Daria Khavroniuk
Client Service Director at Uplify- Claim this Profile
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Russian Native or bilingual proficiency
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English Professional working proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Maria Lyamtseva
I had a chance to work with Daria during my time at JSC Electronic Moscow. Daria was providing consulting services regarding advertising on international markets. Daria is a standout professional. She has an innate ability to dissect complex business problems and deliver strategic solutions that drive growth. With her media expertise, Daria has shown a deep comprehension of the evolving media landscape, leveraging this knowledge to maximize reach and influence for our business. What particularly impressed me about Daria is her versatility within the field of advertising. She is not only capable of creating engaging and impactful ad campaigns but also has a keen eye for identifying which platforms and strategies will provide the most significant returns. Her innovative approach has consistently resulted in successful campaigns that have substantially increased our brand visibility. Daria brings a unique blend of skills in consulting, media, and advertising that is rare to find. Any team would be greatly enhanced by her presence, and I am confident she will continue to drive impressive results in her future endeavors. Please feel free to reach out to me if you have any further questions regarding my experience working with Daria.
Maria Lyamtseva
I had a chance to work with Daria during my time at JSC Electronic Moscow. Daria was providing consulting services regarding advertising on international markets. Daria is a standout professional. She has an innate ability to dissect complex business problems and deliver strategic solutions that drive growth. With her media expertise, Daria has shown a deep comprehension of the evolving media landscape, leveraging this knowledge to maximize reach and influence for our business. What particularly impressed me about Daria is her versatility within the field of advertising. She is not only capable of creating engaging and impactful ad campaigns but also has a keen eye for identifying which platforms and strategies will provide the most significant returns. Her innovative approach has consistently resulted in successful campaigns that have substantially increased our brand visibility. Daria brings a unique blend of skills in consulting, media, and advertising that is rare to find. Any team would be greatly enhanced by her presence, and I am confident she will continue to drive impressive results in her future endeavors. Please feel free to reach out to me if you have any further questions regarding my experience working with Daria.
Maria Lyamtseva
I had a chance to work with Daria during my time at JSC Electronic Moscow. Daria was providing consulting services regarding advertising on international markets. Daria is a standout professional. She has an innate ability to dissect complex business problems and deliver strategic solutions that drive growth. With her media expertise, Daria has shown a deep comprehension of the evolving media landscape, leveraging this knowledge to maximize reach and influence for our business. What particularly impressed me about Daria is her versatility within the field of advertising. She is not only capable of creating engaging and impactful ad campaigns but also has a keen eye for identifying which platforms and strategies will provide the most significant returns. Her innovative approach has consistently resulted in successful campaigns that have substantially increased our brand visibility. Daria brings a unique blend of skills in consulting, media, and advertising that is rare to find. Any team would be greatly enhanced by her presence, and I am confident she will continue to drive impressive results in her future endeavors. Please feel free to reach out to me if you have any further questions regarding my experience working with Daria.
Maria Lyamtseva
I had a chance to work with Daria during my time at JSC Electronic Moscow. Daria was providing consulting services regarding advertising on international markets. Daria is a standout professional. She has an innate ability to dissect complex business problems and deliver strategic solutions that drive growth. With her media expertise, Daria has shown a deep comprehension of the evolving media landscape, leveraging this knowledge to maximize reach and influence for our business. What particularly impressed me about Daria is her versatility within the field of advertising. She is not only capable of creating engaging and impactful ad campaigns but also has a keen eye for identifying which platforms and strategies will provide the most significant returns. Her innovative approach has consistently resulted in successful campaigns that have substantially increased our brand visibility. Daria brings a unique blend of skills in consulting, media, and advertising that is rare to find. Any team would be greatly enhanced by her presence, and I am confident she will continue to drive impressive results in her future endeavors. Please feel free to reach out to me if you have any further questions regarding my experience working with Daria.
Credentials
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IELTS Academic
IELTS OfficialDec, 2022- Nov, 2024 -
EF SET English Certificate 79/100 (C2 Proficient)
EF Standard English Test (EF SET)Jun, 2022- Nov, 2024 -
Visualization, slides design, storytelling
Bonnie&SlideFeb, 2022- Nov, 2024 -
Creative thinking
IKRA GroupAug, 2020- Nov, 2024 -
Basic Spanish for English Speakers
ITA Universidad Politécnica de Valencia
Experience
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Uplify
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United States
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Advertising Services
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1 - 100 Employee
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Client Service Director
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Sep 2022 - Present
• Initiated update in product positioning, resulting in acquisition of 3 new partners • Developed a new ad format for Brazil and India markets, accomplishing 30% better performance results • Led development of a new tool allowing to execute brand lift studies for ad campaigns; conducted 2 case studies • Led the onboarding process for partner agencies on the Uplify platform, reducing the team's workload for campaign launches by 30% • Initiated the management of all client accounts through the CRM platform, HubSpot; achieved a 20% increase in win rate due to diligent updates and daily funnel analysis Show less
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Initiative
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United States
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Advertising Services
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700 & Above Employee
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Director, Sponsorship, Social Media and Influencers
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Nov 2020 - Sep 2022
• Accomplished a 30% year on year revenue growth for the department by managing a cross-functional team of 10 people• Directed 10+ workshops and trainings on influencer marketing; as a result 40% increase in inquiries and a 15% increase in campaign budgets• Pioneered an in-house workshop on esports and gaming, generating 2 confirmed new projects and 1 full-scale gaming strategy for the client• Launched an influencer strategy as a new product of the department and a unique selling point, increasing client's win-rate three times• Conducted 2 large brand-lifts within influencer campaigns, improving future campaigns' efficiency by 10%+• Introduced regular case study meetings and upgraded the creative brainstorming sessions format, leading to a 30% increase in team's creative output Show less
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Group Head, Sponsorship, Social Media and Influencers
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Apr 2018 - Nov 2020
• executed the launch of a new Rexona (Unilever) product line: thanks to the thoroughly planned activations, the market share was 15% higher than planned; the case won 3 industry awards• launched Russia's first official hashtag challenge in TikTok for Rexona (Unilever), exceeding all expectations and boosting brand awareness and sales growth• raised a client's TRR (The Referral Rating) by 10% through deeper engagement and better client service
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Senior project manager, sponsorship
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Oct 2013 - Mar 2018
• launched a new TV sponsorship format for Ehrmann, helping to deliver on a stretch target in terms of media indices and brand's KPIs• conducted 3 brand-lifts, vastly improving the brand's KPIs
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Education
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Esade
Master of Business Administration - MBA -
Higher School of Economics
advanced training, Business Administration and Management, General -
Tula State University
Bachelor's degree, Economics