Dante Botha

Director, Google Ads & SEO at Conversion Advantage
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Contact Information
Location
Burleigh Waters, AU

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5.0

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Zion W.

Dante is a very professional Branding & Digital Strategy Specialist and he show his strong leadership when we worked together. I had the great pleasure to have an opportunity to worked with him and I highly recommend him to any company who want the best Marketing Expert.

Marti Gregurić

Dante Botha. One of the most genuine individuals I've come across in any industry infamous for the very opposite, Dante is warm, calm and smart. A true gentleman, his professional disposition is preceded only by his stellar character.

Marta Bako

Dante has assisted Ferrero in improving the overall performance of e-commerce business, by providing Ferrero with an acquisition and conversion strategy. In both area his recommendations were insightful, and demonstrated expert knowledge of the subject. I enjoyed our work together, as Dante showed strong dedication, timeliness and ability to provide clear and actionable ideas that was easy to implement. He is very easy to get on with and put a smile on my face many times. I would recommend him strongly for other companies to work with him. He is an e-commerce guru.

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Experience

    • South Africa
    • Advertising Services
    • 1 - 100 Employee
    • Director, Google Ads & SEO
      • Nov 2012 - Present

      Clients worked on: Toyota, Nissan NEC, Ferrero Rocher, Datsun, Totalsports, Lamotte, Leopards Leap, & BabyLove Clients worked on: Toyota, Nissan NEC, Ferrero Rocher, Datsun, Totalsports, Lamotte, Leopards Leap, & BabyLove

    • United States
    • Advertising Services
    • 500 - 600 Employee
    • National Digital Strategy Director | Joint Head of Strategy
      • Jan 2012 - Nov 2012
    • Australia
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Head of Digital
      • Jan 2010 - Jan 2012

      Digital Strategy and Media Communications Planning Clients worked on: UBank, Real Insurance, carsales.com.au, Charles Darwin University, Fairfax, Nab, nib, Harris Farm, Ferrero Chocolates, Habitat for Humanity and Gizmo Digital Strategy and Media Communications Planning Clients worked on: UBank, Real Insurance, carsales.com.au, Charles Darwin University, Fairfax, Nab, nib, Harris Farm, Ferrero Chocolates, Habitat for Humanity and Gizmo

    • 1 - 100 Employee
    • GM, Digital Services
      • Oct 2008 - Sep 2009

      Search Marketing (PPC and SEO), Social Media and Creative Clients included: Grey Goose, Lego, Meyer, Youi, Australian Government, Sony Pictures, Coles, Microsoft, Xbox, Lindt, Cathay Pacific, Southern Comfort

    • Digital Director, Australia
      • Apr 2007 - Oct 2008

      Digital Communications Planning and Search Marketing (PPC and SEO) Clients included: Grey Goose, Lego, Meyer, Youi, Australian Government, Sony Pictures, Coles, Microsoft, Xbox, Lindt, Cathay Pacific, AMP, Stockland, Unilever, L’Oreal

Education

  • AAA School of Advertising
    Higher Diploma of Integrated Marketing Communications, Specialisation in Media Management
    2000 - 2001
  • Market Motive
    Certified PPC Practitioner, Search Marketing
    2011 - 2011
  • Market Motive
    Certified SEO Practitioner, Search Engine Optimisation
    2011 - 2011
  • Market Motive
    Certified Conversion Optimisation Practitioner, Conversion Optimisation
    2011 - 2011
  • Shillington College
    Certified Graphic Designer
    2008 - 2008
  • International Advertising Association
    Diploma of Marketing Communications, Marketing, Communications, Business
    2000 - 2001

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