Danny Aiman Chu
Malacca Associate Distributor at Sofresh Marketing Sdn Bhd- Claim this Profile
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English Professional working proficiency
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Bahasa Malaysia -
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Mandarin Limited working proficiency
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Cantonese Professional working proficiency
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Hokkien Native or bilingual proficiency
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Teo Chew Professional working proficiency
Topline Score
Bio
Michele Hii
Danny was the pre-opening General Manager of BEST WESTERN Wana Riverside Hotel in Melaka. I was privileged to be given to work closely with in the area of Revenue Management, Rates, E-Commerce, a bit of reservation and also sales. Danny was a very firm General Manager yet at the same time, is able to make decision on a wide scope. I have enjoyed the period of time working very closely with him in balancing the yielding of the property while managing the rates and business into the property. A General Manager that is willing to put down everything in time of need, get his hand into the daily operations and assist his HODs and team in time of need. Given an opportunity, I hope to be able to work with him again in the near future.
Rajesh Daswani CHA®
Danny Aiman, is a good friend & a good GM. He has vast experience being a long-time hotelier :)
Michele Hii
Danny was the pre-opening General Manager of BEST WESTERN Wana Riverside Hotel in Melaka. I was privileged to be given to work closely with in the area of Revenue Management, Rates, E-Commerce, a bit of reservation and also sales. Danny was a very firm General Manager yet at the same time, is able to make decision on a wide scope. I have enjoyed the period of time working very closely with him in balancing the yielding of the property while managing the rates and business into the property. A General Manager that is willing to put down everything in time of need, get his hand into the daily operations and assist his HODs and team in time of need. Given an opportunity, I hope to be able to work with him again in the near future.
Rajesh Daswani CHA®
Danny Aiman, is a good friend & a good GM. He has vast experience being a long-time hotelier :)
Michele Hii
Danny was the pre-opening General Manager of BEST WESTERN Wana Riverside Hotel in Melaka. I was privileged to be given to work closely with in the area of Revenue Management, Rates, E-Commerce, a bit of reservation and also sales. Danny was a very firm General Manager yet at the same time, is able to make decision on a wide scope. I have enjoyed the period of time working very closely with him in balancing the yielding of the property while managing the rates and business into the property. A General Manager that is willing to put down everything in time of need, get his hand into the daily operations and assist his HODs and team in time of need. Given an opportunity, I hope to be able to work with him again in the near future.
Rajesh Daswani CHA®
Danny Aiman, is a good friend & a good GM. He has vast experience being a long-time hotelier :)
Michele Hii
Danny was the pre-opening General Manager of BEST WESTERN Wana Riverside Hotel in Melaka. I was privileged to be given to work closely with in the area of Revenue Management, Rates, E-Commerce, a bit of reservation and also sales. Danny was a very firm General Manager yet at the same time, is able to make decision on a wide scope. I have enjoyed the period of time working very closely with him in balancing the yielding of the property while managing the rates and business into the property. A General Manager that is willing to put down everything in time of need, get his hand into the daily operations and assist his HODs and team in time of need. Given an opportunity, I hope to be able to work with him again in the near future.
Rajesh Daswani CHA®
Danny Aiman, is a good friend & a good GM. He has vast experience being a long-time hotelier :)
Experience
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Sofresh Marketing Sdn Bhd
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Food and Beverage Services
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1 - 100 Employee
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Malacca Associate Distributor
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Mar 2021 - Present
For Malacca State For Malacca State
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Cafe Owner
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Sep 2019 - Present
Taman Pulau Melaka@Riviera Suites Taman Pulau Melaka@Riviera Suites
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Business Consultant
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Dec 2018 - Jul 2021
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Business Associate
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Aug 2019 - Jul 2020
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Owner Representative
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Jun 2018 - Nov 2018
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Grand Alora Hotel
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Malaysia
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Hospitality
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1 - 100 Employee
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General Manager
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Jul 2017 - May 2018
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Best Western i-City Shah Alam
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Malaysia
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Hospitality
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1 - 100 Employee
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General Manager
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Jan 2016 - Jun 2017
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Deputy General Manager(Pre Opening)
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Feb 2015 - Dec 2015
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Digistar Holdings Sdn Bhd
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Malaysia
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IT Services and IT Consulting
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1 - 100 Employee
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Consultant
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Oct 2013 - Dec 2014
• Assist the owner on overall set-up of the “The Orchard Wellness & Spa Resort” of 26 suite rooms & 14 villas & 1 F&B Outlet’s.• Assist the owner on planning and strategize the short term and long term objectives of the resort. • Assist the owner on planning and implement the resort’s marketing plan and sales strategies• Assist the owner to establish price policies and lease agreements in connection with the resort operations.• Assist the owner to implement policies & procedures to achieve optimum results and desired branding.
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General Manager Pre Opening
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Jul 2011 - Sep 2013
• Fully in-charged & responsible for overall operations of the “3 Star Hotel” of 170rooms, a 400paxs pillar-less ballroom, 2meeting rooms & 2 F&B Outlet’s.• Accountability for achieving planned goals and key performance targets set by Corporate Company.• Establish price policies and lease agreements in connection with the hotel operations.• Responsible to plan and implement the hotel’s marketing plan and sales strategies.• Monitor company cost and reduce unnecessary expenses.• Conduct training to motivate, aspire and train managers and staffs to ensure they achieve their personal and departmental KPI.• Emphasize in improving customers’ satisfaction.• Work closely with Sales & Marketing department to improve hotel brand.• Implement policies & procedures to achieve optimum results and desired branding.
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D-Paradise Resort & Spa
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Hospitality
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General Manager
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Mar 2010 - Jun 2011
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Resort Manager
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Oct 2008 - Feb 2010
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Re-Pre Opening Resident Manager
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Dec 2006 - Oct 2008
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Resident Manager Pre Opening
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Oct 2005 - Dec 2006
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Hotel Equatorial Melaka
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Hospitality
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1 - 100 Employee
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Sales Manager
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Apr 2000 - Sep 2005
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Education
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1989 - 1991
ICS Singapore
Diploma, Hotel & Restaurant Management -
1975 - 1979
St.Francis Institution Melaka
Community
