DARIA KALENSKAYA

Head of Product and Innovation at ForwardKeys
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Contact Information
us****@****om
(386) 825-5501
Location
Benidorm, Valencian Community, Spain, ES
Languages
  • English Full professional proficiency
  • Spanish Elementary proficiency
  • German Limited working proficiency
  • Russian Native or bilingual proficiency
  • Ukrainian Native or bilingual proficiency

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5.0

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Kateryna Shaman

I had the chance to work with Daria in a high-pressure context of marketing department transformation, I strongly recommend her to whoever would need a high potential, energetic, engaged, result-oriented efficient profile. Daria is a real leader, experienced manager, and a bright business developer, well-valued by her team, clients, and business partners. I especially appreciated her sharp views about marketing strategies and innovations, especially regarding Web and Mobile Apps, AI / BI, and digital transformations. Giving sincere attention to all people under her management, Daria created a culture of trust and employee empowerment. I am really glad I had the opportunity to work with Daria and I highly recommend her.

Oleksandr Bondar

Daria is a charismatic, credible and highly professional manager. She takes the time to understand exact requirements, and always remains hands on throughout the process. Daria is a subject matter expert, articulate, and extremely knowledgeable while remaining approachable. Daria is a valued airline professional with broad operational experience and strategic thinking. In addition, she is a great team player always stepping up to the challenge and helping her colleagues when needed. She builds, manages and develops her team in a professional, including atmosphere that contributes to a positive working environment. She uses her broad airline experience in the cross-functional development of the company and is a highly respected leader across the organization. There are many other reasons why I would highly recommend Daria for any job that requires risk and project management, innovation implementation, honesty and perfection.

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Credentials

  • Complex Negotiation Tips
    LinkedIn
    Aug, 2021
    - Nov, 2024
  • Strategic Negotiation
    LinkedIn
    Aug, 2021
    - Nov, 2024
  • Agile Project Leadership
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Goal Setting: Objectives and Key Results (OKRs)
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • Lean Technology Strategy: Financial Management to Support Business Agility
    LinkedIn
    Jul, 2021
    - Nov, 2024
  • IoT Foundations: Fundamentals
    LinkedIn
    Jun, 2021
    - Nov, 2024
  • Finance Foundations: Business Valuation
    LinkedIn
    Feb, 2021
    - Nov, 2024
  • Selling into Industries: Technology Companies
    LinkedIn
    Feb, 2021
    - Nov, 2024
  • Advanced Business Development: Communication and Negotiation
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Critical Thinking
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Decision-Making Strategies
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Executive Decision-Making
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Executive Leadership
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Influencing Others
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Leading with Vision
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Making Quick Decisions
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Powerless to Powerful: Taking Control
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Strategic Thinking
    LinkedIn
    Nov, 2020
    - Nov, 2024
  • Certified ScrumMaster® (CSM®)
    Scrum Alliance
    Jun, 2017
    - Nov, 2024

Experience

    • Spain
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Product and Innovation
      • Nov 2022 - Present

    • Cyprus
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Chief Executive Officer
      • Jan 2020 - Mar 2022

      SolringAir is a dynamic software company specialized in building innovative SaaS | AIaaS solutions for airlines|travel agencies| Duty-Free | airport serving organizations. I am proudly representing this company cause I joined the company from day zero, managed the initial startup up investments, constructed its business operations from scratch, and maximized product monetization. • driving the Company's strategy and vision • accomplishing crisis management during Covid • defining a marketing communication plan and sales targets • developing new and anchoring existing business opportunities • guiding the R&D for newly born AI|ML solutions • conceptualizing the product development and roadmap • Operations Management: controlling day-to-day operations, problem-solving, and HR activities • Risk Management: overseeing and managing the risks (commercial, IPR, financial, development, etc.) • mentoring, coaching, and promoting OKR culture • assessing the Financial Reports (CF, PnL) and Executive Management Reports • negotiating the AIaaS, SaaS deals and counseling the contracting phase • Management Consulting for top customers Show less

    • Cyprus
    • Airlines and Aviation
    • 1 - 100 Employee
    • Chief Executive Officer
      • Sep 2017 - Dec 2019

      Easylinkz (ex Wenor Holdings Ltd.) is a software company specialized in designing SaaS products for the travel domain (B2C|B2B), where I managed the initial startup up investments and business roll-out from day one. • Business Planning: developed the business strategies ensuring their alignment with short-term and long-term objectives • articulated marketing and branding roadmap • coached and mentored the product, operations (Call Center|Customer Care), marketing, and development teams • controlled day-to-day operations and HR • assessed the ROI, financial reports, and budgets • contracts negotiation and New Business Development Show less

    • Cyprus
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Chief Product Officer
      • May 2015 - Mar 2019

      • managed the initial startup up investments • led the hiring, coaching, and onboarding process from day one • articulated MVP scoping for the piloting customer • defined product development roadmap and product portfolio strategy • oversaw the research, launch, and risk management of each new SaaS product • New Business Development: developing the business opportunities across sales and marketing initiatives • supervised Customer Satisfaction • ensured the implementation of PCI DSS | GDPR, and specific industry standards • preparation of managerial reporting and budgeting assessments Show less

    • Business Consulting
      • Jan 2013 - Apr 2015

      • helped my clients to solve their most pressing challenges and harness value-creating opportunities • transformed the economics of their business: negotiations, building the strategic partnerships, introducing ancillary revenues, guiding e-commerce, minimising costs activities, yield increase , extracting greater financial benefit from loyalty programs, increasing the revenues and transforming the customer experience •performed quantitative and qualitative analysis to evaluate and diagnose business and management decisions •recommended near-term and long-term solutions based on evaluation results •implemented solutions to improve business efficiency, performance, cost control •conducted one-on-one and group interviews with all levels of client business employee base to obtain accurate pictures of current business management change requirements Show less

    • Ukraine
    • Airlines and Aviation
    • 400 - 500 Employee
    • VP Global Sales
      • Feb 2011 - Dec 2012

      • developed existing and new global markets by expanding both Offline (B2B) and Digital Sales (B2C) • focused on the revenue growth, yield, and international market share growth • repositioned the brand and strengthening partner relations • introduced new distribution capabilities-driven to enlarge the airline profits • optimized the costs ( distribution, customer acquisition, sales, and marketing) • developed network strategy in collaboration with revenue management, pricing, network planning • negotiated the complex deals and counseled the contracting phase• represented the airline in civil authorities, government authorities, embassies, and international organizations• prepared the Board reports Show less

    • Director Sales & Revenue
      • Nov 2010 - Jan 2011

      • transformed the airline strategy to thrive the network business model • troubleshot the under-performing routes • developed the bulk traffic

    • Ukraine
    • Airlines and Aviation
    • DIRECTOR SALES UKRAINE & MARKETING
      • May 2009 - Oct 2010

      • Sales Management, Digital Marketing, Auxiliary Revenues, Marketing Communications

    • DIRECTOR MARKETING STRATEGY & PRODUCT
      • Nov 2007 - Apr 2009

      • Marketing Communication Strategy, Product Vision, Customer Relations, Loyalty

    • Head of Loyalty
      • Apr 2004 - Oct 2007

      • built the loyalty programs and partnerships from scratch

    • Germany
    • Airlines and Aviation
    • 700 & Above Employee
    • CUSTOMER RELATIONS & SALES / CALL CENTER SUPERVISOR
      • Aug 2000 - Apr 2004

Education

  • Kyiv National Linguistic University
    Master's degree, Business Administration and Management, General
    1998 - 2003

Community

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