Dan Maiman
VP of Sales & Marketing at LULU DHARMA- Claim this Profile
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Bio
Moz Mirbaba
I had the pleasure of working with Dan as our client at Vans on several world class sporting events. Dan brought a high level of professionalism, and also brought forward thinking ideas and innovative technologies to our projects. Dan wanted to push the envelope with our projects and make them better each time for a great consumer experience. Dan provided us with a high level of confidence in entrusting our company with large and often demanding projects. Having this trust helped us succeed in meeting our collective goals.”
Peter Csathy
Dan is a uniquely creative, talented and dedicated marketing and creative executive who, among other things, has deep experience in digital media and lifestyle brands (including action sports). I hired Dan to lead Sorenson Media's marketing/creative efforts less than one month before a major product release (threw him into the fire), and Dan successfully -- very successfully -- developed and executed the full go-to-market campaign (which included a major brand enhancement/evolution component). Dan has great creative and marketing instincts -- and is passionate about what he does. He also is a team player in every sense of the word and will do what it takes to make "it" happen. I recommend him extremely highly and would absolutely work with him again.
Moz Mirbaba
I had the pleasure of working with Dan as our client at Vans on several world class sporting events. Dan brought a high level of professionalism, and also brought forward thinking ideas and innovative technologies to our projects. Dan wanted to push the envelope with our projects and make them better each time for a great consumer experience. Dan provided us with a high level of confidence in entrusting our company with large and often demanding projects. Having this trust helped us succeed in meeting our collective goals.”
Peter Csathy
Dan is a uniquely creative, talented and dedicated marketing and creative executive who, among other things, has deep experience in digital media and lifestyle brands (including action sports). I hired Dan to lead Sorenson Media's marketing/creative efforts less than one month before a major product release (threw him into the fire), and Dan successfully -- very successfully -- developed and executed the full go-to-market campaign (which included a major brand enhancement/evolution component). Dan has great creative and marketing instincts -- and is passionate about what he does. He also is a team player in every sense of the word and will do what it takes to make "it" happen. I recommend him extremely highly and would absolutely work with him again.
Moz Mirbaba
I had the pleasure of working with Dan as our client at Vans on several world class sporting events. Dan brought a high level of professionalism, and also brought forward thinking ideas and innovative technologies to our projects. Dan wanted to push the envelope with our projects and make them better each time for a great consumer experience. Dan provided us with a high level of confidence in entrusting our company with large and often demanding projects. Having this trust helped us succeed in meeting our collective goals.”
Peter Csathy
Dan is a uniquely creative, talented and dedicated marketing and creative executive who, among other things, has deep experience in digital media and lifestyle brands (including action sports). I hired Dan to lead Sorenson Media's marketing/creative efforts less than one month before a major product release (threw him into the fire), and Dan successfully -- very successfully -- developed and executed the full go-to-market campaign (which included a major brand enhancement/evolution component). Dan has great creative and marketing instincts -- and is passionate about what he does. He also is a team player in every sense of the word and will do what it takes to make "it" happen. I recommend him extremely highly and would absolutely work with him again.
Moz Mirbaba
I had the pleasure of working with Dan as our client at Vans on several world class sporting events. Dan brought a high level of professionalism, and also brought forward thinking ideas and innovative technologies to our projects. Dan wanted to push the envelope with our projects and make them better each time for a great consumer experience. Dan provided us with a high level of confidence in entrusting our company with large and often demanding projects. Having this trust helped us succeed in meeting our collective goals.”
Peter Csathy
Dan is a uniquely creative, talented and dedicated marketing and creative executive who, among other things, has deep experience in digital media and lifestyle brands (including action sports). I hired Dan to lead Sorenson Media's marketing/creative efforts less than one month before a major product release (threw him into the fire), and Dan successfully -- very successfully -- developed and executed the full go-to-market campaign (which included a major brand enhancement/evolution component). Dan has great creative and marketing instincts -- and is passionate about what he does. He also is a team player in every sense of the word and will do what it takes to make "it" happen. I recommend him extremely highly and would absolutely work with him again.
Experience
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LULU DHARMA
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United States
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Apparel & Fashion
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1 - 100 Employee
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VP of Sales & Marketing
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Nov 2020 - Present
Drive strategy and day-to-day operations for a boutique eco-luxury bags & accessories brand based on sustainable manufacturing and cause-based initiatives. Sales channels include DTC, wholesale, Amazon and affiliate platforms. Drive strategy and day-to-day operations for a boutique eco-luxury bags & accessories brand based on sustainable manufacturing and cause-based initiatives. Sales channels include DTC, wholesale, Amazon and affiliate platforms.
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Ethika, Inc.
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Director of Brand Marketing
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Jun 2019 - Nov 2020
Lead strategic and tactical marketing efforts including: go-to-market strategy and activation, content creation, brand partnerships and collaborations, influencer program, events, social media, digital and public relations. Lead strategic and tactical marketing efforts including: go-to-market strategy and activation, content creation, brand partnerships and collaborations, influencer program, events, social media, digital and public relations.
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City Global Brand & Product Architects
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United States
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Business Consulting and Services
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1 - 100 Employee
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Head of Marketing & Creative
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Aug 2014 - Jun 2019
Oversee marketing and creative for a full service brand launchpad specializing in consumer product goods. Built brands Night Shift and Leisure Society, available at retailers including Zumiez, Tilly's, Active, Nordstrom and Amazon. Oversee marketing and creative for a full service brand launchpad specializing in consumer product goods. Built brands Night Shift and Leisure Society, available at retailers including Zumiez, Tilly's, Active, Nordstrom and Amazon.
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Sorenson Media
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Director
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Nov 2012 - Aug 2014
Developed and managed all aspects of B2B and B2C marketing and communications. Lead creative development and go-to-market process. Spearheaded rebrand of Sorenson Media to position the company at the forefront of innovation in the world of digital video and television. Developed and managed all aspects of B2B and B2C marketing and communications. Lead creative development and go-to-market process. Spearheaded rebrand of Sorenson Media to position the company at the forefront of innovation in the world of digital video and television.
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Rockstar Energy Drink
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United States
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Food and Beverage Services
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100 - 200 Employee
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Director of Marketing & Communications
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Sep 2011 - Nov 2012
Managed day-to-day marketing communications, programs and initiatives. Lead the planning, development and execution of promotional initiatives with brands including Ford, Microsoft and Nike. Lead marketing communications with international stakeholders and distributors, including managing Rockstar's Australia business with distributor, Frucor. Managed day-to-day marketing communications, programs and initiatives. Lead the planning, development and execution of promotional initiatives with brands including Ford, Microsoft and Nike. Lead marketing communications with international stakeholders and distributors, including managing Rockstar's Australia business with distributor, Frucor.
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Vans, a VF Company
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United States
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Retail
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700 & Above Employee
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Interactive Marketing Manager
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Dec 2007 - Aug 2011
Spearheaded digital marketing efforts for all Vans categories including: Surf, Skate, Snow, Girls, Classics, OTW and Warped Tour. Developed and implemented Vans’ first mobile marketing program and mobile app suite. Established and drove Vans’ first global interactive marketing campaign – translated in eight languages, accessible to brand’s audience worldwide through digital & outdoor. Spearheaded digital marketing efforts for all Vans categories including: Surf, Skate, Snow, Girls, Classics, OTW and Warped Tour. Developed and implemented Vans’ first mobile marketing program and mobile app suite. Established and drove Vans’ first global interactive marketing campaign – translated in eight languages, accessible to brand’s audience worldwide through digital & outdoor.
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Quiksilver
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Product Marketing Manager
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Sep 2006 - Dec 2007
Developed and executed integrated marketing initiatives utilizing print, online, point-of-purchase, packaging and retail marketing platforms. Won SIMA “Watch of the Year” award for the Quiksilver tide watch.
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Online Marketing & Business Manager
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Feb 2004 - Sep 2006
Managed the online marketing and business programs for all Quiksilver, Inc. brands including: Quiksilver, Roxy, SilverEdition, Hawk Clothing and Raisins. Oversaw online retailer program working directly with affiliate partners to support e-com buys in conjunction with online promotions and offline marketing efforts. Increased affiliate sales by over 75% in 3-year period.
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Education
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California State University San Marcos
Bachelor's Degree, Visual Communications -
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UCLA Extension
Typography / Production / Graphic Design
Community
