Experience

McCann Zagreb

• Croatia
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Feb 2018 - Present



TBWA\Zagreb

• Account Director

  • Nov 2012 - Feb 2018

  Account Director / Client Team Leader - driving high quality services to clients in terms of market communications. Providing that business strategy is insightful, creative work cuts through to client's target audience and that business is profitable. Managing business developement and team daily activities. Account Director / Client Team Leader - driving high quality services to clients in terms of market communications. Providing that business strategy is insightful, creative work cuts through to client's target audience and that business is profitable. Managing business developement and team daily activities.



OMD Croatia

• Account Manager

  • Feb 2012 - Oct 2012

  Account Manager / Client Team Leader for Nissan and Carlsberg: providing high quality service to client, managing business developement and team daily activities. Day to day contact with the client, control over report dynamic, media plans and invoicing. Update and control of budget status. Supervision of business plans and reporting to senior management. Account Manager / Client Team Leader for Nissan and Carlsberg: providing high quality service to client, managing business developement and team daily activities. Day to day contact with the client, control over report dynamic, media plans and invoicing. Update and control of budget status. Supervision of business plans and reporting to senior management.



McCann Zagreb

• Croatia
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Jun 2008 - Feb 2012

  Account Director / Client Team Leader: Grand Auto (Ford, Jaguar, Infiniti, Land Rover, Range Rover), The Coca-Cola Company (Coca-Cola, Nestea, Cappy, Burn, Powerade), Unilever, Lufthansa, Lego, engagement at pitch projects Leading a mixed agency team, charged with business development and providing high quality services to clients in terms of market communications. Client – agency relationship: Main agency contact point for clients, managing operative assignments for clients and management of day to day team activities Supervision of business, team income plan and reports to senior management Responsibility for the legality and transparency in business relationships Managing an efficient reporting system, tailored to client demands Knowledge of client business operations and strategy: Actively involved in long term development of client brand(s) Understanding client’s business and communication aims Tracking competitive creative output and market trends in terms of client's business operations and the organisation of corresponding reporting Teamwork and creative development: Active management of a full time or project team in the creative department, media planning and other departments Production and creative development management, monitoring creative products Extensive experience and knowledge in marketing with and emphasis on promotion, prize competitions, contests, sales actions, events, PR. Project management: planning, product budgeting and product production. Advertising campaign development and implementation. Excellent knowledge of advertising in electronic media, outdoor, print, TV and the advertising industry in general. Sponsorships and support. Interactive marketing – development and implementation (user generated content ) Show less



HANZA MEDIA d.o.o.

• Croatia
• Media Production
• 1 - 100 Employee

• Marketing Communications Director

  • Jun 2002 - Jun 2008

  04/2008 – Marketing Communications Director for Internet and New Media EPH, marketing communications team member for Jutarnji list 11/2007 – Marketing Communications Director for Sutra.hr, marketing communications team member for Jutarnji list 2004. – 2007. Head of Marketing Communications Department for Auto klub, Jutarnji list Prilog Auto, Moto klub, Playboy, Poslovni tjednik and marketing communications team member for Jutarnji list 2003. – 2004. Promotional / Marketing Communications Department Coordinator for Jutarnji list, Auto klub, Jutarnji list Prilog Auto, Moto klub, Playboy 2002. Trainee at promotional / marketing communications department Special projects, special supplements, prize promotions, competitions, promotions, production; - developing and planning prize concepts - budgeting and planning of the prize fund - budgeting, planning and ordering advertising - communication with the sales department for the advertising space and the editors - agency briefs - communication/creative/production - production coordination for tv / radio /print - cost and results monitoring results - PR - product development - material selection - supplier exchange - implementation Show less