Experience

ENVIROSUPPORT

• Content Editor



AAW Publication Services

• Cleveland

• Content Editor

  • Aug 1999 - Present

  As an SEO Intern for Become.com, I worked with a variety of project/product managers, producing captivating SEO content for the web to bolster organic search rankings. I managed and edited a small group of offshore writers for the PocketChange blog, ensuring the content met in-house editorial quality standards. I collaborated with the managing editor, testing new initiatives that would drive traffic and raise revenue while leveraging timely topics via Google Trends. Increased the company?s visibility in organic search by strategically targeting and researching keywords for resource centers, top 10 lists, category pages, as well as blog posts. I used quantitative metrics to audit the success of content initiatives using internal tools that track click through rates, revenue streams, and organic search rank. I engaged in active linkbuilding efforts to increase the company?s exposure and Google PageRank by contacting sourced, qualified leads using white hat SEO tactics. Show less