Daphne Lye
Solutions Lead at MoneyOwl- Claim this Profile
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English Native or bilingual proficiency
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Mandarin Professional working proficiency
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Bio
Experience
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MoneyOwl
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Singapore
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Financial Services
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1 - 100 Employee
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Solutions Lead
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Sep 2022 - Present
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Deputy director, Communications
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Aug 2010 - Sep 2022
Conceptualise, plan and execute media and public communications strategies to promote public understanding, appreciation and support of the CPF system. Specific responsibilities include proactive media management, marketing communications project management, production of corporate collaterals such as the Annual Report, as well as advising relevant departments on public communications strategies and positioning of specific issues. Conceptualise, plan and execute media and public communications strategies to promote public understanding, appreciation and support of the CPF system. Specific responsibilities include proactive media management, marketing communications project management, production of corporate collaterals such as the Annual Report, as well as advising relevant departments on public communications strategies and positioning of specific issues.
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Enterprise Singapore
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Singapore
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Government Administration
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700 & Above Employee
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Manager
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Jul 2007 - Aug 2010
Conceptualise and implement media strategies at corporate level across global markets and industries, while developing media messages and materials, and cultivating strong relations with key media. Developed key corporate collaterals such as Annual Report and corporate video. Conceptualise and implement media strategies at corporate level across global markets and industries, while developing media messages and materials, and cultivating strong relations with key media. Developed key corporate collaterals such as Annual Report and corporate video.
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Nanyang Technological University Singapore
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Singapore
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Higher Education
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700 & Above Employee
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Assistant Manager
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May 2004 - Jul 2007
Garnered positive media publicity for the university through showcasing positive stories of the University's achievements, faculty, students and alumni. Worked on collaterals and event branding to ensure overall alignment with the corporate brand. Garnered positive media publicity for the university through showcasing positive stories of the University's achievements, faculty, students and alumni. Worked on collaterals and event branding to ensure overall alignment with the corporate brand.
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Education
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National University of Singapore
Bachelor of Social Science, Information and Communications Management