for Mail before taking on Search and International in support of $3B+ in global revenue. Cofounded global Build It event for 10k+ employees. Repositioned Yahoo Mail, contributing to mobile app growth of a record 27% YoY. Sponsored by Yahoo leadership (CMO and SVP Comms) for the Stanford Executive Program.

Global VP Marketing & Consumer GM

• Jul 2010 - Sep 2014

Head of global marketing for a public, location-based services company, reporting to the CEO/Founder. Led end-to-end B2C, B2B2C, and B2B marketing, growing Advertising, Subscription, Automotive, and Enterprise businesses, excelling in progressive leadership roles while pivoting the company during a very challenging transformation. Repositioned the company, brand, and products. Conceived and created Scout as our new consumer brand. Created award-winning Scout GPS for Android, iPhone, and Ford… Show more Head of global marketing for a public, location-based services company, reporting to the CEO/Founder. Led end-to-end B2C, B2B2C, and B2B marketing, growing Advertising, Subscription, Automotive, and Enterprise businesses, excelling in progressive leadership roles while pivoting the company during a very challenging transformation. Repositioned the company, brand, and products. Conceived and created Scout as our new consumer brand. Created award-winning Scout GPS for Android, iPhone, and Ford SYNC. Helped build location-based advertising platform and mobile ad sales team, mobile apps, carrier subscriptions, and automotive businesses. Show less Head of global marketing for a public, location-based services company, reporting to the CEO/Founder. Led end-to-end B2C, B2B2C, and B2B marketing, growing Advertising, Subscription, Automotive, and Enterprise businesses, excelling in progressive leadership roles while pivoting the company during a very challenging transformation. Repositioned the company, brand, and products. Conceived and created Scout as our new consumer brand. Created award-winning Scout GPS for Android, iPhone, and Ford… Show more Head of global marketing for a public, location-based services company, reporting to the CEO/Founder. Led end-to-end B2C, B2B2C, and B2B marketing, growing Advertising, Subscription, Automotive, and Enterprise businesses, excelling in progressive leadership roles while pivoting the company during a very challenging transformation. Repositioned the company, brand, and products. Conceived and created Scout as our new consumer brand. Created award-winning Scout GPS for Android, iPhone, and Ford SYNC. Helped build location-based advertising platform and mobile ad sales team, mobile apps, carrier subscriptions, and automotive businesses. Show less

GM Consumer Services

• Nov 2007 - Jul 2010

GM of Tellme Consumer Services, reporting to the CEO/Founder. Today, powering Cortana and core products like Windows, Bing, Xbox. Grew speech services into the consumer, mobile, carrier, and automotive markets via Tellme, Bing, and Ford-branded experiences. Managed B2B partnerships with AT&T, Sprint, and Ford. GM of Tellme Consumer Services, reporting to the CEO/Founder. Today, powering Cortana and core products like Windows, Bing, Xbox. Grew speech services into the consumer, mobile, carrier, and automotive markets via Tellme, Bing, and Ford-branded experiences. Managed B2B partnerships with AT&T, Sprint, and Ford.

VP Marketing & Products

• May 2000 - Jun 2007

Led marketing and product management for $500M Aol Search, Local, and Small Business, reaching new consumers, launching multiple new products and features, and consistently driving audience and engagement growth in each business. Led marketing and product management for $500M Aol Search, Local, and Small Business, reaching new consumers, launching multiple new products and features, and consistently driving audience and engagement growth in each business.

GM Search Products

• Jan 1997 - Apr 2000

Delivered $64MM in revenues via customer and partner growth (Google, Yahoo), exceeding all marketing, product, and revenue targets. Program Manager, Search Products Jan 1997 - July 1999 Delivered $64MM in revenues via customer and partner growth (Google, Yahoo), exceeding all marketing, product, and revenue targets. Program Manager, Search Products Jan 1997 - July 1999

Senior Financial Analyst

• 1995 - 1996

Financial Management Program

• 1993 - 1995

President, Country Manager

• 1992 - 1993