Experience

Soulsight

• United States
• Design
• 1 - 100 Employee

• Creative Director

  • Mar 2021 - Present



Lovecraft Brands

• Design

• Creative

  • Jun 2020 - Present

  Creative Direction & Design / Cannabis Branding and DesignCurrently reshaping flagship line for Emerald Cup. Creative Direction & Design / Cannabis Branding and DesignCurrently reshaping flagship line for Emerald Cup.



Jones Knowles Ritchie

• United Kingdom
• Advertising Services
• 500 - 600 Employee

• Creative

  • Dec 2020 - Feb 2021



Soulsight

• United States
• Design
• 1 - 100 Employee

• Creative

  • Jul 2020 - Aug 2020

  Creative Consultant / CPG Branding and Design Creative Consultant / CPG Branding and Design



Future State Brands

• United States
• Consumer Goods
• 1 - 100 Employee

• VP, Creative & Design

  • Dec 2019 - Jun 2020

  Built an in-house, full-service creative department dedicated to building brands from the ground up, across multiple categories, within the cannabis cpg space. Directed creative, worked with cross-functional teams to develop products and launch brands, managed resources, tracked budgets and mentored team.

• VP, Design

  • Aug 2019 - Jun 2020

  Future State Brands is a global consumer goods and marketing company with a mission to lead cannabis from the black market to the supermarket. Our portfolio includes lifestyle and wellness brands across hemp, CBD and THC including flagship icon PRØHBTD, Hempathy, Ceeby Dee’s, Hot Nife, The Patch Co., and Heavy Grass. We also count exclusive partnerships in our arsenal including Licensing Expo, Advertising Week, Beanstalk Licensing Agency, Postmedia and Regulated Solutions.Future State Brands is based in Los Angeles and is backed with $25M in funding from prominent cannabis and mainstream investors.futurestatebrands.com



PRØHBTD

• VP, Design

  • Jun 2019 - Jun 2020

  PRØHBTD is a cannabis-centric lifestyle brand for the conscious mind and cultured palate that rebels against prohibition past, present, and future through art, street fashion, travel, cuisine, and entertainment.prohbtd.com PRØHBTD is a cannabis-centric lifestyle brand for the conscious mind and cultured palate that rebels against prohibition past, present, and future through art, street fashion, travel, cuisine, and entertainment.prohbtd.com



Mother

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Creative

  • Feb 2020 - Mar 2020

  Supported team in launching Sonic campaign across OOH and social platforms. Supported team in launching Sonic campaign across OOH and social platforms.



Bright Strategic Design

• United States
• Graphic Design
• 1 - 100 Employee

• Creative Director

  • Apr 2018 - Dec 2018

  Built upon the agency’s tremendous legacy of crafting creatively simple, strategically sound and effective design. Created brand identities and strategies for companies within the natural and specialty foods space including ProBar, Iris Brands and Hello Delicious. Built upon the agency’s tremendous legacy of crafting creatively simple, strategically sound and effective design. Created brand identities and strategies for companies within the natural and specialty foods space including ProBar, Iris Brands and Hello Delicious.



DuPuis Group

• United States
• Design Services
• 1 - 100 Employee

• Creative Director

  • Mar 2015 - Feb 2018

  Applied strategic design and innovation capabilities to build out and reshape brands for Fortune 500 companies such as Pepsico, Frito-Lay, Nestlé, Campbell’s, Heinz, Snyder’s-Lance, Con Agra Foods, Dole, McCormick, Gaviña, WD40 and Patagonia.

• ACD

  • Oct 2012 - Mar 2015

  Worked diligently to raise the creative bar by bringing strategic design prowess to the forefront of ideation for CPG clients: Frito-Lay, WD-40, Dole Packaged Foods, Tree Top

• ACD

  • Sep 2011 - Oct 2012

  Team leader on Con Agra Foods, Chef Boyardee, Van Camp's, Snyders-Lance, Heinz



Art Machine

• United States
• Advertising Services
• 100 - 200 Employee

• Art Director - Freelance

  • Mar 2011 - May 2011



FCB Global

• Art Director - Freelance

  • Jan 2011 - Feb 2011



KRUEGER Communications

• Art Director

  • May 2005 - Dec 2010



Krueger/ADK Asatsu America

• Senior Designer

  • Jun 2004 - May 2005



Fraser Communications

• Designer

  • Aug 1999 - Jun 2004



Fraser Young

• Designer

  • Sep 1998 - Aug 1999