Co-founder, Design Lead

• Oct 2018 - Present

Clients: Union Investment Bank, Wunderman Thompson, Bundesdrückerei, E.ON, Porsche, Axel Springer, Goethe Institut, Media Impact, WELT, T-online, WikiMedia, Ströer. End-to-end UX UI agency with a focus on dashboards for data visualization, software design, and MVPs. Clients: Union Investment Bank, Wunderman Thompson, Bundesdrückerei, E.ON, Porsche, Axel Springer, Goethe Institut, Media Impact, WELT, T-online, WikiMedia, Ströer. End-to-end UX UI agency with a focus on dashboards for data visualization, software design, and MVPs.

Senior Experience Design Consultant

• Mar 2018 - Mar 2019

Senior User Experience Designer

• Apr 2017 - Mar 2018

I have worked closely with the tech and sales team to give our Clients a smoother experience. I spent most of my time conducting interview and workshops to better understand the real need of our users and quickly test new ideas. The Design Sprint was a strategic partner to achieve actionable data in a short amount of time. I have worked closely with the tech and sales team to give our Clients a smoother experience. I spent most of my time conducting interview and workshops to better understand the real need of our users and quickly test new ideas. The Design Sprint was a strategic partner to achieve actionable data in a short amount of time.

User Experience Designer - Team Leader

• Oct 2015 - Mar 2017

Lead Designer & Team Lead, responsible for: › UX Research, definition of user problems and hypotheses validation through qualitative and quantitative interviews (Value Proposition Canvas, Design Thinking workshops, one to one interview); › Leading the Video production Team. Team management, narrative, visual style, workflow; › Initial product sketch, mid fidelity wireframes and clickable prototype (Sketch, InVision, Axure); › Value proposition validation through user testing; › Iterative improvements of prototype and further assumption validation through testing (complex Axure prototype); › Layout (Atomic design methodology); › Conversion optimization through user tests (observation, analytics, questionnaire, remote testing); › Development of new features through analysis of current usage, new user and business needs. Show less

User Experience Designer

• Oct 2014 - Sep 2015

I work for: Digital Agencies, Startups, Consulting groups, Products. My work methodology is based on the Design Thinking and Human Centered Design principles. › Analysis of current status-quo through KPIs and Analytics › Definition of SMART deliverables › Definition of Personas, User scenarios and Customer Journey Map › Benchmark and competition analysis › User Needs / Business Objectives, definition of the features list › Quick wireframes (OmniGraffle, Axure, Balsamiq, SKETCH) › Prototypes (POP, InVision, Flash, AfterEffect) › Testing. Organisation of user testing and data collection through observation, surveys, interviews › I work closely to PMs, design and development team to ensure a smooth workflow from initial concept to final deploy Show less

User Experience Designer

• Nov 2013 - Sep 2014

Client: ALPHABET Corporate Car Sharing (BMW Company)› UX Concept & redesign of the operative platform "e-Services" oriented to Fleet managers / Sales force / Drivers› Concept and design of new features for the global and country website www.alphabet.comMINI automotive brand (BMW Company)› UX Redesign of the social hub www.minispace.com› UX Redesign of the Point Of Sale's touch screens

Digital Concept Developer

• Nov 2012 - Nov 2013

Information Architecture / User Experience / Digital ConceptClients:- Bayer- MINI- BMW

Information architect, User interface designer

• May 2011 - Oct 2012

2012 Client: Volkswagen I was part of the design and concept team who delivered the digital proposals for the New Beetle Cabrio Campaign "As Sun As Possible" 2011 Client: Volkswagen - I have managed the launch of the music platform Veenue.com sponsored by Volkswagen Group. - I was part of the design team in charge of the presentation for the Volkswagen CMO Luca De Meo (Colone, Automotive Congress). 2012 Client: Volkswagen I was part of the design and concept team who delivered the digital proposals for the New Beetle Cabrio Campaign "As Sun As Possible" 2011 Client: Volkswagen - I have managed the launch of the music platform Veenue.com sponsored by Volkswagen Group. - I was part of the design team in charge of the presentation for the Volkswagen CMO Luca De Meo (Colone, Automotive Congress).

Startup Founder and Project Lead

• May 2011 - Jun 2012

In 2011 I have founded the startup "Veenue", the innovative hub where musicians from all over the world could play music together. Veenue could combine multiple video tracks into one song, allowing remote music making. In 2011, the Volkswagen Group chose Veenue as "The New Beetle music platform" making it a substantial part of the New Beetle launch campaign. Veenue became the Volkswagen Music Project, promoting for 8 months a worldwide music contest. In March 2012, the superstar guitar hero Joe Satriani was featured on Veenue with music videos and exclusive interviews. In June 2012, the Veenue adventure ceased with the closing of the music contest. A great adventure which I will never forget. Learn more here: https://www.youtube.com/user/veenue/videos Show less

Graphic designer, User experience designer

• Feb 2008 - May 2011

2011 - graphic designer for Illy Coffee s.p.a. 2010 - content manager (share point and all media platform), screen designer, motion designer for Abarth Automotive s.p.a. - screen designer for Fiat Automotive / Fiat 500 2009 - graphic designer for Martini s.p.a. - content manager with share point, screen designer, motion designer for Abarth Automotive s.p.a. 2008 - graphic designer for Martini s.p.a. (billboard, print adv, magazine) 2011 - graphic designer for Illy Coffee s.p.a. 2010 - content manager (share point and all media platform), screen designer, motion designer for Abarth Automotive s.p.a. - screen designer for Fiat Automotive / Fiat 500 2009 - graphic designer for Martini s.p.a. - content manager with share point, screen designer, motion designer for Abarth Automotive s.p.a. 2008 - graphic designer for Martini s.p.a. (billboard, print adv, magazine)

Creative Director

• Jan 2006 - Jan 2007

I've worked as Creative Director and print graphic designer for the London Agents magazine in the London office. I've worked as Creative Director and print graphic designer for the London Agents magazine in the London office.